Aretha Franklin Audience in Germany
Aretha Franklin has an estimated audience of 284,125 people in Germany. 56.1% are female, 43.9% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Adam Driver, Michael Bolton, Esther Phillips, Phil Collins, Gypsy style.
The average Aretha Franklin fan in Germany is 40.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Adam Driver, Michael Bolton, Esther Phillips, with strongest over-indexing on Adam Driver (86.56× the country average). Demographically, the Aretha Franklin audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Soul
Demographics of Aretha Franklin fans
| Metric | Value |
|---|---|
| Female | 56.1% |
| Male | 43.9% |
| Average age | 40.7 |
| Estimated audience size | 284,125 |
Audience persona
The typical Aretha Franklin fan in Germany is more female, around 40.7 years old, with strong Tradition tendencies and a notable affinity for Adam Driver.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 65,136 | 1.05× |
| Bayern | 47,619 | 1.04× |
| Baden-Württemberg | 40,645 | 1.05× |
| Niedersachsen | 28,084 | 1.02× |
| Hessen | 23,969 | 1.11× |
| Berlin | 15,332 | 1.21× |
| Rheinland-Pfalz | 15,100 | 1.06× |
| Sachsen | 11,392 | 0.82× |
| Schleswig-Holstein | 11,298 | 1.11× |
| Brandenburg | 7,822 | 0.89× |
| Hamburg | 7,521 | 1.17× |
| Thüringen | 5,537 | 0.76× |
| Sachsen-Anhalt | 5,519 | 0.75× |
| Mecklenburg-Vorpommern | 3,923 | 0.72× |
| Saarland | 3,520 | 1.01× |
| Bremen | 3,008 | 1.24× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Adam Driver | 86.56× | Movies & TV |
| Michael Bolton | 68.92× | Music & Radio |
| Esther Phillips | 367.26× | Music & Radio |
| Phil Collins | 11.15× | Music & Radio |
| Gypsy style | 19.35× | Fashion & Accessoires |
| Rhythm and blues music | 5.64× | Music & Radio |
| Bruce Springsteen | 11.05× | Music & Radio |
| Amy Winehouse | 13.63× | Music & Radio |
| Marvin Gaye | 32.04× | Music & Radio |
| David Bowie | 11.19× | Music & Radio |
| Simply Red | 17.12× | Music & Radio |
| Eric Clapton | 17.17× | Music & Radio |
| Bee Gees | 14.04× | Music & Radio |
| Diana Ross | 24× | Music & Radio |
| Rod Stewart | 12.07× | Music & Radio |
| Annie Lennox | 18.59× | Music & Radio |
| Fleetwood Mac | 17.75× | Music & Radio |
| Janis Joplin | 20.8× | Music & Radio |
| Miles Davis | 30.63× | Music & Radio |
| Nelly Furtado | 9.76× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.92 |
| Community Orientation | OPEN | 1.62 |
| Early Adopter Mentality | POWER | 1.33 |
| Sustainability | BALANCE | 1.26 |
| Travelling | THRILL | 1.22 |
| Urban Lifestyle | OPEN | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.3% |
| Brazil | 9.1% |
| United Kingdom | 9.0% |
See Aretha Franklin audiences in other countries
More Soul audiences in Germany
- Prince (musician) (1,223,623)
- Édith Piaf (569,221)
- Lionel Richie (477,932)
- Diana Ross (406,831)
- Stevie Wonder (401,963)
Frequently asked questions
How many fans does Aretha Franklin have in Germany?
Aretha Franklin has an estimated audience of 284,125 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Aretha Franklin fans?
56.1% of Aretha Franklin fans are female, 43.9% are male, with an average age of 40.7 years.
Which brands do Aretha Franklin fans like most?
Aretha Franklin fans show strongest brand affinity for Adam Driver (86.56×), Michael Bolton (68.92×), and Esther Phillips (367.26×) over the country average.
Where do Aretha Franklin fans live in Germany?
Aretha Franklin fans in Germany are most concentrated in Nordrhein-Westfalen (reach 65,136), Bayern (reach 47,619), and Baden-Württemberg (reach 40,645). These three regions account for the largest share of the active audience.
What other brands do Aretha Franklin fans also like?
Beyond Aretha Franklin itself, the audience over-indexes on Michael Bolton (68.92×), Esther Phillips (367.26×), Phil Collins (11.15×), and Gypsy style (19.35×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Aretha Franklin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.