28 Days Later Audience in Germany

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28 Days Later has an estimated audience of 975,991 people in Germany. 36.6% are female, 63.4% are male, average age 34.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: 28 Weeks Later, Instant Gaming, The Hills Have Eyes (1977 film), Scouts Guide to the Zombie Apocalypse, The Hills Have Eyes (2006 film).

The average 28 Days Later fan in Germany is 34.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include 28 Weeks Later, Instant Gaming, The Hills Have Eyes (1977 film), with strongest over-indexing on 28 Weeks Later (405.08× the country average). Demographically, the 28 Days Later audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of 28 Days Later fans

Demographic split for 28 Days Later audience in Germany
MetricValue
Female36.6%
Male63.4%
Average age34.5
Estimated audience size975,991

Audience persona

The typical 28 Days Later fan in Germany is more male, around 34.5 years old, with strong Patriotism tendencies and a notable affinity for 28 Weeks Later.

Top regions in Germany

Top regions ranked by reach for 28 Days Later in Germany
RegionReachAffinity
Nordrhein-Westfalen244,6871.15×
Bayern154,3050.98×
Baden-Württemberg116,6140.88×
Niedersachsen104,6331.1×
Hessen81,6441.1×
Berlin53,9631.24×
Rheinland-Pfalz52,1541.07×
Sachsen49,0251.02×
Brandenburg28,5850.94×
Sachsen-Anhalt25,4281.01×
Hamburg23,5241.07×
Thüringen22,3570.9×
Schleswig-Holstein20,5640.59×
Mecklenburg-Vorpommern16,4880.88×
Saarland11,7200.98×
Bremen9,1911.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 28 Days Later audience
BrandAffinityCategory
28 Weeks Later405.08×Movies & TV
Instant Gaming127.6×Games
The Hills Have Eyes (1977 film)280.56×Movies & TV
Scouts Guide to the Zombie Apocalypse286.51×Movies & TV
The Hills Have Eyes (2006 film)215.11×Movies & TV
Survival film138.41×Movies & TV
Resident Evil (film series)77.21×Movies & TV
Maze Runner (film series)80.77×Movies & TV
Hellraiser (franchise)111.45×Movies & TV
Silent Hill: Revelation156.84×Movies & TV
The Walking Dead: Survival Instinct309.49×Games
I Am Legend (film)117.56×Movies & TV
Godzilla20×Movies & TV
Collien Ulmen-Fernandes19.84×Movies & TV
Christian Ulmen19.84×Movies & TV
Wrong Turn71.22×Movies & TV
Night of the Living Dead (film series)221.05×Movies & TV
PEARS83.32×Music & Radio
Let the Right One In (film)20×Movies & TV
Riddick (film)120.46×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 28 Days Later audience
TraitClusterScore
PatriotismCONSERVATISM2.06
LGBTQ+ IdentityOPEN1.73
Social Media UsageJOY1.62
ExtroversionTHRILL1.51
Early Adopter MentalityPOWER1.37
Design AffinityPREMIUM1.35

Worldwide distribution

Worldwide audience distribution share by country for 28 Days Later
CountryShare
United States40.2%
United Kingdom10.4%
Germany5.0%

See 28 Days Later audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does 28 Days Later have in Germany?

28 Days Later has an estimated audience of 975,991 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of 28 Days Later fans?

36.6% of 28 Days Later fans are female, 63.4% are male, with an average age of 34.5 years.

Which brands do 28 Days Later fans like most?

28 Days Later fans show strongest brand affinity for 28 Weeks Later (405.08×), Instant Gaming (127.6×), and The Hills Have Eyes (1977 film) (280.56×) over the country average.

Where do 28 Days Later fans live in Germany?

28 Days Later fans in Germany are most concentrated in Nordrhein-Westfalen (reach 244,687), Bayern (reach 154,305), and Baden-Württemberg (reach 116,614). These three regions account for the largest share of the active audience.

What other brands do 28 Days Later fans also like?

Beyond 28 Days Later itself, the audience over-indexes on Instant Gaming (127.6×), The Hills Have Eyes (1977 film) (280.56×), Scouts Guide to the Zombie Apocalypse (286.51×), and The Hills Have Eyes (2006 film) (215.11×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for 28 Days Later. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.