Broadcasting Audience in Germany

Broadcasting has an estimated audience of 13,673,772 people in Germany. 48.4% are female, 51.6% are male, average age 42.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Stradivarius, Israel, Snow White (Fables), Esra Erol, Corona (band).
The average Broadcasting fan in Germany is 42.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Stradivarius, Israel, Snow White (Fables), with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Broadcasting audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of Broadcasting fans
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 42.1 |
| Estimated audience size | 13,673,772 |
Audience persona
The typical Broadcasting fan in Germany is balanced, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 3,061,667 | 1.02× |
| Bayern | 2,387,342 | 1.09× |
| Baden-Württemberg | 1,978,658 | 1.06× |
| Niedersachsen | 1,415,280 | 1.07× |
| Hessen | 1,140,384 | 1.09× |
| Sachsen | 718,933 | 1.07× |
| Rheinland-Pfalz | 694,288 | 1.01× |
| Berlin | 644,118 | 1.05× |
| Schleswig-Holstein | 489,210 | 1× |
| Brandenburg | 432,557 | 1.02× |
| Thüringen | 336,811 | 0.97× |
| Sachsen-Anhalt | 330,473 | 0.93× |
| Hamburg | 284,287 | 0.92× |
| Mecklenburg-Vorpommern | 248,498 | 0.95× |
| Saarland | 140,425 | 0.84× |
| Bremen | 106,059 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Israel | 2.18× | Travel & Leisure |
| Snow White (Fables) | 1.82× | Literature |
| Esra Erol | 4.34× | Movies & TV |
| Corona (band) | 1.9× | Music & Radio |
| Škoda Kodiaq | 1.52× | Cars & Mobility |
| KLIX (AM) | 1.77× | Music & Radio |
| Home Delivery | 1.72× | Food & Beverages |
| Corfu (regional unit) | 1.8× | Travel & Leisure |
| Volvo V60 | 2.56× | Cars & Mobility |
| Theocracy | 5.34× | Music & Radio |
| Keeper (password manager) | 2.14× | Technology & Electronics |
| Emperor Entertainment Group | 1.86× | Business & Career |
| Medieval fantasy | 5.17× | Literature |
| Zagreb | 1.8× | Travel & Leisure |
| Glashütte | 1.9× | Travel & Leisure |
| Coworking | 1.72× | Business & Career |
| The Equalizer | 2.04× | Movies & TV |
| Chalkidiki | 1.65× | Travel & Leisure |
| Throne of Glass | 2.17× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.08 |
| Indulgence | JOY | 1.07 |
| Pet Ownership | JOY | 1.03 |
| Sports Activity | POWER | 1.01 |
| Tradition | CONSERVATISM | 1.01 |
| Career Orientation | POWER | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.5% |
| India | 5.7% |
| Brazil | 5.0% |
See Broadcasting audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Broadcasting have in Germany?
Broadcasting has an estimated audience of 13,673,772 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Broadcasting fans?
48.4% of Broadcasting fans are female, 51.6% are male, with an average age of 42.1 years.
Which brands do Broadcasting fans like most?
Broadcasting fans show strongest brand affinity for Stradivarius (1.97×), Israel (2.18×), and Snow White (Fables) (1.82×) over the country average.
Where do Broadcasting fans live in Germany?
Broadcasting fans in Germany are most concentrated in Nordrhein-Westfalen (reach 3,061,667), Bayern (reach 2,387,342), and Baden-Württemberg (reach 1,978,658). These three regions account for the largest share of the active audience.
What other brands do Broadcasting fans also like?
Beyond Broadcasting itself, the audience over-indexes on Israel (2.18×), Snow White (Fables) (1.82×), Esra Erol (4.34×), and Corona (band) (1.9×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Broadcasting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.