Radiohead Audience in Germany
Radiohead has an estimated audience of 581,388 people in Germany. 43.6% are female, 56.4% are male, average age 39.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Discogs, Record shop, David Bowie, Diane Keaton, Depeche Mode.
The average Radiohead fan in Germany is 39.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Discogs, Record shop, David Bowie, with strongest over-indexing on Discogs (36.22× the country average). Demographically, the Radiohead audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Tradition, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Radiohead fans
| Metric | Value |
|---|---|
| Female | 43.6% |
| Male | 56.4% |
| Average age | 39.5 |
| Estimated audience size | 581,388 |
Audience persona
The typical Radiohead fan in Germany is more male, around 39.5 years old, with strong Tradition tendencies and a notable affinity for Discogs.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 133,656 | 1.05× |
| Bayern | 94,195 | 1.01× |
| Baden-Württemberg | 72,768 | 0.92× |
| Hessen | 52,557 | 1.19× |
| Niedersachsen | 50,584 | 0.9× |
| Berlin | 44,439 | 1.71× |
| Sachsen | 30,620 | 1.07× |
| Rheinland-Pfalz | 24,731 | 0.85× |
| Schleswig-Holstein | 18,318 | 0.88× |
| Brandenburg | 17,154 | 0.95× |
| Hamburg | 16,215 | 1.23× |
| Sachsen-Anhalt | 13,019 | 0.86× |
| Thüringen | 12,101 | 0.82× |
| Mecklenburg-Vorpommern | 8,335 | 0.75× |
| Saarland | 5,558 | 0.78× |
| Bremen | 5,152 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Discogs | 36.22× | Music & Radio |
| Record shop | 38.22× | Music & Radio |
| David Bowie | 19.35× | Music & Radio |
| Diane Keaton | 13.13× | Movies & TV |
| Depeche Mode | 18× | Music & Radio |
| Jamiroquai | 37.03× | Music & Radio |
| Patti Smith | 36.86× | Music & Radio |
| Tame Impala | 29.37× | Music & Radio |
| MGMT | 22.8× | Music & Radio |
| Björk | 38.99× | Music & Radio |
| Record Store Day | 53.18× | Music & Radio |
| Iggy Pop | 15.42× | Music & Radio |
| Record collecting | 52.74× | Music & Radio |
| SPRINTS | 11.72× | Music & Radio |
| RVG | 15.58× | Music & Radio |
| Psychedelic music | 12.51× | Music & Radio |
| Bob Dylan | 8.08× | Music & Radio |
| Psychedelic rock | 7.82× | Music & Radio |
| Dodgy | 50.9× | Music & Radio |
| Bono | 11.1× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.02 |
| Early Adopter Mentality | POWER | 2.01 |
| Sustainability | BALANCE | 1.48 |
| Urban Lifestyle | OPEN | 1.47 |
| Extroversion | THRILL | 1.39 |
| Patriotism | CONSERVATISM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.7% |
| United Kingdom | 11.8% |
| Italy | 9.0% |
See Radiohead audiences in other countries
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Frequently asked questions
How many fans does Radiohead have in Germany?
Radiohead has an estimated audience of 581,388 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Radiohead fans?
43.6% of Radiohead fans are female, 56.4% are male, with an average age of 39.5 years.
Which brands do Radiohead fans like most?
Radiohead fans show strongest brand affinity for Discogs (36.22×), Record shop (38.22×), and David Bowie (19.35×) over the country average.
Where do Radiohead fans live in Germany?
Radiohead fans in Germany are most concentrated in Nordrhein-Westfalen (reach 133,656), Bayern (reach 94,195), and Baden-Württemberg (reach 72,768). These three regions account for the largest share of the active audience.
What other brands do Radiohead fans also like?
Beyond Radiohead itself, the audience over-indexes on Record shop (38.22×), David Bowie (19.35×), Diane Keaton (13.13×), and Depeche Mode (18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Radiohead. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.