Rascasse Audience Intelligence

Happy Mondays Audience in United States

A data profile of the people who buy, follow and care about Happy Mondays in United States — modelled from more than twelve digital signal sources. Happy Mondays has an estimated audience of 1,088,146 people in United States.

#286among Band in United States#4914among Person in United States#2858in Music & Radio

The average Happy Mondays fan in United States is 41.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Hives, Kurt Cobain, Radiohead, with strongest over-indexing on The Hives (165.94× the country average).

Demographically, the Happy Mondays audience skews more male with an average age of 41.3, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Happy Mondays fan in United States is more male, around 41.3 years old, with strong Tradition tendencies and a notable affinity for The Hives.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Happy Mondays profile in United States.

Audience size
1.1M
in United States
Gender
32.8%♀
67.2% male
Age
41.3
average years
Country rank
#22359
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Happy Mondays fans

32.8% are female, 67.2% are male, average age 41.3.

Fig. 02

Gender split

32.8%
Female
67.2%
Male
Demographic split for Happy Mondays audience in United States
MetricValue
Female32.8%
Male67.2%
Average age41.3
Estimated audience size1,088,146
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Happy Mondays audience in United States
Age bracketShare%
16-1920%
20-2912%
30-3916%
40-4930%
50+23%
Fig. 04

Worldwide distribution

47.5%

of the worldwide Happy Mondays audience comes from United States.

Worldwide audience distribution share by country for Happy Mondays
CountryShare
United States47.5%
United Kingdom27.5%
Australia3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Happy Mondays audience in United States is strongest.

Fig. 05

Top regions by affinity

Happy Mondays fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~30K1.61×
02Florida~100K1.56×
03Georgia~50K1.46×
04Virginia~40K1.46×
05Illinois~50K1.41×
06Maryland~30K1.35×
07Texas~100K1.30×
08California~200K1.27×
09Arizona~30K1.27×
10New York~80K1.24×
11South Carolina~20K1.24×
12Minnesota~20K1.22×
13Mississippi~10K1.20×
14North Carolina~40K1.17×
15Louisiana~20K1.16×
16Washington, District of Columbia~4K1.14×
17New Mexico~6K1.13×
18Nevada~10K1.12×
19Delaware~3K1.12×
20Connecticut~10K1.09×
21Tennessee~20K1.07×
22Arkansas~10K1.04×
23New Jersey~30K1.00×
24Wisconsin~20K0.98×
25Pennsylvania~40K0.95×
26Ohio~30K0.90×
27Oregon~10K0.89×
28Nebraska~5K0.89×
29Colorado~20K0.88×
30Missouri~20K0.87×
31Kentucky~10K0.87×
32New Hampshire~4K0.87×
33Michigan~30K0.86×
34Iowa~8K0.85×
35Hawaii~4K0.85×
36South Dakota~2K0.85×
37Oklahoma~10K0.84×
38Kansas~7K0.83×
39West Virginia~4K0.83×
40Washington~20K0.82×
41Indiana~20K0.80×
42North Dakota~2K0.80×
43Idaho~4K0.79×
44Rhode Island~3K0.79×
45Montana~2K0.79×
46Alaska~2K0.79×
47Massachusetts~20K0.78×
48Maine~3K0.74×
49Vermont~1K0.71×
50Utah~7K0.68×
Fig. 06

Affinity by region

Affinity by region — Happy Mondays, United States
0.68×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Happy Mondays audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Happy Mondays audience
#·InterestCategoryAffinity×
01The HivesMusic & Radio165.94×
02Blur (band)Music & Radio138.17×
03RadioheadMusic & Radio68.00×
04INXSMusic & Radio57.65×
05Liam GallagherMusic & Radio57.10×
06Arcade FireMusic & Radio53.60×
07Muse (band)Music & Radio53.43×
08AudioslaveMusic & Radio52.35×
09Jenna FischerMovies & TV49.88×
10Kurt CobainMusic & Radio48.13×
11MorrisseyMusic & Radio41.26×
12DeftonesMusic & Radio39.99×
13System of a DownMusic & Radio37.15×
14Three Days GraceMusic & Radio36.87×
15U2Music & Radio35.03×
16Alice Cooper (band)Music & Radio34.85×
17Will PoulterMovies & TV27.28×
18Eddie Van HalenMusic & Radio26.48×
19Alison BrieMovies & TV20.00×
20Genesis (band)Music & Radio13.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Happy Mondays audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Happy Mondays audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.95×
Community OrientationOPEN1.42×
Urban LifestyleOPEN1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Happy Mondays audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.78×
Family OrientationCONSERVATISM0.80×
Need for SecurityCONSERVATISM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Happy Mondays have in United States?

Happy Mondays has an estimated audience of 1,088,146 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Happy Mondays fans?

32.8% of Happy Mondays fans are female, 67.2% are male, with an average age of 41.3 years.

03

Which brands do Happy Mondays fans like most?

Happy Mondays fans show strongest brand affinity for The Hives (165.94×), Kurt Cobain (48.13×), and Radiohead (68×) over the country average.

04

Where do Happy Mondays fans live in United States?

Happy Mondays fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Happy Mondays fans also like?

Beyond Happy Mondays itself, the audience over-indexes on Kurt Cobain (48.13×), Radiohead (68×), Muse (band) (53.43×), and Jenna Fischer (49.88×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Happy Mondays. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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