Michael Bublé Audience in Germany
Michael Bublé has an estimated audience of 356,274 people in Germany. 68.2% are female, 31.8% are male, average age 40.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tom Gaebel, Natural World, Happy New Year (2014 film), Bauhaus, Advent calendar.
The average Michael Bublé fan in Germany is 40.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tom Gaebel, Natural World, Happy New Year (2014 film), with strongest over-indexing on Tom Gaebel (35.93× the country average). Demographically, the Michael Bublé audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Pet Ownership, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Jazz
Demographics of Michael Bublé fans
| Metric | Value |
|---|---|
| Female | 68.2% |
| Male | 31.8% |
| Average age | 40.5 |
| Estimated audience size | 356,274 |
Audience persona
The typical Michael Bublé fan in Germany is more female, around 40.5 years old, with strong Pet Ownership tendencies and a notable affinity for Tom Gaebel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 89,951 | 1.15× |
| Bayern | 58,808 | 1.03× |
| Baden-Württemberg | 49,817 | 1.02× |
| Niedersachsen | 35,355 | 1.02× |
| Hessen | 28,785 | 1.06× |
| Rheinland-Pfalz | 19,583 | 1.1× |
| Berlin | 17,840 | 1.12× |
| Sachsen | 17,105 | 0.98× |
| Schleswig-Holstein | 13,041 | 1.02× |
| Brandenburg | 10,770 | 0.97× |
| Hamburg | 9,114 | 1.13× |
| Thüringen | 8,049 | 0.89× |
| Sachsen-Anhalt | 7,571 | 0.82× |
| Mecklenburg-Vorpommern | 5,199 | 0.76× |
| Saarland | 4,432 | 1.01× |
| Bremen | 2,762 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tom Gaebel | 35.93× | Music & Radio |
| Natural World | 4.76× | Fashion & Accessoires |
| Happy New Year (2014 film) | 7.64× | Movies & TV |
| Bauhaus | 3.25× | Shopping |
| Advent calendar | 7.88× | Kids & Family |
| Shopping | 2.07× | Shopping |
| Movies | 2.12× | Movies & TV |
| Zooplus | 6.17× | Pets & Animals |
| Music | 1.89× | Business & Career |
| Arts and music | 1.74× | Arts & Culture |
| Robbie Williams | 5.91× | Music & Radio |
| Leslie Odom, Jr. | 47.19× | Music & Radio |
| Sex and the City | 3.92× | Movies & TV |
| Wreath | 12.86× | Home & Garden |
| White Christmas (film) | 15.47× | Movies & TV |
| Unique Gifts | 4.58× | Shopping |
| Michael Bolton | 20.57× | Music & Radio |
| Food and drink | 1.55× | Food & Beverages |
| Business and industry | 1.51× | Business & Career |
| Traditional pop music | 17.28× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.62 |
| Tradition | CONSERVATISM | 1.54 |
| Urban Lifestyle | OPEN | 1.46 |
| Healthy Lifestyle | BALANCE | 1.41 |
| Creativity | OPEN | 1.38 |
| Community Orientation | OPEN | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.5% |
| United Kingdom | 10.3% |
| Canada | 6.5% |
See Michael Bublé audiences in other countries
More Jazz audiences in Germany
- Frank Sinatra (772,436)
- Janis Joplin (522,499)
- Roberta Flack (406,408)
- Louis Armstrong (391,877)
- Gregory Porter (280,059)
Frequently asked questions
How many fans does Michael Bublé have in Germany?
Michael Bublé has an estimated audience of 356,274 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Michael Bublé fans?
68.2% of Michael Bublé fans are female, 31.8% are male, with an average age of 40.5 years.
Which brands do Michael Bublé fans like most?
Michael Bublé fans show strongest brand affinity for Tom Gaebel (35.93×), Natural World (4.76×), and Happy New Year (2014 film) (7.64×) over the country average.
Where do Michael Bublé fans live in Germany?
Michael Bublé fans in Germany are most concentrated in Nordrhein-Westfalen (reach 89,951), Bayern (reach 58,808), and Baden-Württemberg (reach 49,817). These three regions account for the largest share of the active audience.
What other brands do Michael Bublé fans also like?
Beyond Michael Bublé itself, the audience over-indexes on Natural World (4.76×), Happy New Year (2014 film) (7.64×), Bauhaus (3.25×), and Advent calendar (7.88×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Michael Bublé. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.