28 Weeks Later Audience in Germany

28 Weeks Later has an estimated audience of 441,686 people in Germany. 29.4% are female, 70.6% are male, average age 35.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Let the Right One In (film), 28 Days Later, Dracula (TV series), REC (film), Dawn of the Dead (2004 film).
The average 28 Weeks Later fan in Germany is 35.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Let the Right One In (film), 28 Days Later, Dracula (TV series), with strongest over-indexing on Let the Right One In (film) (360.11× the country average). Demographically, the 28 Weeks Later audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror
Demographics of 28 Weeks Later fans
| Metric | Value |
|---|---|
| Female | 29.4% |
| Male | 70.6% |
| Average age | 35.2 |
| Estimated audience size | 441,686 |
Audience persona
The typical 28 Weeks Later fan in Germany is more male, around 35.2 years old, with strong Extroversion tendencies and a notable affinity for Let the Right One In (film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 108,928 | 1.13× |
| Bayern | 62,857 | 0.89× |
| Baden-Württemberg | 52,273 | 0.87× |
| Niedersachsen | 44,278 | 1.03× |
| Hessen | 38,180 | 1.13× |
| Berlin | 23,901 | 1.21× |
| Sachsen | 22,488 | 1.04× |
| Rheinland-Pfalz | 21,752 | 0.98× |
| Schleswig-Holstein | 14,921 | 0.94× |
| Sachsen-Anhalt | 12,939 | 1.13× |
| Brandenburg | 12,831 | 0.94× |
| Thüringen | 10,325 | 0.92× |
| Hamburg | 9,608 | 0.96× |
| Mecklenburg-Vorpommern | 8,086 | 0.96× |
| Saarland | 5,012 | 0.92× |
| Bremen | 3,594 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Let the Right One In (film) | 360.11× | Movies & TV |
| 28 Days Later | 464.39× | Movies & TV |
| Dracula (TV series) | 420.12× | Movies & TV |
| REC (film) | 381.35× | Movies & TV |
| Dawn of the Dead (2004 film) | 431.07× | Movies & TV |
| The Hills Have Eyes (1977 film) | 310.19× | Movies & TV |
| Abraham Lincoln: Vampire Hunter | 421.16× | Movies & TV |
| Lights Out (2016 film) | 296.12× | Movies & TV |
| The Hills Have Eyes (2006 film) | 259.54× | Movies & TV |
| World War Z (film) | 185.58× | Movies & TV |
| The Descent | 261.7× | Movies & TV |
| Event Horizon (film) | 201.05× | Movies & TV |
| Only Lovers Left Alive | 318.31× | Movies & TV |
| Jeepers Creepers (2001 film) | 196.29× | Movies & TV |
| Blade (film) | 134.84× | Movies & TV |
| Cloverfield | 304.22× | Movies & TV |
| Drag Me to Hell | 247.22× | Movies & TV |
| Daybreakers | 175.86× | Movies & TV |
| The Mist (film) | 325.9× | Movies & TV |
| The Babadook | 238.22× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.61 |
| Early Adopter Mentality | POWER | 1.39 |
| Family Orientation | CONSERVATISM | 1.29 |
| Sports Activity | POWER | 1.23 |
| Pet Ownership | JOY | 1.21 |
| Tradition | CONSERVATISM | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.4% |
| United Kingdom | 12.6% |
| India | 3.8% |
See 28 Weeks Later audiences in other countries
More Horror audiences in Germany
- Let the Right One In (film) (5,106,200)
- Saw (2004 film) (955,997)
- The Conjuring (877,136)
- Scream (1996 film) (780,542)
- Insidious (film) (497,275)
Frequently asked questions
How many fans does 28 Weeks Later have in Germany?
28 Weeks Later has an estimated audience of 441,686 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of 28 Weeks Later fans?
29.4% of 28 Weeks Later fans are female, 70.6% are male, with an average age of 35.2 years.
Which brands do 28 Weeks Later fans like most?
28 Weeks Later fans show strongest brand affinity for Let the Right One In (film) (360.11×), 28 Days Later (464.39×), and Dracula (TV series) (420.12×) over the country average.
Where do 28 Weeks Later fans live in Germany?
28 Weeks Later fans in Germany are most concentrated in Nordrhein-Westfalen (reach 108,928), Bayern (reach 62,857), and Baden-Württemberg (reach 52,273). These three regions account for the largest share of the active audience.
What other brands do 28 Weeks Later fans also like?
Beyond 28 Weeks Later itself, the audience over-indexes on 28 Days Later (464.39×), Dracula (TV series) (420.12×), REC (film) (381.35×), and Dawn of the Dead (2004 film) (431.07×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for 28 Weeks Later. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.