Rascasse Audience Intelligence

Sarah Connor Audience in Germany

A data profile of the people who buy, follow and care about Sarah Connor in Germany — modelled from more than twelve digital signal sources. Sarah Connor has an estimated audience of 5,713,860 people in Germany.

#2among Pop in Germany#21among Person in Germany#53in Music & Radio

The average Sarah Connor fan in Germany is 35.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Roland Kaiser, Helene Fischer, Thomas Gottschalk, with strongest over-indexing on Roland Kaiser (6.79× the country average).

Demographically, the Sarah Connor audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Family Orientation, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Sarah Connor fan in Germany is more female, around 35.8 years old, with strong Family Orientation tendencies and a notable affinity for Roland Kaiser.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sarah Connor profile in Germany.

Audience size
5.7M
in Germany
Gender
68.7%♀
31.3% male
Age
35.8
average years
Country rank
#859
Person in Germany
Fig. 01

Search interest · 12-month trend

-58%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sarah Connor fans

68.7% are female, 31.3% are male, average age 35.8.

Fig. 02

Gender split

68.7%
Female
31.3%
Male
Demographic split for Sarah Connor audience in Germany
MetricValue
Female68.7%
Male31.3%
Average age35.8
Estimated audience size5,713,860
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Sarah Connor audience in Germany
Age bracketShare%
16-1928%
20-2919%
30-3920%
40-4920%
50+12%
Fig. 04

Worldwide distribution

56.9%

of the worldwide Sarah Connor audience comes from Germany.

Worldwide audience distribution share by country for Sarah Connor
CountryShare
Germany56.9%
United States9.7%
Brazil5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sarah Connor audience in Germany is strongest.

Fig. 05

Top regions by affinity

Sarah Connor fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~400K1.22×
02Schleswig-Holstein~100K1.17×
03Mecklenburg-Vorpommern~70K1.16×
04Thüringen~90K1.14×
05Brandenburg~100K1.10×
06Sachsen-Anhalt~90K1.07×
07Bremen~30K1.06×
08Sachsen~200K1.05×
09Nordrhein-Westfalen~700K0.99×
10Rheinland-Pfalz~200K0.94×
11Hamburg~70K0.92×
12Baden-Württemberg~400K0.89×
13Saarland~30K0.87×
14Berlin~100K0.84×
15Bayern~400K0.83×
16Hessen~200K0.83×
Fig. 06

Affinity by region

Affinity by region — Sarah Connor, Germany
0.83×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sarah Connor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sarah Connor audience
#·InterestCategoryAffinity×
01Max GiesingerMusic & Radio8.72×
02Jeanette BiedermannMusic & Radio8.52×
03Michael Patrick KellyMusic & Radio8.47×
04Maite KellyMusic & Radio8.33×
05Ross AntonyMovies & TV7.42×
06Johannes OerdingMusic & Radio7.27×
07Mark ForsterMusic & Radio6.98×
08Roland KaiserMusic & Radio6.79×
09Alles was zähltMovies & TV5.82×
10Peter MaffayMusic & Radio5.58×
11In aller FreundschaftMovies & TV5.35×
12Storm of LoveMovies & TV5.08×
13Beatrice EgliMusic & Radio5.07×
14Thomas GottschalkMovies & TV5.00×
15Florian SilbereisenMusic & Radio4.87×
16Gute Zeiten, schlechte ZeitenMovies & TV4.65×
17Let's Dance (German TV series)Movies & TV4.39×
18Helene FischerMusic & Radio4.29×
19Ernsting's familyShopping3.96×
20Schlager musicMusic & Radio3.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sarah Connor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sarah Connor audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.43×
CreativityOPEN1.32×
TraditionCONSERVATISM1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sarah Connor audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.54×
Career OrientationPOWER0.62×
Luxury OrientationPREMIUM0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sarah Connor have in Germany?

Sarah Connor has an estimated audience of 5,713,860 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Sarah Connor fans?

68.7% of Sarah Connor fans are female, 31.3% are male, with an average age of 35.8 years.

03

Which brands do Sarah Connor fans like most?

Sarah Connor fans show strongest brand affinity for Roland Kaiser (6.79×), Helene Fischer (4.29×), and Thomas Gottschalk (5×) over the country average.

04

Where do Sarah Connor fans live in Germany?

Sarah Connor fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~700K), Bayern (reach ~400K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Sarah Connor fans also like?

Beyond Sarah Connor itself, the audience over-indexes on Helene Fischer (4.29×), Thomas Gottschalk (5×), Jeanette Biedermann (8.52×), and Gute Zeiten, schlechte Zeiten (4.65×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pop audiences in Germany

See Sarah Connor audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sarah Connor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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