A data profile of the people who buy, follow and care about Once Upon a Time in the West in Germany — modelled from more than twelve digital signal sources. Once Upon a Time in the West has an estimated audience of 866,628 people in Germany.
The average Once Upon a Time in the West fan in Germany is 47.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include The Good, the Bad and the Ugly, Point Break, Dead Poets Society, with strongest over-indexing on The Good, the Bad and the Ugly (155.6× the country average).
Demographically, the Once Upon a Time in the West audience skews more male with an average age of 47.6, and over-indexes on personality traits such as Tradition, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Once Upon a Time in the West fan in Germany is more male, around 47.6 years old, with strong Tradition tendencies and a notable affinity for The Good, the Bad and the Ugly.
The key figures that characterise the Once Upon a Time in the West profile in Germany.
31.6% are female, 68.4% are male, average age 47.6.
| Metric | Value |
|---|---|
| Female | 31.6% |
| Male | 68.4% |
| Average age | 47.6 |
| Estimated audience size | 866,628 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 10% | |
| 30-39 | 15% | |
| 40-49 | 28% | |
| 50+ | 40% |
of the worldwide Once Upon a Time in the West audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 27.0% |
| United States | 15.6% |
| Italy | 11.9% |
Where the Once Upon a Time in the West audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~50K | 1.12× | |
| 02 | Saarland | ~10K | 1.11× | |
| 03 | Niedersachsen | ~90K | 1.05× | |
| 04 | Rheinland-Pfalz | ~40K | 1.05× | |
| 05 | Thüringen | ~20K | 1.05× | |
| 06 | Schleswig-Holstein | ~30K | 1.04× | |
| 07 | Brandenburg | ~30K | 1.03× | |
| 08 | Baden-Württemberg | ~100K | 1.02× | |
| 09 | Mecklenburg-Vorpommern | ~20K | 1.02× | |
| 10 | Bayern | ~100K | 1.01× | |
| 11 | Nordrhein-Westfalen | ~200K | 1.00× | |
| 12 | Sachsen-Anhalt | ~20K | 0.98× | |
| 13 | Hessen | ~60K | 0.92× | |
| 14 | Berlin | ~30K | 0.92× | |
| 15 | Bremen | ~6K | 0.89× | |
| 16 | Hamburg | ~20K | 0.87× |
The strongest cross-interests of the Once Upon a Time in the West audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Good, the Bad and the Ugly | Movies & TV | 155.60× | ||
| 02 | Point Break | Movies & TV | 52.88× | ||
| 03 | Lou Reed | Music & Radio | 42.82× | ||
| 04 | There Will Be Blood | Movies & TV | 33.52× | ||
| 05 | Jackie Brown | Movies & TV | 30.73× | ||
| 06 | Dead Poets Society | Movies & TV | 27.08× | ||
| 07 | Apocalypse Now | Movies & TV | 22.43× | ||
| 08 | Alice Cooper (band) | Music & Radio | 20.00× | ||
| 09 | Gremlins | Movies & TV | 20.00× | ||
| 10 | Billy Joel | Music & Radio | 20.00× | ||
| 11 | The Grand Budapest Hotel | Movies & TV | 20.00× | ||
| 12 | American Beauty (1999 film) | Movies & TV | 20.00× | ||
| 13 | Michael Cera | Movies & TV | 20.00× | ||
| 14 | Life Is Beautiful | Movies & TV | 16.65× | ||
| 15 | Fargo (film) | Movies & TV | 16.23× | ||
| 16 | Keith Richards | Music & Radio | 14.40× | ||
| 17 | One Tree Hill (TV series) | Movies & TV | 14.16× | ||
| 18 | Person of Interest (TV series) | Movies & TV | 12.78× | ||
| 19 | Bruce Springsteen | Music & Radio | 9.37× | ||
| 20 | Keanu Reeves | Movies & TV | 9.33× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.64× | |
| Patriotism | CONSERVATISM | 1.60× | |
| Spirituality | BALANCE | 1.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.78× | |
| DIY Mentality | THRILL | 0.79× | |
| Luxury Orientation | PREMIUM | 0.83× |
Once Upon a Time in the West has an estimated audience of 866,628 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
31.6% of Once Upon a Time in the West fans are female, 68.4% are male, with an average age of 47.6 years.
Once Upon a Time in the West fans show strongest brand affinity for The Good, the Bad and the Ugly (155.6×), Point Break (52.88×), and Dead Poets Society (27.08×) over the country average.
Once Upon a Time in the West fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Once Upon a Time in the West itself, the audience over-indexes on Point Break (52.88×), Dead Poets Society (27.08×), Alice Cooper (band) (20×), and There Will Be Blood (33.52×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Once Upon a Time in the West. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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