Rascasse Audience Intelligence

Wrong Turn Audience in Germany

A data profile of the people who buy, follow and care about Wrong Turn in Germany — modelled from more than twelve digital signal sources. Wrong Turn has an estimated audience of 412,013 people in Germany.

The average Wrong Turn fan in Germany is 34.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Nicholas Hoult, From Dusk till Dawn, Mads Mikkelsen, with strongest over-indexing on Nicholas Hoult (226.98× the country average).

Demographically, the Wrong Turn audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Extroversion, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Wrong Turn fan in Germany is balanced, around 34.9 years old, with strong Extroversion tendencies and a notable affinity for Nicholas Hoult.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wrong Turn profile in Germany.

Audience size
412K
in Germany
Gender
53.7%
46.3% male
Age
34.9
average years
Country rank
#13682
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wrong Turn viewers

53.7% are female, 46.3% are male, average age 34.9.

Fig. 02

Gender split

53.7%
Female
46.3%
Male
Demographic split for Wrong Turn audience in Germany
MetricValue
Female53.7%
Male46.3%
Average age34.9
Estimated audience size412,013
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Wrong Turn audience in Germany
Age bracketShare%
16-1934%
20-2915%
30-3919%
40-4921%
50+11%
Fig. 04

Worldwide distribution

6.1%

of the worldwide Wrong Turn audience comes from Germany.

Worldwide audience distribution share by country for Wrong Turn
CountryShare
United States19.8%
India12.8%
Germany6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wrong Turn audience in Germany is strongest.

Fig. 05

Top regions by affinity

Wrong Turn fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~10K1.34×
02Mecklenburg-Vorpommern~10K1.24×
03Thüringen~10K1.21×
04Sachsen~20K1.15×
05Brandenburg~10K1.07×
06Nordrhein-Westfalen~90K1.01×
07Niedersachsen~40K0.99×
08Saarland~5K0.98×
09Hessen~30K0.94×
10Rheinland-Pfalz~20K0.92×
11Hamburg~9K0.92×
12Berlin~20K0.88×
13Schleswig-Holstein~10K0.87×
14Bremen~3K0.84×
15Baden-Württemberg~50K0.83×
16Bayern~60K0.82×
Fig. 06

Affinity by region

Affinity by region — Wrong Turn, Germany
0.82×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wrong Turn audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wrong Turn audience
#·InterestCategoryAffinity×
01From Dusk till DawnMovies & TV287.11×
02Nicholas HoultMovies & TV226.98×
03The Mist (film)Movies & TV177.49×
04Slasher filmMovies & TV165.64×
05Mads MikkelsenMovies & TV130.88×
06The Cabin in the WoodsMovies & TV114.06×
07The Blair Witch ProjectMovies & TV107.55×
08Bates Motel (TV series)Movies & TV97.70×
09Jack Ryan (film series)Movies & TV78.65×
1028 Days LaterMovies & TV71.22×
11Kill BillMovies & TV50.67×
12Krampus (film)Movies & TV50.44×
13The Sixth SenseMovies & TV39.15×
14A Quiet PlaceMovies & TV34.41×
15Resident Evil 4Games31.78×
16Jude LawMovies & TV20.00×
17Das BootMovies & TV20.00×
18Liam HemsworthMovies & TV20.00×
19Henry CavillMovies & TV19.61×
20NatureHome & Garden4.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wrong Turn audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Wrong Turn audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.44×
Risk AppetiteTHRILL1.44×
Family OrientationCONSERVATISM1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Wrong Turn audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.60×
Luxury OrientationPREMIUM0.66×
IndulgenceJOY0.67×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Wrong Turn have in Germany?

Wrong Turn has an estimated audience of 412,013 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Wrong Turn viewers?

53.7% of Wrong Turn fans are female, 46.3% are male, with an average age of 34.9 years.

03

Which brands do Wrong Turn fans like most?

Wrong Turn fans show strongest brand affinity for Nicholas Hoult (226.98×), From Dusk till Dawn (287.11×), and Mads Mikkelsen (130.88×) over the country average.

04

Where do Wrong Turn fans live in Germany?

Wrong Turn fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Wrong Turn fans also like?

Beyond Wrong Turn itself, the audience over-indexes on From Dusk till Dawn (287.11×), Mads Mikkelsen (130.88×), Slasher film (165.64×), and 28 Days Later (71.22×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wrong Turn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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