Rascasse Audience Intelligence

Spiritual (music) Audience in Germany

A data profile of the people who buy, follow and care about Spiritual (music) in Germany — modelled from more than twelve digital signal sources. Spiritual (music) has an estimated audience of 1,966,687 people in Germany.

The average Spiritual (music) fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Nina Chuba, Kate Bush, Diana Krall, with strongest over-indexing on Nina Chuba (9.98× the country average).

Demographically, the Spiritual (music) audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Mindfulness, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Spiritual (music) fan in Germany is more female, around 39.7 years old, with strong Mindfulness tendencies and a notable affinity for Nina Chuba.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Spiritual (music) profile in Germany.

Audience size
2M
in Germany
Gender
57.7%
42.3% male
Age
39.7
average years
Country rank
#3417
Topic in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Spiritual (music) fans

57.7% are female, 42.3% are male, average age 39.7.

Fig. 02

Gender split

57.7%
Female
42.3%
Male
Demographic split for Spiritual (music) audience in Germany
MetricValue
Female57.7%
Male42.3%
Average age39.7
Estimated audience size1,966,687
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Spiritual (music) audience in Germany
Age bracketShare%
16-1921%
20-2916%
30-3919%
40-4924%
50+21%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Spiritual (music) audience comes from Germany.

Worldwide audience distribution share by country for Spiritual (music)
CountryShare
China19.7%
United States16.5%
Japan5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Spiritual (music) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Spiritual (music) fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~200K1.32×
02Berlin~100K1.32×
03Baden-Württemberg~300K1.18×
04Bayern~300K1.05×
05Niedersachsen~200K1.05×
06Bremen~20K1.04×
07Nordrhein-Westfalen~400K0.99×
08Saarland~20K0.98×
09Rheinland-Pfalz~100K0.97×
10Hamburg~40K0.96×
11Sachsen~90K0.94×
12Thüringen~50K0.94×
13Brandenburg~50K0.90×
14Sachsen-Anhalt~50K0.89×
15Mecklenburg-Vorpommern~30K0.89×
16Schleswig-Holstein~60K0.86×
Fig. 06

Affinity by region

Affinity by region — Spiritual (music), Germany
0.86×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Spiritual (music) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Spiritual (music) audience
#·InterestCategoryAffinity×
01Blue Note RecordsMusic & Radio39.17×
02Diana KrallMusic & Radio37.50×
03Avant-garde jazzMusic & Radio24.93×
04Bossa novaMusic & Radio20.00×
05Dean MartinMusic & Radio20.00×
06The Good, the Bad and the UglyMovies & TV20.00×
07Ray CharlesMusic & Radio20.00×
08Beth HartMusic & Radio20.00×
09Joss StoneMusic & Radio20.00×
10Norah JonesMusic & Radio20.00×
11Kate BushMusic & Radio17.64×
12Patti SmithMusic & Radio16.28×
13Louis ArmstrongMusic & Radio13.83×
14Yoko OnoMusic & Radio12.34×
15Nina ChubaMusic & Radio9.98×
16Keith RichardsMusic & Radio9.78×
17Rod StewartMusic & Radio7.14×
18Bonnie TylerMusic & Radio7.01×
19LivemusicMusic & Radio3.99×
20TagesschauMovies & TV2.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Spiritual (music) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Spiritual (music) audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.97×
Community OrientationOPEN1.69×
SpiritualityBALANCE1.67×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Spiritual (music) audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.86×
Sports ActivityPOWER0.87×
IndividualismJOY0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Spiritual (music) have in Germany?

Spiritual (music) has an estimated audience of 1,966,687 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Spiritual (music) fans?

57.7% of Spiritual (music) fans are female, 42.3% are male, with an average age of 39.7 years.

03

Which brands do Spiritual (music) fans like most?

Spiritual (music) fans show strongest brand affinity for Nina Chuba (9.98×), Kate Bush (17.64×), and Diana Krall (37.5×) over the country average.

04

Where do Spiritual (music) fans live in Germany?

Spiritual (music) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Spiritual (music) fans also like?

Beyond Spiritual (music) itself, the audience over-indexes on Kate Bush (17.64×), Diana Krall (37.5×), Tagesschau (2.69×), and Bossa nova (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Spiritual (music). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →