Michael Jackson Audience in United States

Michael Jackson logo

Michael Jackson has an estimated audience of 18,020,220 people in United States. 57.2% are female, 42.8% are male, average age 37.4. Top regions: California, Texas, Florida. Top brand affinities: Alvin and the Chipmunks, YouTube Music, Catherine Zeta-Jones, Luke Perry, Michael Cera.

The average Michael Jackson fan in United States is 37.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alvin and the Chipmunks, YouTube Music, Catherine Zeta-Jones, with strongest over-indexing on Alvin and the Chipmunks (10.19× the country average). Demographically, the Michael Jackson audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Michael Jackson fans

Demographic split for Michael Jackson audience in United States
MetricValue
Female57.2%
Male42.8%
Average age37.4
Estimated audience size18,020,220

Audience persona

The typical Michael Jackson fan in United States is more female, around 37.4 years old, with strong Extroversion tendencies and a notable affinity for Alvin and the Chipmunks.

Top regions in United States

Top regions ranked by reach for Michael Jackson in United States
RegionReachAffinity
California2,103,0931.06×
Texas1,887,0781.22×
Florida1,384,5211.13×
New York1,132,7721.12×
Georgia798,5891.44×
Illinois662,5191.1×
North Carolina658,6771.21×
Pennsylvania649,0991.07×
Ohio608,4961.1×
Michigan524,8871.11×
New Jersey485,3571.06×
Virginia482,2571.1×
Tennessee426,3131.18×
Maryland404,8121.31×
Indiana397,9111.21×
Arizona375,6841.02×
Alabama341,4941.36×
Missouri331,5621.14×
Louisiana331,2321.43×
South Carolina325,3241.2×
Massachusetts322,6610.91×
Washington314,9720.87×
Kentucky239,4211.06×
Wisconsin237,5250.88×
Mississippi231,7471.56×
Colorado231,2160.81×
Oklahoma222,5361.11×
Minnesota221,1480.86×
Nevada210,4861.21×
Connecticut181,4771×
Arkansas171,9801.16×
Oregon161,7850.78×
Utah148,3960.92×
Kansas138,4470.97×
Iowa131,4340.89×
West Virginia80,4110.96×
New Mexico79,0870.88×
Nebraska78,5740.87×
Idaho72,9270.81×
Hawaii58,6250.76×
Washington, District of Columbia57,2051.06×
New Hampshire50,1360.71×
Delaware47,8640.96×
Rhode Island47,6110.83×
Maine45,8670.71×
Montana31,9100.64×
North Dakota27,1790.73×
South Dakota27,1730.65×
Alaska25,6950.67×
Wyoming17,8040.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Michael Jackson audience
BrandAffinityCategory
Alvin and the Chipmunks10.19×Music & Radio
YouTube Music3.91×Internet & Social Media
Catherine Zeta-Jones6.23×Movies & TV
Luke Perry10.9×Movies & TV
Michael Cera8.82×Movies & TV
Gmail2.12×Internet & Social Media
Motown4.69×Music & Radio
Virtue2.07×Politics & Society
Broadcasting1.67×Movies & TV
Religion1.52×Business & Career
Comedian1.97×Movies & TV
John Lithgow7.67×Movies & TV
Social networking service1.59×Technology & Electronics
Gospel music1.91×Music & Radio
Skill1.64×Business & Career
Bon Jovi6.07×Music & Radio
Daily Mail2.17×News
Exhibition game2.16×Games
Singer-songwriter1.52×Music & Radio
Funk1.89×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Michael Jackson audience
TraitClusterScore
ExtroversionTHRILL1.43
Early Adopter MentalityPOWER1.19
MindfulnessBALANCE1.12
TraditionCONSERVATISM1.11
Social Media UsageJOY1.1
Risk AppetiteTHRILL1.08

Worldwide distribution

Worldwide audience distribution share by country for Michael Jackson
CountryShare
United States25.6%
Brazil7.5%
Germany6.5%

See Michael Jackson audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Michael Jackson have in United States?

Michael Jackson has an estimated audience of 18,020,220 people in United States, concentrated in California and Texas.

What is the gender split and age of Michael Jackson fans?

57.2% of Michael Jackson fans are female, 42.8% are male, with an average age of 37.4 years.

Which brands do Michael Jackson fans like most?

Michael Jackson fans show strongest brand affinity for Alvin and the Chipmunks (10.19×), YouTube Music (3.91×), and Catherine Zeta-Jones (6.23×) over the country average.

Where do Michael Jackson fans live in United States?

Michael Jackson fans in United States are most concentrated in California (reach 2,103,093), Texas (reach 1,887,078), and Florida (reach 1,384,521). These three regions account for the largest share of the active audience.

What other brands do Michael Jackson fans also like?

Beyond Michael Jackson itself, the audience over-indexes on YouTube Music (3.91×), Catherine Zeta-Jones (6.23×), Luke Perry (10.9×), and Michael Cera (8.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Michael Jackson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.