Broadcasting Audience in United States

Broadcasting has an estimated audience of 69,872,028 people in United States. 49.8% are female, 50.2% are male, average age 42.8. Top regions: California, Texas, Florida. Top brand affinities: Goop, Vocal harmony, Governor of Michigan, Grinch, Google Home.
The average Broadcasting fan in United States is 42.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Vocal harmony, Governor of Michigan, with strongest over-indexing on Goop (16.78× the country average). Demographically, the Broadcasting audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Extroversion, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of Broadcasting fans
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 42.8 |
| Estimated audience size | 69,872,028 |
Audience persona
The typical Broadcasting fan in United States is balanced, around 42.8 years old, with strong Extroversion tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 8,953,655 | 1.17× |
| Texas | 6,112,371 | 1.02× |
| Florida | 4,808,558 | 1.02× |
| New York | 4,120,868 | 1.06× |
| Washington | 2,356,323 | 1.68× |
| Illinois | 2,329,453 | 1× |
| Pennsylvania | 2,271,981 | 0.97× |
| Ohio | 2,232,758 | 1.04× |
| Georgia | 2,196,415 | 1.02× |
| North Carolina | 2,112,291 | 1× |
| Virginia | 2,031,950 | 1.19× |
| Michigan | 1,858,729 | 1.02× |
| New Jersey | 1,774,481 | 1× |
| Tennessee | 1,505,887 | 1.07× |
| Arizona | 1,495,228 | 1.05× |
| Massachusetts | 1,400,372 | 1.02× |
| Maryland | 1,393,939 | 1.16× |
| Indiana | 1,317,391 | 1.03× |
| Missouri | 1,230,868 | 1.09× |
| Colorado | 1,091,549 | 0.99× |
| Alabama | 1,083,574 | 1.11× |
| Minnesota | 999,762 | 1× |
| South Carolina | 994,573 | 0.95× |
| Oregon | 974,584 | 1.22× |
| Wisconsin | 969,910 | 0.92× |
| Utah | 875,475 | 1.4× |
| Kentucky | 840,176 | 0.96× |
| Louisiana | 836,758 | 0.93× |
| Oklahoma | 769,537 | 0.99× |
| Nevada | 707,484 | 1.05× |
| Kansas | 643,743 | 1.17× |
| Connecticut | 635,104 | 0.91× |
| Iowa | 601,117 | 1.04× |
| Arkansas | 558,194 | 0.97× |
| Mississippi | 539,750 | 0.94× |
| Idaho | 447,351 | 1.28× |
| Nebraska | 350,300 | 1× |
| New Mexico | 331,964 | 0.95× |
| West Virginia | 297,059 | 0.91× |
| Hawaii | 243,908 | 0.81× |
| Washington, District of Columbia | 243,344 | 1.16× |
| New Hampshire | 210,875 | 0.77× |
| Maine | 201,685 | 0.81× |
| Rhode Island | 185,444 | 0.83× |
| Delaware | 156,302 | 0.81× |
| Montana | 137,161 | 0.71× |
| South Dakota | 127,535 | 0.79× |
| Alaska | 118,577 | 0.79× |
| North Dakota | 106,983 | 0.75× |
| Vermont | 85,833 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 16.78× | Internet & Social Media |
| Vocal harmony | 12.42× | Music & Radio |
| Governor of Michigan | 19.96× | Politics & Society |
| Grinch | 10.41× | Movies & TV |
| Google Home | 12.16× | Technology & Electronics |
| Hibachi | 14.25× | Food & Beverages |
| Hipster | 16.5× | Politics & Society |
| headspace | 15.26× | Health |
| Cherish (group) | 17.68× | Music & Radio |
| Fairy godmother | 12.11× | Literature |
| Grace Slick | 14.06× | Music & Radio |
| No Escape (1994 film) | 17.8× | Movies & TV |
| TV Fanatic | 15.72× | Movies & TV |
| Israel | 2.95× | Travel & Leisure |
| Historic site | 5.8× | Arts & Culture |
| Mathcore | 10.68× | Music & Radio |
| El Paso County, Colorado | 17.11× | Travel & Leisure |
| La Jolla | 11.24× | Travel & Leisure |
| Guitarist (magazine) | 13.9× | Music & Radio |
| Kikar HaShabbat | 19.57× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.09 |
| Family Orientation | CONSERVATISM | 1.03 |
| Need for Security | CONSERVATISM | 1.03 |
| Tradition | CONSERVATISM | 1.01 |
| Price Sensitivity | PREMIUM | 1.01 |
| Community Orientation | OPEN | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.5% |
| India | 5.7% |
| Brazil | 5.0% |
See Broadcasting audiences in other countries
More Movies & TV audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Broadcasting have in United States?
Broadcasting has an estimated audience of 69,872,028 people in United States, concentrated in California and Texas.
What is the gender split and age of Broadcasting fans?
49.8% of Broadcasting fans are female, 50.2% are male, with an average age of 42.8 years.
Which brands do Broadcasting fans like most?
Broadcasting fans show strongest brand affinity for Goop (16.78×), Vocal harmony (12.42×), and Governor of Michigan (19.96×) over the country average.
Where do Broadcasting fans live in United States?
Broadcasting fans in United States are most concentrated in California (reach 8,953,655), Texas (reach 6,112,371), and Florida (reach 4,808,558). These three regions account for the largest share of the active audience.
What other brands do Broadcasting fans also like?
Beyond Broadcasting itself, the audience over-indexes on Vocal harmony (12.42×), Governor of Michigan (19.96×), Grinch (10.41×), and Google Home (12.16×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Broadcasting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.