System of a Down Audience in United States

System of a Down logo

System of a Down has an estimated audience of 2,034,151 people in United States. 39.9% are female, 60.1% are male, average age 34.5. Top regions: California, Texas, Florida. Top brand affinities: Deftones, Casey, Ozzy Osbourne, Kurt Cobain, Paragon (band).

The average System of a Down fan in United States is 34.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Deftones, Casey, Ozzy Osbourne, with strongest over-indexing on Deftones (36.76× the country average). Demographically, the System of a Down audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of System of a Down fans

Demographic split for System of a Down audience in United States
MetricValue
Female39.9%
Male60.1%
Average age34.5
Estimated audience size2,034,151

Audience persona

The typical System of a Down fan in United States is more male, around 34.5 years old, with strong Extroversion tendencies and a notable affinity for Deftones.

Top regions in United States

Top regions ranked by reach for System of a Down in United States
RegionReachAffinity
California380,3801.7×
Texas197,3281.13×
Florida124,0990.9×
New York107,8080.95×
Illinois86,6121.28×
Pennsylvania76,1391.11×
Ohio66,1931.06×
Michigan55,4381.04×
New Jersey53,8581.04×
North Carolina53,5000.87×
Arizona50,6011.22×
Washington47,9751.18×
Georgia46,8550.75×
Virginia43,9870.89×
Indiana42,5321.14×
Tennessee38,8370.95×
Massachusetts38,6080.96×
Colorado38,0491.19×
Wisconsin34,1261.12×
Missouri32,9521×
Oregon30,2991.3×
Nevada28,9521.47×
Minnesota28,8450.99×
Maryland27,5900.79×
Kentucky26,7531.05×
Oklahoma24,8961.1×
South Carolina22,4320.73×
Alabama20,7680.73×
Louisiana20,2450.77×
Connecticut19,9850.98×
Utah19,4761.07×
Iowa16,9311.01×
Arkansas15,7970.94×
Kansas15,1660.95×
New Mexico13,1991.29×
Idaho10,7931.06×
Mississippi10,3160.62×
West Virginia9,7701.03×
Nebraska9,4710.93×
New Hampshire8,6191.08×
Maine7,7681.07×
Rhode Island6,2470.96×
Montana5,6731.01×
Hawaii5,1660.59×
Washington, District of Columbia4,7960.78×
Alaska4,1860.96×
North Dakota4,1480.99×
South Dakota3,9970.85×
Delaware3,8900.69×
Vermont2,9920.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for System of a Down audience
BrandAffinityCategory
Deftones36.76×Music & Radio
Casey9.76×Music & Radio
Ozzy Osbourne16.52×Music & Radio
Kurt Cobain19.82×Music & Radio
Paragon (band)44.63×Music & Radio
Limp Bizkit27.85×Music & Radio
Maroon19.93×Music & Radio
Rage Against the Machine33.83×Music & Radio
Happy Mondays37.15×Music & Radio
Rivals26.1×Music & Radio
Deadlock25.84×Music & Radio
Incubus (band)31.81×Music & Radio
Gwar33.33×Music & Radio
Disturbed (band)33.61×Music & Radio
Tool19.14×Music & Radio
Avenged Sevenfold31.69×Music & Radio
Evanescence21.58×Music & Radio
Dogma18.84×Music & Radio
Nirvana (band)17.84×Music & Radio
Lizzy Borden12.02×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by System of a Down audience
TraitClusterScore
ExtroversionTHRILL1.66
Early Adopter MentalityPOWER1.35
LGBTQ+ IdentityOPEN1.21
Urban LifestyleOPEN1.21
Social Media UsageJOY1.12
TraditionCONSERVATISM1.12

Worldwide distribution

Worldwide audience distribution share by country for System of a Down
CountryShare
United States20.9%
Brazil17.6%
Germany6.8%

See System of a Down audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does System of a Down have in United States?

System of a Down has an estimated audience of 2,034,151 people in United States, concentrated in California and Texas.

What is the gender split and age of System of a Down fans?

39.9% of System of a Down fans are female, 60.1% are male, with an average age of 34.5 years.

Which brands do System of a Down fans like most?

System of a Down fans show strongest brand affinity for Deftones (36.76×), Casey (9.76×), and Ozzy Osbourne (16.52×) over the country average.

Where do System of a Down fans live in United States?

System of a Down fans in United States are most concentrated in California (reach 380,380), Texas (reach 197,328), and Florida (reach 124,099). These three regions account for the largest share of the active audience.

What other brands do System of a Down fans also like?

Beyond System of a Down itself, the audience over-indexes on Casey (9.76×), Ozzy Osbourne (16.52×), Kurt Cobain (19.82×), and Paragon (band) (44.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for System of a Down. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.