Rascasse Audience Intelligence

Benches Audience in Germany

A data profile of the people who buy, follow and care about Benches in Germany — modelled from more than twelve digital signal sources. Benches has an estimated audience of 491,373 people in Germany.

The average Benches fan in Germany is 48.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Beck, Renée Zellweger, Jeff Beck, with strongest over-indexing on Beck (57.7× the country average).

Demographically, the Benches audience skews more female with an average age of 48.8, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Benches fan in Germany is more female, around 48.8 years old, with strong Tradition tendencies and a notable affinity for Beck.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Benches profile in Germany.

Audience size
491K
in Germany
Gender
63.4%
36.6% male
Age
48.8
average years
Country rank
#11909
Person in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Benches fans

63.4% are female, 36.6% are male, average age 48.8.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for Benches audience in Germany
MetricValue
Female63.4%
Male36.6%
Average age48.8
Estimated audience size491,373
Fig. 03

Age distribution

Ø 48.8
average years
Age distribution of the Benches audience in Germany
Age bracketShare%
16-1912%
20-299%
30-399%
40-4910%
50+60%
Fig. 04

Worldwide distribution

12.3%

of the worldwide Benches audience comes from Germany.

Worldwide audience distribution share by country for Benches
CountryShare
United States23.6%
Germany12.3%
Japan8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Benches audience in Germany is strongest.

Fig. 05

Top regions by affinity

Benches fans by region: top regions in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~30K1.16×
02Berlin~30K1.10×
03Hessen~40K1.08×
04Sachsen~30K1.02×
05Thüringen~10K1.02×
06Hamburg~10K1.02×
07Saarland~6K1.01×
08Nordrhein-Westfalen~100K1.00×
09Sachsen-Anhalt~10K0.99×
10Bayern~80K0.98×
11Bremen~4K0.97×
12Niedersachsen~50K0.96×
13Baden-Württemberg~70K0.95×
14Brandenburg~20K0.94×
15Schleswig-Holstein~20K0.92×
16Mecklenburg-Vorpommern~9K0.92×
Fig. 06

Affinity by region

Affinity by region — Benches, Germany
0.92×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Benches audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Benches audience
#·InterestCategoryAffinity×
01BeckMusic & Radio57.70×
02The StrokesMusic & Radio53.14×
03Julian CasablancasMusic & Radio52.09×
04The Smashing PumpkinsMusic & Radio48.08×
05Jeff BeckMusic & Radio46.54×
06WeezerMusic & Radio43.11×
07Renée ZellwegerMovies & TV40.97×
08The Black KeysMusic & Radio30.07×
09Wolf AliceMusic & Radio28.93×
10Arctic MonkeysMusic & Radio26.00×
11Franz Ferdinand (band)Music & Radio23.14×
12PixiesMusic & Radio21.23×
13Tame ImpalaMusic & Radio21.04×
14Thirty Seconds to MarsMusic & Radio19.35×
15GorillazMusic & Radio19.13×
16Queens of the Stone AgeMusic & Radio18.27×
17RadioheadMusic & Radio14.28×
18Jack WhiteMovies & TV12.75×
19Cyndi LauperMusic & Radio11.05×
20David BowieMusic & Radio5.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Benches audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Benches audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.46×
Community OrientationOPEN1.36×
Urban LifestyleOPEN1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Benches audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.72×
IndulgenceJOY0.81×
Risk AppetiteTHRILL0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Benches have in Germany?

Benches has an estimated audience of 491,373 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Benches fans?

63.4% of Benches fans are female, 36.6% are male, with an average age of 48.8 years.

03

Which brands do Benches fans like most?

Benches fans show strongest brand affinity for Beck (57.7×), Renée Zellweger (40.97×), and Jeff Beck (46.54×) over the country average.

04

Where do Benches fans live in Germany?

Benches fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Benches fans also like?

Beyond Benches itself, the audience over-indexes on Renée Zellweger (40.97×), Jeff Beck (46.54×), The Strokes (53.14×), and Jack White (12.75×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Benches. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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