Louis Armstrong Audience in Germany
Louis Armstrong has an estimated audience of 391,876 people in Germany. 46.3% are female, 53.7% are male, average age 48.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gregory Porter, Ella Fitzgerald, Diana Krall, Jon Batiste, Nina Simone.
The average Louis Armstrong fan in Germany is 48.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gregory Porter, Ella Fitzgerald, Diana Krall, with strongest over-indexing on Gregory Porter (115.15× the country average). Demographically, the Louis Armstrong audience skews balanced with an average age of 48.5, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Jazz
Demographics of Louis Armstrong fans
| Metric | Value |
|---|---|
| Female | 46.3% |
| Male | 53.7% |
| Average age | 48.5 |
| Estimated audience size | 391,876 |
Audience persona
The typical Louis Armstrong fan in Germany is balanced, around 48.5 years old, with strong Tradition tendencies and a notable affinity for Gregory Porter.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 87,728 | 1.02× |
| Bayern | 62,351 | 0.99× |
| Baden-Württemberg | 56,985 | 1.07× |
| Niedersachsen | 36,696 | 0.96× |
| Hessen | 29,224 | 0.98× |
| Sachsen | 21,117 | 1.1× |
| Rheinland-Pfalz | 20,979 | 1.07× |
| Berlin | 20,387 | 1.16× |
| Schleswig-Holstein | 13,149 | 0.93× |
| Brandenburg | 12,725 | 1.05× |
| Thüringen | 10,917 | 1.09× |
| Hamburg | 8,726 | 0.99× |
| Sachsen-Anhalt | 8,497 | 0.84× |
| Mecklenburg-Vorpommern | 6,290 | 0.84× |
| Saarland | 4,695 | 0.98× |
| Bremen | 3,132 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gregory Porter | 115.15× | Music & Radio |
| Ella Fitzgerald | 115.03× | Music & Radio |
| Diana Krall | 109.86× | Music & Radio |
| Jon Batiste | 109.1× | Music & Radio |
| Nina Simone | 84.11× | Music & Radio |
| Frank Sinatra | 39.53× | Music & Radio |
| Miles Davis | 63.94× | Music & Radio |
| Norah Jones | 66.47× | Music & Radio |
| Joan Baez | 34.98× | Music & Radio |
| Montreux Jazz Festival | 89.77× | Music & Radio |
| Nils Landgren Funk Unit | 51.5× | Music & Radio |
| Herbie Hancock | 69.85× | Music & Radio |
| Jacob Collier | 42.82× | Music & Radio |
| Aretha Franklin | 41× | Music & Radio |
| Bill Evans | 99.64× | Music & Radio |
| Kenny G | 103.88× | Music & Radio |
| John Coltrane | 69.02× | Music & Radio |
| Spiritual (music) | 13.83× | Music & Radio |
| Samara Joy | 104.32× | Music & Radio |
| Billie Holiday | 61.12× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.17 |
| Community Orientation | OPEN | 1.94 |
| Early Adopter Mentality | POWER | 1.72 |
| Sustainability | BALANCE | 1.47 |
| Patriotism | CONSERVATISM | 1.41 |
| Need for Security | CONSERVATISM | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.8% |
| Germany | 7.0% |
| United Kingdom | 6.5% |
See Louis Armstrong audiences in other countries
More Jazz audiences in Germany
- Frank Sinatra (772,436)
- Janis Joplin (522,499)
- Roberta Flack (406,408)
- Michael Bublé (356,275)
- Gregory Porter (280,059)
Frequently asked questions
How many fans does Louis Armstrong have in Germany?
Louis Armstrong has an estimated audience of 391,876 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Louis Armstrong fans?
46.3% of Louis Armstrong fans are female, 53.7% are male, with an average age of 48.5 years.
Which brands do Louis Armstrong fans like most?
Louis Armstrong fans show strongest brand affinity for Gregory Porter (115.15×), Ella Fitzgerald (115.03×), and Diana Krall (109.86×) over the country average.
Where do Louis Armstrong fans live in Germany?
Louis Armstrong fans in Germany are most concentrated in Nordrhein-Westfalen (reach 87,728), Bayern (reach 62,351), and Baden-Württemberg (reach 56,985). These three regions account for the largest share of the active audience.
What other brands do Louis Armstrong fans also like?
Beyond Louis Armstrong itself, the audience over-indexes on Ella Fitzgerald (115.03×), Diana Krall (109.86×), Jon Batiste (109.1×), and Nina Simone (84.11×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Louis Armstrong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.