Frank Sinatra Audience in Germany
Frank Sinatra has an estimated audience of 772,435 people in Germany. 54.9% are female, 45.1% are male, average age 42.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sammy Davis Jr., Louis Armstrong, Gregory Porter, Michael Bublé, Swing music.
The average Frank Sinatra fan in Germany is 42.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sammy Davis Jr., Louis Armstrong, Gregory Porter, with strongest over-indexing on Sammy Davis Jr. (76.36× the country average). Demographically, the Frank Sinatra audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Tradition, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Jazz
Demographics of Frank Sinatra fans
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 42.0 |
| Estimated audience size | 772,435 |
Audience persona
The typical Frank Sinatra fan in Germany is balanced, around 42.0 years old, with strong Tradition tendencies and a notable affinity for Sammy Davis Jr..
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 186,358 | 1.1× |
| Bayern | 129,482 | 1.04× |
| Baden-Württemberg | 107,894 | 1.02× |
| Niedersachsen | 80,304 | 1.07× |
| Hessen | 65,740 | 1.12× |
| Berlin | 40,731 | 1.18× |
| Rheinland-Pfalz | 40,389 | 1.04× |
| Sachsen | 34,441 | 0.91× |
| Schleswig-Holstein | 28,192 | 1.02× |
| Brandenburg | 21,286 | 0.89× |
| Hamburg | 19,405 | 1.11× |
| Sachsen-Anhalt | 17,984 | 0.9× |
| Thüringen | 16,453 | 0.84× |
| Mecklenburg-Vorpommern | 12,299 | 0.83× |
| Saarland | 8,794 | 0.93× |
| Bremen | 6,601 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sammy Davis Jr. | 76.36× | Music & Radio |
| Louis Armstrong | 23.7× | Music & Radio |
| Gregory Porter | 20.91× | Music & Radio |
| Michael Bublé | 18.12× | Music & Radio |
| Swing music | 8.07× | Music & Radio |
| Barbra Streisand | 9.03× | Music & Radio |
| Leisure | 2.01× | Travel & Leisure |
| Downtempo | 8.48× | Music & Radio |
| Judy Garland | 9.19× | Movies & TV |
| Ella Fitzgerald | 21.21× | Music & Radio |
| Broadcasting | 2.19× | Movies & TV |
| Amy Winehouse | 5.85× | Music & Radio |
| Printing | 2.06× | Technology & Electronics |
| Video | 1.97× | Movies & TV |
| Celebrity | 2.14× | Movies & TV |
| Whitney Houston | 4.8× | Music & Radio |
| Robbie Williams | 4.1× | Music & Radio |
| Spiritual (music) | 5.19× | Music & Radio |
| Natural World | 1.88× | Fashion & Accessoires |
| Advent calendar | 4.39× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.65 |
| Indulgence | JOY | 1.5 |
| Community Orientation | OPEN | 1.37 |
| Patriotism | CONSERVATISM | 1.34 |
| Urban Lifestyle | OPEN | 1.21 |
| Sustainability | BALANCE | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.3% |
| Brazil | 8.0% |
| United Kingdom | 7.5% |
See Frank Sinatra audiences in other countries
More Jazz audiences in Germany
- Janis Joplin (522,499)
- Roberta Flack (406,408)
- Louis Armstrong (391,877)
- Michael Bublé (356,275)
- Gregory Porter (280,059)
Frequently asked questions
How many fans does Frank Sinatra have in Germany?
Frank Sinatra has an estimated audience of 772,435 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Frank Sinatra fans?
54.9% of Frank Sinatra fans are female, 45.1% are male, with an average age of 42.0 years.
Which brands do Frank Sinatra fans like most?
Frank Sinatra fans show strongest brand affinity for Sammy Davis Jr. (76.36×), Louis Armstrong (23.7×), and Gregory Porter (20.91×) over the country average.
Where do Frank Sinatra fans live in Germany?
Frank Sinatra fans in Germany are most concentrated in Nordrhein-Westfalen (reach 186,358), Bayern (reach 129,482), and Baden-Württemberg (reach 107,894). These three regions account for the largest share of the active audience.
What other brands do Frank Sinatra fans also like?
Beyond Frank Sinatra itself, the audience over-indexes on Louis Armstrong (23.7×), Gregory Porter (20.91×), Michael Bublé (18.12×), and Swing music (8.07×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Frank Sinatra. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.