Let the Right One In (film) Audience in Germany

Let the Right One In (film) has an estimated audience of 1,761,500 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: 28 Weeks Later, The Mist (film), There Will Be Blood, Vibram FiveFingers, Gremlins.

Let the Right One In (film) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for 28 Weeks Later. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include 28 Weeks Later, The Mist (film), There Will Be Blood, with strongest over-indexing on 28 Weeks Later (406.25× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

Demographics of Let the Right One In (film) fans

Demographic split for Let the Right One In (film) audience in Germany
MetricValue
Estimated audience size1,761,500

Audience persona

The typical Let the Right One In (film) fan in Germany shows strong Sustainability tendencies and a notable affinity for 28 Weeks Later.

Top regions in Germany

Top regions ranked by reach for Let the Right One In (film) in Germany
RegionReachAffinity
Nordrhein-Westfalen1,153,5291.03×
Bayern654,1710.8×
Baden-Württemberg624,6360.9×
Niedersachsen546,7781.1×
Sachsen331,0191.32×
Hessen278,7800.72×
Rheinland-Pfalz237,6690.93×
Brandenburg197,3961.25×
Schleswig-Holstein193,9731.06×
Sachsen-Anhalt173,7391.31×
Berlin171,7030.75×
Thüringen156,8981.21×
Mecklenburg-Vorpommern118,1111.21×
Hamburg83,8990.73×
Saarland58,9340.94×
Bremen32,7660.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Let the Right One In (film) audience
BrandAffinityCategory
28 Weeks Later406.25×Movies & TV
The Mist (film)571.43×Movies & TV
There Will Be Blood132.11×Movies & TV
Vibram FiveFingers130.12×Fashion & Accessoires
Gremlins36.55×Movies & TV
The Cabin in the Woods62.99×Movies & TV
Sean Penn18.37×Movies & TV
28 Days Later20×Movies & TV
Liam Hemsworth20×Movies & TV
Good Will Hunting20×Movies & TV
Ghostbusters (franchise)20×Movies & TV
City of God (2002 film)31.56×Movies & TV
Hacksaw Ridge20×Movies & TV
From Dusk till Dawn20×Movies & TV
A Quiet Place18.15×Movies & TV
American Beauty (1999 film)20×Movies & TV
Livemusic4.47×Music & Radio
Geliebtes Zuhause32.64×Home & Garden
Silent Hill (film)12.73×Movies & TV
Richard Harris18.01×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Let the Right One In (film) audience
TraitClusterScore
SustainabilityBALANCE1.53
ExtroversionTHRILL1.47
Sports ActivityPOWER1.4
Early Adopter MentalityPOWER1.4
TravellingTHRILL1.37
TraditionCONSERVATISM1.28

Worldwide distribution

Worldwide audience distribution share by country for Let the Right One In (film)
CountryShare
Germany48.5%
Austria13.4%
United States12.5%

See Let the Right One In (film) audiences in other countries

More Horror audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Let the Right One In (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.