Rascasse Audience Intelligence

Bossa nova Audience in Germany

A data profile of the people who buy, follow and care about Bossa nova in Germany — modelled from more than twelve digital signal sources. Bossa nova has an estimated audience of 403,930 people in Germany.

The average Bossa nova fan in Germany is 42.4 years old, balanced, and lives primarily in Niedersachsen.

The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Bayern.

Top brand affinities include Mambo (music), Vibraphone, Swing music, with strongest over-indexing on Mambo (music) (122.77× the country average).

Demographically, the Bossa nova audience skews balanced with an average age of 42.4, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bossa nova fan in Germany is balanced, around 42.4 years old, with strong Spirituality tendencies and a notable affinity for Mambo (music).

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bossa nova profile in Germany.

Audience size
404K
in Germany
Gender
47.1%
52.9% male
Age
42.4
average years
Country rank
#13908
Topic in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bossa nova fans

47.1% are female, 52.9% are male, average age 42.4.

Fig. 02

Gender split

47.1%
Female
52.9%
Male
Demographic split for Bossa nova audience in Germany
MetricValue
Female47.1%
Male52.9%
Average age42.4
Estimated audience size403,930
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Bossa nova audience in Germany
Age bracketShare%
16-1918%
20-2913%
30-3917%
40-4923%
50+30%
Fig. 04

Worldwide distribution

1.9%

of the worldwide Bossa nova audience comes from Germany.

Worldwide audience distribution share by country for Bossa nova
CountryShare
Brazil28.9%
United States17.1%
Mexico4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bossa nova audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bossa nova fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~90K2.26×
02Berlin~30K1.41×
03Hamburg~10K1.23×
04Hessen~30K1.07×
05Bremen~3K1.01×
06Baden-Württemberg~50K1.00×
07Bayern~60K0.96×
08Rheinland-Pfalz~20K0.91×
09Nordrhein-Westfalen~80K0.90×
10Schleswig-Holstein~10K0.89×
11Sachsen~20K0.85×
12Saarland~4K0.85×
13Brandenburg~10K0.83×
14Sachsen-Anhalt~9K0.82×
15Mecklenburg-Vorpommern~6K0.78×
16Thüringen~8K0.76×
Fig. 06

Affinity by region

Affinity by region — Bossa nova, Germany
0.76×1.00×2.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bossa nova audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bossa nova audience
#·InterestCategoryAffinity×
01TropicáliaPolitics & Society136.24×
02Mambo (music)Music & Radio122.77×
03Avant-garde jazzMusic & Radio110.74×
04VibraphoneMusic & Radio91.25×
05Latin jazzMusic & Radio88.98×
06SkaMusic & Radio55.38×
07Bluegrass musicMusic & Radio53.56×
08Swing musicMusic & Radio49.83×
09Western swingMusic & Radio45.50×
10American folk musicMusic & Radio35.26×
11Acid jazzMusic & Radio32.28×
12Jazzclub UnterfahrtMusic & Radio30.40×
13Spiritual (music)Music & Radio20.00×
14Contemporary Christian musicMusic & Radio17.80×
15African-American musicMusic & Radio15.81×
16HeuteMovies & TV8.63×
17Cover versionMusic & Radio8.44×
18Singer-songwriterMusic & Radio7.44×
19Jazz musicMusic & Radio5.74×
20UkrainiansMusic & Radio4.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bossa nova audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bossa nova audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.25×
Community OrientationOPEN1.54×
TraditionCONSERVATISM1.50×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bossa nova audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.96×
Early Adopter MentalityPOWER1.02×
SustainabilityBALANCE1.03×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bossa nova have in Germany?

Bossa nova has an estimated audience of 403,930 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.

02

What is the gender split and age of Bossa nova fans?

47.1% of Bossa nova fans are female, 52.9% are male, with an average age of 42.4 years.

03

Which brands do Bossa nova fans like most?

Bossa nova fans show strongest brand affinity for Mambo (music) (122.77×), Vibraphone (91.25×), and Swing music (49.83×) over the country average.

04

Where do Bossa nova fans live in Germany?

Bossa nova fans in Germany are most concentrated in Niedersachsen (reach ~90K), Nordrhein-Westfalen (reach ~80K), and Bayern (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Bossa nova fans also like?

Beyond Bossa nova itself, the audience over-indexes on Vibraphone (91.25×), Swing music (49.83×), Ska (55.38×), and Avant-garde jazz (110.74×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bossa nova. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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