Let the Right One In (film) Audience in Germany

Let the Right One In (film) logo

Let the Right One In (film) has an estimated audience of 1,761,500 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Kocaeli University, Hocus Pocus, Kouign-amann, Personalised Gifts, Knauf Insulation.

Let the Right One In (film) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Kocaeli University. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Kocaeli University, Hocus Pocus, Kouign-amann, with strongest over-indexing on Kocaeli University (571.43× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

Demographics of Let the Right One In (film) fans

Demographic split for Let the Right One In (film) audience in Germany
MetricValue
Estimated audience size1,761,500

Audience persona

The typical Let the Right One In (film) fan in Germany shows strong Sustainability tendencies and a notable affinity for Kocaeli University.

Top regions in Germany

Top regions ranked by reach for Let the Right One In (film) in Germany
RegionReachAffinity
Nordrhein-Westfalen1,153,5291.03×
Bayern654,1710.8×
Baden-Württemberg624,6360.9×
Niedersachsen546,7781.1×
Sachsen331,0191.32×
Hessen278,7800.72×
Rheinland-Pfalz237,6690.93×
Brandenburg197,3961.25×
Schleswig-Holstein193,9731.06×
Sachsen-Anhalt173,7391.31×
Berlin171,7030.75×
Thüringen156,8981.21×
Mecklenburg-Vorpommern118,1111.21×
Hamburg83,8990.73×
Saarland58,9340.94×
Bremen32,7660.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Let the Right One In (film) audience
BrandAffinityCategory
Kocaeli University571.43×Business & Career
Hocus Pocus20×Movies & TV
Kouign-amann20×Food & Beverages
Personalised Gifts3.23×Home & Garden
Knauf Insulation20×Business & Career
Minestrone3.64×Food & Beverages
Nebraska Cornhuskers football17.46×Sports
Stradivarius1.9×Shopping
Moroccan riad6.91×Politics & Society
Gran Torino4.94×Movies & TV
WonderJeans12.86×Fashion & Accessoires
Zagreb3.7×Travel & Leisure
Hauptschule6.36×Kids & Family
Corona (band)2×Music & Radio
Isola 200016.59×Travel & Leisure
Cynthia Erivo3.15×Movies & TV
Figure painting (hobby)2.89×Arts & Culture
Natural rubber1.58×Cars & Mobility
Iris Mittenaere16.1×Fashion & Accessoires
Zola Jesus29.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Let the Right One In (film) audience
TraitClusterScore
SustainabilityBALANCE1.53
ExtroversionTHRILL1.47
Sports ActivityPOWER1.4
Early Adopter MentalityPOWER1.4
TravellingTHRILL1.37
TraditionCONSERVATISM1.28

Worldwide distribution

Worldwide audience distribution share by country for Let the Right One In (film)
CountryShare
Germany48.5%
Austria13.4%
United States12.5%

See Let the Right One In (film) audiences in other countries

More Horror audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Let the Right One In (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.