Rascasse Audience Intelligence

Banjo Audience in Germany

A data profile of the people who buy, follow and care about Banjo in Germany — modelled from more than twelve digital signal sources. Banjo has an estimated audience of 71,276 people in Germany.

#11593among Topic in Germany#6315in Music & Radio

The average Banjo fan in Germany is 39.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Liza Minnelli, Kris Kristofferson, Bette Midler, with strongest over-indexing on Liza Minnelli (247.29× the country average).

Demographically, the Banjo audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Tradition, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Banjo fan in Germany is balanced, around 39.7 years old, with strong Tradition tendencies and a notable affinity for Liza Minnelli.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Banjo profile in Germany.

Audience size
71K
in Germany
Gender
54.5%♀
45.5% male
Age
39.7
average years
Country rank
#41367
Topic in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Banjo fans

54.5% are female, 45.5% are male, average age 39.7.

Fig. 02

Gender split

54.5%
Female
45.5%
Male
Demographic split for Banjo audience in Germany
MetricValue
Female54.5%
Male45.5%
Average age39.7
Estimated audience size71,276
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Banjo audience in Germany
Age bracketShare%
16-1913%
20-2924%
30-3925%
40-4920%
50+18%
Fig. 04

Worldwide distribution

2.7%

of the worldwide Banjo audience comes from Germany.

Worldwide audience distribution share by country for Banjo
CountryShare
United States43.6%
United Kingdom7.9%
Australia7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Banjo audience in Germany is strongest.

Fig. 05

Top regions by affinity

Banjo fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~1K1.20×
02Nordrhein-Westfalen~20K1.05×
03Rheinland-Pfalz~4K1.05×
04Baden-Württemberg~10K1.03×
05Berlin~3K1.03×
06Hamburg~2K1.03×
07Niedersachsen~7K1.02×
08Sachsen~4K1.02×
09Hessen~6K1.01×
10Bayern~10K1.00×
11Brandenburg~2K0.98×
12Thüringen~2K0.95×
13Bremen<1K0.93×
14Sachsen-Anhalt~2K0.92×
15Schleswig-Holstein~2K0.91×
16Mecklenburg-Vorpommern~1K0.89×
Fig. 06

Affinity by region

Affinity by region — Banjo, Germany
0.89×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Banjo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Banjo audience
#·InterestCategoryAffinity×
01The Bone CollectorMovies & TV251.50×
02Liza MinnelliMusic & Radio247.29×
03David CrosbyMusic & Radio212.11×
04Kris KristoffersonMusic & Radio205.99×
05Bette MidlerMusic & Radio190.71×
06Art GarfunkelMovies & TV162.40×
07Fire pitHome & Garden73.21×
08Kenny RogersMusic & Radio41.83×
09TopGolfSports38.41×
10Norman ReedusMovies & TV37.09×
11Hallmark ChannelMovies & TV29.72×
12Digital pianoMusic & Radio25.55×
13Alicia VikanderMovies & TV21.27×
14Planet Earth (TV series)Movies & TV20.02×
15Cyndi LauperMusic & Radio20.00×
16R.E.M.Music & Radio19.40×
17Richard GereMovies & TV9.54×
18American folk musicMusic & Radio7.74×
19ThomannShopping6.50×
20Folk musicMusic & Radio5.02×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Banjo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Banjo audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.79×
SpiritualityBALANCE1.31×
Early Adopter MentalityPOWER1.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Banjo audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.64×
Design AffinityPREMIUM0.67×
CreativityOPEN0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Banjo have in Germany?

Banjo has an estimated audience of 71,276 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Banjo fans?

54.5% of Banjo fans are female, 45.5% are male, with an average age of 39.7 years.

03

Which brands do Banjo fans like most?

Banjo fans show strongest brand affinity for Liza Minnelli (247.29×), Kris Kristofferson (205.99×), and Bette Midler (190.71×) over the country average.

04

Where do Banjo fans live in Germany?

Banjo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~20K), Bayern (reach ~10K), and Baden-Württemberg (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Banjo fans also like?

Beyond Banjo itself, the audience over-indexes on Kris Kristofferson (205.99×), Bette Midler (190.71×), Art Garfunkel (162.4×), and The Bone Collector (251.5×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in Germany

See Banjo audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Banjo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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