Traditional pop music Audience in Germany
Traditional pop music has an estimated audience of 287,686 people in Germany. 56.4% are female, 43.6% are male, average age 34.1. Top brand affinities: Thai pop music, Mexican pop music, Andrea Bocelli, Satire, American folk music.
Top brand affinities include Thai pop music, Mexican pop music, Andrea Bocelli, with strongest over-indexing on Thai pop music (94.27× the country average). Demographically, the Traditional pop music audience skews more female with an average age of 34.1, and over-indexes on personality traits such as Tradition, Community Orientation.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Traditional pop music fans
| Metric | Value |
|---|---|
| Female | 56.4% |
| Male | 43.6% |
| Average age | 34.1 |
| Estimated audience size | 287,686 |
Audience persona
The typical Traditional pop music fan in Germany is more female, around 34.1 years old, with strong Tradition tendencies and a notable affinity for Thai pop music.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Thai pop music | 94.27× | Music & Radio |
| Mexican pop music | 54.2× | Music & Radio |
| Andrea Bocelli | 15.5× | Music & Radio |
| Satire | 8.81× | Literature |
| American folk music | 11.46× | Music & Radio |
| Bob Dylan | 10.2× | Music & Radio |
| Jamie Lee Curtis | 9.5× | Movies & TV |
| Sam Elliott | 20× | Movies & TV |
| Alexis Bledel | 10.01× | Movies & TV |
| Dean Martin | 19.26× | Music & Radio |
| Drop shipping | 3.83× | Shopping |
| German television comedy | 6.99× | Movies & TV |
| Patricia Arquette | 20× | Movies & TV |
| Tagesschau | 2.17× | Movies & TV |
| Allgäu | 6.4× | Travel & Leisure |
| Tom Jones (singer) | 12.72× | Music & Radio |
| Andy Borg | 5.28× | Music & Radio |
| Felix Baumgartner | 4.87× | Sports |
| Folklore | 4.38× | Politics & Society |
| Country rap | 5.86× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.64 |
| Community Orientation | OPEN | 1.47 |
| Pet Ownership | JOY | 1.43 |
| Early Adopter Mentality | POWER | 1.43 |
| Extroversion | THRILL | 1.4 |
| Mindfulness | BALANCE | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.4% |
| United Kingdom | 8.5% |
| Brazil | 5.1% |
See Traditional pop music audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Traditional pop music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.