Therapy? Audience in United States

Therapy? logo

Therapy? has an estimated audience of 4,721,699 people in United States. 48.6% are female, 51.4% are male, average age 40.8. Top regions: California, Texas, Florida. Top brand affinities: Kendra Scott, Israel, Celtic mythology, Stay at Home Mum, Mathcore.

The average Therapy? fan in United States is 40.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kendra Scott, Israel, Celtic mythology, with strongest over-indexing on Kendra Scott (7.83× the country average). Demographically, the Therapy? audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Travelling, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Therapy? fans

Demographic split for Therapy? audience in United States
MetricValue
Female48.6%
Male51.4%
Average age40.8
Estimated audience size4,721,699

Audience persona

The typical Therapy? fan in United States is balanced, around 40.8 years old, with strong Travelling tendencies and a notable affinity for Kendra Scott.

Top regions in United States

Top regions ranked by reach for Therapy? in United States
RegionReachAffinity
California616,7981.19×
Texas462,8091.14×
Florida328,1281.03×
New York287,2651.09×
Illinois178,3901.13×
Georgia169,0451.16×
North Carolina161,6121.14×
Pennsylvania158,3681×
Michigan147,7831.2×
Ohio134,0860.92×
New Jersey125,6661.05×
Virginia122,2411.06×
Arizona104,2681.08×
Washington104,0361.1×
Maryland99,1841.22×
Tennessee96,2201.02×
Indiana93,0791.08×
Massachusetts85,2610.92×
Minnesota79,0831.17×
Colorado78,9151.06×
Missouri76,2331×
South Carolina69,5850.98×
Wisconsin69,0200.97×
Alabama67,3331.02×
Nevada65,9221.44×
Louisiana65,3031.07×
Kentucky58,2900.98×
Oregon57,9581.07×
Oklahoma53,6661.02×
Connecticut48,8471.03×
Utah47,8471.13×
Mississippi40,6781.05×
Arkansas39,3161.01×
Kansas38,4851.03×
Iowa36,5360.94×
New Mexico28,9501.22×
Nebraska21,8260.92×
West Virginia18,0970.82×
Idaho18,0900.76×
Hawaii17,6920.87×
New Hampshire13,8350.74×
Maine13,7960.82×
Washington, District of Columbia13,1970.93×
Rhode Island12,6670.84×
Delaware12,4950.96×
Alaska9,8520.98×
North Dakota8,6310.89×
Montana8,3850.64×
South Dakota7,2090.66×
Vermont5,7430.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Therapy? audience
BrandAffinityCategory
Kendra Scott7.83×Fashion & Accessoires
Israel4.76×Travel & Leisure
Celtic mythology18.24×Arts & Culture
Stay at Home Mum22.29×Kids & Family
Mathcore12.45×Music & Radio
Winemaking6.91×Food & Beverages
JibJab8.3×Internet & Social Media
Home Delivery4.45×Food & Beverages
Elsword20.5×Games
AllJobs23.56×Business & Career
Pantsuit11.48×Fashion & Accessoires
Anderson Silva (kickboxer)11.18×Sports
Stroud37.94×Travel & Leisure
Hideo Nomo19.2×Sports
Monmouth County, New Jersey9.24×Travel & Leisure
Yahoo Sports Fantasy6.71×
Emperor Entertainment Group11.1×Business & Career
Monogram3.36×Home & Garden
The Perfect Guy (2015 film)18.33×Movies & TV
Guy Fieri3.2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Therapy? audience
TraitClusterScore
TravellingTHRILL2.33
TraditionCONSERVATISM1.89
ExtroversionTHRILL1.47
LGBTQ+ IdentityOPEN1.45
MindfulnessBALANCE1.27
SpiritualityBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Therapy?
CountryShare
United States54.2%
United Kingdom9.5%
India7.5%

See Therapy? audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Therapy? have in United States?

Therapy? has an estimated audience of 4,721,699 people in United States, concentrated in California and Texas.

What is the gender split and age of Therapy? fans?

48.6% of Therapy? fans are female, 51.4% are male, with an average age of 40.8 years.

Which brands do Therapy? fans like most?

Therapy? fans show strongest brand affinity for Kendra Scott (7.83×), Israel (4.76×), and Celtic mythology (18.24×) over the country average.

Where do Therapy? fans live in United States?

Therapy? fans in United States are most concentrated in California (reach 616,798), Texas (reach 462,809), and Florida (reach 328,128). These three regions account for the largest share of the active audience.

What other brands do Therapy? fans also like?

Beyond Therapy? itself, the audience over-indexes on Israel (4.76×), Celtic mythology (18.24×), Stay at Home Mum (22.29×), and Mathcore (12.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Therapy?. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.