Rascasse Audience Intelligence

Lou Reed Audience in United States

A data profile of the people who buy, follow and care about Lou Reed in United States — modelled from more than twelve digital signal sources. Lou Reed has an estimated audience of 708,991 people in United States.

#217among Rock in United States#6969among Person in United States#4011in Music & Radio

The average Lou Reed fan in United States is 39.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include The Godfathers, Knoll, Robert Louis Stevenson, with strongest over-indexing on The Godfathers (45.87× the country average).

Demographically, the Lou Reed audience skews more male with an average age of 39.8, and over-indexes on personality traits such as Urban Lifestyle, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lou Reed fan in United States is more male, around 39.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for The Godfathers.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lou Reed profile in United States.

Audience size
709K
in United States
Gender
42.1%♀
57.9% male
Age
39.8
average years
Country rank
#29685
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lou Reed fans

42.1% are female, 57.9% are male, average age 39.8.

Fig. 02

Gender split

42.1%
Female
57.9%
Male
Demographic split for Lou Reed audience in United States
MetricValue
Female42.1%
Male57.9%
Average age39.8
Estimated audience size708,991
Fig. 03

Age distribution

Ø 39.8
average years
Age distribution of the Lou Reed audience in United States
Age bracketShare%
16-1923%
20-2916%
30-3916%
40-4920%
50+25%
Fig. 04

Worldwide distribution

28.2%

of the worldwide Lou Reed audience comes from United States.

Worldwide audience distribution share by country for Lou Reed
CountryShare
United States28.2%
United Kingdom10.6%
Italy9.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lou Reed audience in United States is strongest.

Fig. 05

Top regions by affinity

Lou Reed fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.55×
02Oregon~10K1.51×
03New York~60K1.47×
04Maine~4K1.47×
05Massachusetts~20K1.37×
06Washington, District of Columbia~3K1.35×
07Washington~20K1.28×
08Connecticut~9K1.28×
09Rhode Island~3K1.22×
10New Hampshire~3K1.19×
11Pennsylvania~30K1.18×
12California~90K1.17×
13Michigan~20K1.10×
14New Jersey~20K1.10×
15Wisconsin~10K1.08×
16Minnesota~10K1.08×
17Illinois~20K1.06×
18Ohio~20K1.05×
19Colorado~10K1.05×
20New Mexico~4K1.03×
21Montana~2K1.02×
22Kentucky~9K0.99×
23Missouri~10K0.97×
24Utah~6K0.97×
25Alaska~1K0.95×
26Virginia~20K0.93×
27Arizona~10K0.93×
28Delaware~2K0.93×
29Maryland~10K0.92×
30Iowa~5K0.92×
31Idaho~3K0.92×
32West Virginia~3K0.92×
33Tennessee~10K0.91×
34Indiana~10K0.91×
35Nebraska~3K0.90×
36Oklahoma~7K0.89×
37Nevada~6K0.89×
38Kansas~5K0.89×
39North Carolina~20K0.87×
40South Dakota~1K0.86×
41Arkansas~5K0.85×
42North Dakota~1K0.85×
43Georgia~20K0.84×
44Florida~40K0.82×
45Louisiana~7K0.82×
46South Carolina~8K0.81×
47Alabama~8K0.79×
48Hawaii~2K0.78×
49Texas~50K0.77×
50Mississippi~4K0.69×
Fig. 06

Affinity by region

Affinity by region — Lou Reed, United States
0.69×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lou Reed audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lou Reed audience
#·InterestCategoryAffinity×
01Kneeboarding (towsport)Sports135.32×
02Robert Louis StevensonLiterature128.18×
03KnollMusic & Radio115.70×
04Pig DestroyerMusic & Radio115.70×
05George Bernard ShawLiterature113.53×
06Powell's BooksShopping104.05×
07Edie SedgwickFashion & Accessoires102.18×
08The PoguesMusic & Radio88.59×
09Scholastic Book FairsLiterature50.33×
10The GodfathersMusic & Radio45.87×
11James JoyceLiterature45.48×
12Iggy PopMusic & Radio35.48×
13Happy MondaysMusic & Radio34.69×
14Debbie HarryMusic & Radio32.45×
15Patti SmithMusic & Radio32.21×
16Sara RamirezMovies & TV27.63×
17The Fall (band)Music & Radio25.95×
18Mick JaggerMusic & Radio17.38×
19StarsMusic & Radio14.51×
20HighSchoolMusic & Radio13.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lou Reed audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lou Reed audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.44×
Community OrientationOPEN1.41×
SpiritualityBALANCE1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lou Reed audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.79×
Risk AppetiteTHRILL0.83×
Social Media UsageJOY0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lou Reed have in United States?

Lou Reed has an estimated audience of 708,991 people in United States, concentrated in California and New York.

02

What is the gender split and age of Lou Reed fans?

42.1% of Lou Reed fans are female, 57.9% are male, with an average age of 39.8 years.

03

Which brands do Lou Reed fans like most?

Lou Reed fans show strongest brand affinity for The Godfathers (45.87×), Knoll (115.7×), and Robert Louis Stevenson (128.18×) over the country average.

04

Where do Lou Reed fans live in United States?

Lou Reed fans in United States are most concentrated in California (reach ~90K), New York (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Lou Reed fans also like?

Beyond Lou Reed itself, the audience over-indexes on Knoll (115.7×), Robert Louis Stevenson (128.18×), Powell's Books (104.05×), and Edie Sedgwick (102.18×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lou Reed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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