Let the Right One In (film) Audience in United States

Let the Right One In (film) has an estimated audience of 455,308 people in United States. Top regions: California, Texas, New York. Top brand affinities: Silent Hill (film), Dracula Untold, 10 Cloverfield Lane, Crimson Peak, Drake Bell.

Let the Right One In (film) fans in United States are concentrated in California, with strong brand affinity for Silent Hill (film). The audience is concentrated in California, Texas, New York. Top brand affinities include Silent Hill (film), Dracula Untold, 10 Cloverfield Lane, with strongest over-indexing on Silent Hill (film) (85.65× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

Demographics of Let the Right One In (film) fans

Demographic split for Let the Right One In (film) audience in United States
MetricValue
Estimated audience size455,308

Audience persona

The typical Let the Right One In (film) fan in United States shows strong Indulgence tendencies and a notable affinity for Silent Hill (film).

Top regions in United States

Top regions ranked by reach for Let the Right One In (film) in United States
RegionReachAffinity
California62,7751.14×
Texas39,9990.93×
New York32,6111.17×
Florida28,6850.85×
Illinois17,4851.05×
Pennsylvania17,4441.04×
Ohio15,6541.02×
North Carolina14,2440.95×
Washington13,2271.32×
Michigan13,148
Georgia13,0500.85×
Virginia11,8630.97×
New Jersey11,5270.91×
Massachusetts10,7821.09×
Colorado10,6301.35×
Arizona10,180
Oregon9,4951.66×
Tennessee9,4420.94×
South Carolina9,2541.23×
Indiana9,0080.99×
Missouri8,3691.04×
Maryland7,7430.9×
Wisconsin7,6061.01×
Minnesota7,4051.03×
Kentucky6,4501.03×
Alabama5,8750.84×
Louisiana5,6950.88×
Oklahoma5,4530.98×
Connecticut5,030
Rhode Island4,6972.95×
Nevada4,5970.95×
Utah4,5361.01×
Kansas3,941
Arkansas3,6640.89×
Iowa3,6310.88×
Mississippi2,8900.7×
New Mexico2,6601.06×
Idaho2,2200.88×
Nebraska2,0880.83×
Maine2,0331.13×
West Virginia1,9890.85×
New Hampshire1,9420.98×
Washington, District of Columbia1,6391.09×
Hawaii1,5840.74×
Montana1,3100.94×
Delaware1,2190.88×
North Dakota9590.93×
Vermont9461.08×
Alaska9190.86×
South Dakota7360.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Let the Right One In (film) audience
BrandAffinityCategory
Silent Hill (film)85.65×Movies & TV
Dracula Untold123.73×Movies & TV
10 Cloverfield Lane127.4×Movies & TV
Crimson Peak109.42×Movies & TV
Drake Bell99.7×Movies & TV
Jared Leto36.08×Movies & TV
A Quiet Place52.96×Movies & TV
Detroit: Become Human90.75×Games
The Conjuring 249.81×Movies & TV
David Cronenberg73.04×Movies & TV
Gremlins23.24×Movies & TV
The Strangers (2008 film)27.09×Movies & TV
Chromebook26.54×Technology & Electronics
28 Days Later13.87×Movies & TV
It's Always Sunny in Philadelphia21.77×Movies & TV
Micro Center8.77×Shopping
Naomi Scott20×Movies & TV
H. P. Lovecraft28.28×Literature
Black Mirror (TV series)10.87×Movies & TV
Books-A-Million12.21×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Let the Right One In (film) audience
TraitClusterScore
IndulgenceJOY1.47
TraditionCONSERVATISM1.2
ExtroversionTHRILL1.16
Design AffinityPREMIUM1.16
CreativityOPEN1.15
Family OrientationCONSERVATISM1.07

Worldwide distribution

Worldwide audience distribution share by country for Let the Right One In (film)
CountryShare
Germany48.5%
Austria13.4%
United States12.5%

See Let the Right One In (film) audiences in other countries

More Horror audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Let the Right One In (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.