Radiohead Audience in United States

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Radiohead has an estimated audience of 2,116,249 people in United States. 48.0% are female, 52.0% are male, average age 32.1. Top regions: California, Texas, New York. Top brand affinities: Kurt Cobain, Happy Mondays, Pulp (band), Deftones, Citizen.

The average Radiohead fan in United States is 32.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Kurt Cobain, Happy Mondays, Pulp (band), with strongest over-indexing on Kurt Cobain (34.97× the country average). Demographically, the Radiohead audience skews balanced with an average age of 32.1, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Radiohead fans

Demographic split for Radiohead audience in United States
MetricValue
Female48.0%
Male52.0%
Average age32.1
Estimated audience size2,116,249

Audience persona

The typical Radiohead fan in United States is balanced, around 32.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kurt Cobain.

Top regions in United States

Top regions ranked by reach for Radiohead in United States
RegionReachAffinity
California344,4061.48×
Texas206,9911.14×
New York141,7631.2×
Florida136,6610.95×
Illinois80,8971.15×
Pennsylvania75,9851.07×
Georgia64,9041×
North Carolina64,3791.01×
Ohio64,1180.98×
Washington61,3511.45×
New Jersey58,9711.1×
Virginia56,8111.1×
Michigan56,0561.01×
Massachusetts54,3021.3×
Arizona44,8181.04×
Tennessee40,0610.94×
Colorado38,7811.16×
Indiana37,7800.98×
Missouri33,1340.97×
Oregon33,1281.37×
Maryland32,4170.89×
Wisconsin31,3730.99×
Minnesota30,5541.01×
South Carolina25,7950.81×
Kentucky25,0840.95×
Connecticut24,4601.15×
Utah23,0101.21×
Oklahoma22,4960.96×
Louisiana21,4720.79×
Alabama20,5850.7×
Nevada20,4991×
Iowa15,6660.9×
Kansas15,4650.93×
Arkansas14,6370.84×
Mississippi10,9270.63×
New Mexico10,4240.98×
Idaho9,5460.9×
New Hampshire9,2401.11×
Nebraska8,9070.84×
Maine8,7781.16×
West Virginia8,4240.85×
Hawaii7,6480.84×
Washington, District of Columbia7,3671.16×
Rhode Island7,1491.06×
Montana5,3740.92×
Delaware5,1520.88×
Vermont4,7661.28×
North Dakota3,4480.79×
South Dakota3,3910.69×
Alaska3,3100.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radiohead audience
BrandAffinityCategory
Kurt Cobain34.97×Music & Radio
Happy Mondays68×Music & Radio
Pulp (band)79.09×Music & Radio
Deftones33.05×Music & Radio
Citizen19.91×Music & Radio
Alanis Morissette30.59×Music & Radio
Nirvana (band)24.52×Music & Radio
Incubus (band)39.47×Music & Radio
Therapy?20.53×Music & Radio
HighSchool16.41×Music & Radio
Amyl and the Sniffers57.68×Music & Radio
Thom Yorke44.28×Music & Radio
Green Day22×Music & Radio
Jethro Tull (band)46.8×Music & Radio
Limp Bizkit22.89×Music & Radio
Kings of Leon44.83×Music & Radio
The White Stripes43.53×Music & Radio
Lou Reed44.04×Music & Radio
Athlete9.98×Music & Radio
3 Doors Down24.51×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radiohead audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.71
Luxury OrientationPREMIUM2.69
Risk AppetiteTHRILL2.06
Early Adopter MentalityPOWER1.93
TraditionCONSERVATISM1.8
SustainabilityBALANCE1.74

Worldwide distribution

Worldwide audience distribution share by country for Radiohead
CountryShare
United States21.7%
United Kingdom11.8%
Italy9.0%

See Radiohead audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Radiohead have in United States?

Radiohead has an estimated audience of 2,116,249 people in United States, concentrated in California and Texas.

What is the gender split and age of Radiohead fans?

48.0% of Radiohead fans are female, 52.0% are male, with an average age of 32.1 years.

Which brands do Radiohead fans like most?

Radiohead fans show strongest brand affinity for Kurt Cobain (34.97×), Happy Mondays (68×), and Pulp (band) (79.09×) over the country average.

Where do Radiohead fans live in United States?

Radiohead fans in United States are most concentrated in California (reach 344,406), Texas (reach 206,991), and New York (reach 141,763). These three regions account for the largest share of the active audience.

What other brands do Radiohead fans also like?

Beyond Radiohead itself, the audience over-indexes on Happy Mondays (68×), Pulp (band) (79.09×), Deftones (33.05×), and Citizen (19.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Radiohead. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.