The Good, the Bad and the Ugly Audience in Germany
The Good, the Bad and the Ugly has an estimated audience of 146,918 people in Germany. 27.2% are female, 72.8% are male, average age 44.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Once Upon a Time in the West, Robert Redford, Casablanca (film), Dog Day Afternoon, Minnesota United FC.
The average The Good, the Bad and the Ugly fan in Germany is 44.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Once Upon a Time in the West, Robert Redford, Casablanca (film), with strongest over-indexing on Once Upon a Time in the West (155.6× the country average). Demographically, the The Good, the Bad and the Ugly audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Tradition, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Western
Demographics of The Good, the Bad and the Ugly fans
| Metric | Value |
|---|---|
| Female | 27.2% |
| Male | 72.8% |
| Average age | 44.3 |
| Estimated audience size | 146,918 |
Audience persona
The typical The Good, the Bad and the Ugly fan in Germany is more male, around 44.3 years old, with strong Tradition tendencies and a notable affinity for Once Upon a Time in the West.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 68,989 | 1.11× |
| Bayern | 55,497 | 1.21× |
| Baden-Württemberg | 44,527 | 1.15× |
| Hessen | 28,652 | 1.32× |
| Niedersachsen | 27,832 | 1.01× |
| Berlin | 16,941 | 1.33× |
| Rheinland-Pfalz | 15,598 | 1.09× |
| Sachsen | 12,679 | 0.91× |
| Schleswig-Holstein | 10,427 | 1.02× |
| Hamburg | 7,399 | 1.15× |
| Brandenburg | 6,667 | 0.75× |
| Thüringen | 5,376 | 0.74× |
| Sachsen-Anhalt | 5,200 | 0.7× |
| Mecklenburg-Vorpommern | 3,776 | 0.69× |
| Saarland | 3,249 | 0.93× |
| Bremen | 2,435 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Once Upon a Time in the West | 155.6× | Movies & TV |
| Robert Redford | 65.9× | Movies & TV |
| Casablanca (film) | 79.02× | Movies & TV |
| Dog Day Afternoon | 187.65× | Movies & TV |
| Minnesota United FC | 487.47× | Sports |
| no country for old men | 108.52× | Movies & TV |
| Sergio Leone | 182.02× | Movies & TV |
| Clint Eastwood | 31.76× | Movies & TV |
| Christian Ulmen | 20× | Movies & TV |
| Forrest Gump | 49.35× | Movies & TV |
| Rear Window | 120.36× | Cars & Mobility |
| Once Upon a Time in America | 72.24× | Movies & TV |
| A Clockwork Orange (film) | 129.15× | Movies & TV |
| Gone with the Wind (film) | 63.53× | Movies & TV |
| Harrison Ford | 36.63× | Movies & TV |
| The Birds (film) | 77.03× | Movies & TV |
| Cinema Paradiso | 121.03× | Movies & TV |
| Desperado (film) | 50.1× | Movies & TV |
| Cover version | 13× | Music & Radio |
| Spaghetti Western | 57.88× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.84 |
| Sustainability | BALANCE | 1.5 |
| Patriotism | CONSERVATISM | 1.5 |
| Early Adopter Mentality | POWER | 1.43 |
| Quality Awareness | PREMIUM | 1.29 |
| Indulgence | JOY | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.4% |
| United Kingdom | 9.4% |
| India | 5.9% |
See The Good, the Bad and the Ugly audiences in other countries
- The Good, the Bad and the Ugly — United States
- The Good, the Bad and the Ugly — United Kingdom
- The Good, the Bad and the Ugly — France
- The Good, the Bad and the Ugly — Italy
- The Good, the Bad and the Ugly — Spain
- The Good, the Bad and the Ugly — Brazil
- The Good, the Bad and the Ugly — Japan
- The Good, the Bad and the Ugly — South Korea
- The Good, the Bad and the Ugly — India
More Western audiences in Germany
- Once Upon a Time in the West (834,719)
- Django (film) (770,435)
- Django Unchained (632,527)
- True Grit (1969 film) (421,560)
- Dances with Wolves (359,215)
Frequently asked questions
How many fans does The Good, the Bad and the Ugly have in Germany?
The Good, the Bad and the Ugly has an estimated audience of 146,918 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of The Good, the Bad and the Ugly fans?
27.2% of The Good, the Bad and the Ugly fans are female, 72.8% are male, with an average age of 44.3 years.
Which brands do The Good, the Bad and the Ugly fans like most?
The Good, the Bad and the Ugly fans show strongest brand affinity for Once Upon a Time in the West (155.6×), Robert Redford (65.9×), and Casablanca (film) (79.02×) over the country average.
Where do The Good, the Bad and the Ugly fans live in Germany?
The Good, the Bad and the Ugly fans in Germany are most concentrated in Nordrhein-Westfalen (reach 68,989), Bayern (reach 55,497), and Baden-Württemberg (reach 44,527). These three regions account for the largest share of the active audience.
What other brands do The Good, the Bad and the Ugly fans also like?
Beyond The Good, the Bad and the Ugly itself, the audience over-indexes on Robert Redford (65.9×), Casablanca (film) (79.02×), Dog Day Afternoon (187.65×), and Minnesota United FC (487.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Good, the Bad and the Ugly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.