Life Is Beautiful Audience in Germany
Life Is Beautiful has an estimated audience of 295,393 people in Germany. 71.5% are female, 28.5% are male, average age 39.9. Top regions: Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities: Sabrina Carpenter, Greek (TV series), Suburbia (film), Mrs. Doubtfire, Family Matters.
The average Life Is Beautiful fan in Germany is 39.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities include Sabrina Carpenter, Greek (TV series), Suburbia (film), with strongest over-indexing on Sabrina Carpenter (38.02× the country average). Demographically, the Life Is Beautiful audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Tradition, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Life Is Beautiful fans
| Metric | Value |
|---|---|
| Female | 71.5% |
| Male | 28.5% |
| Average age | 39.9 |
| Estimated audience size | 295,393 |
Audience persona
The typical Life Is Beautiful fan in Germany is more female, around 39.9 years old, with strong Tradition tendencies and a notable affinity for Sabrina Carpenter.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 73,804 | 1.02× |
| Hessen | 50,079 | 1.99× |
| Bayern | 49,513 | 0.93× |
| Baden-Württemberg | 41,177 | 0.91× |
| Niedersachsen | 30,829 | 0.96× |
| Rheinland-Pfalz | 15,670 | 0.95× |
| Sachsen | 15,120 | 0.93× |
| Berlin | 13,518 | 0.92× |
| Schleswig-Holstein | 11,751 | 0.99× |
| Brandenburg | 9,676 | 0.94× |
| Hamburg | 7,542 | 1.01× |
| Thüringen | 7,326 | 0.87× |
| Sachsen-Anhalt | 7,237 | 0.85× |
| Mecklenburg-Vorpommern | 5,678 | 0.9× |
| Saarland | 3,961 | 0.98× |
| Bremen | 2,409 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sabrina Carpenter | 38.02× | Music & Radio |
| Greek (TV series) | 67.03× | Movies & TV |
| Suburbia (film) | 84.12× | Movies & TV |
| Mrs. Doubtfire | 66.36× | Movies & TV |
| Family Matters | 67.89× | Movies & TV |
| Noah Cyrus | 56.61× | Music & Radio |
| Hart of Dixie | 63.63× | Movies & TV |
| Tom Hardy | 19.77× | Movies & TV |
| The Master (2012 film) | 51.12× | Movies & TV |
| Let the Right One In (film) | 11.07× | Movies & TV |
| Four Lions | 78.47× | Movies & TV |
| The Thundermans | 77.42× | Movies & TV |
| Unreal (series) | 58.78× | Movies & TV |
| MTV Cribs | 126.77× | Movies & TV |
| Katey Sagal | 26.07× | Movies & TV |
| Ringer (TV series) | 106.45× | Movies & TV |
| Robin Williams | 13.31× | Movies & TV |
| Da Vinci's Demons | 78.93× | Movies & TV |
| To Die For | 89.72× | Movies & TV |
| Madison Beer | 15.64× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.36 |
| Individualism | JOY | 1.29 |
| Luxury Orientation | PREMIUM | 1.22 |
| Travelling | THRILL | 1.21 |
| Community Orientation | OPEN | 1.18 |
| Price Sensitivity | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.5% |
| India | 6.6% |
| Spain | 5.3% |
See Life Is Beautiful audiences in other countries
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Frequently asked questions
How many fans does Life Is Beautiful have in Germany?
Life Is Beautiful has an estimated audience of 295,393 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.
What is the gender split and age of Life Is Beautiful fans?
71.5% of Life Is Beautiful fans are female, 28.5% are male, with an average age of 39.9 years.
Which brands do Life Is Beautiful fans like most?
Life Is Beautiful fans show strongest brand affinity for Sabrina Carpenter (38.02×), Greek (TV series) (67.03×), and Suburbia (film) (84.12×) over the country average.
Where do Life Is Beautiful fans live in Germany?
Life Is Beautiful fans in Germany are most concentrated in Nordrhein-Westfalen (reach 73,804), Hessen (reach 50,079), and Bayern (reach 49,513). These three regions account for the largest share of the active audience.
What other brands do Life Is Beautiful fans also like?
Beyond Life Is Beautiful itself, the audience over-indexes on Greek (TV series) (67.03×), Suburbia (film) (84.12×), Mrs. Doubtfire (66.36×), and Family Matters (67.89×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Life Is Beautiful. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.