Rascasse Audience Intelligence

Benches Audience in United States

A data profile of the people who buy, follow and care about Benches in United States — modelled from more than twelve digital signal sources. Benches has an estimated audience of 945,492 people in United States.

#465among Singer-songwriter in United States#5530among Person in United States#3194in Music & Radio

The average Benches fan in United States is 29.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Strokes, The Hives, Franz Ferdinand (band), with strongest over-indexing on The Strokes (222.18× the country average).

Demographically, the Benches audience skews balanced with an average age of 29.4, and over-indexes on personality traits such as Tradition, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Benches fan in United States is balanced, around 29.4 years old, with strong Tradition tendencies and a notable affinity for The Strokes.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Benches profile in United States.

Audience size
945K
in United States
Gender
48.5%♀
51.5% male
Age
29.4
average years
Country rank
#24562
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Benches fans

48.5% are female, 51.5% are male, average age 29.4.

Fig. 02

Gender split

48.5%
Female
51.5%
Male
Demographic split for Benches audience in United States
MetricValue
Female48.5%
Male51.5%
Average age29.4
Estimated audience size945,492
Fig. 03

Age distribution

Ø 29.4
average years
Age distribution of the Benches audience in United States
Age bracketShare%
16-1950%
20-2920%
30-3912%
40-499%
50+8%
Fig. 04

Worldwide distribution

23.6%

of the worldwide Benches audience comes from United States.

Worldwide audience distribution share by country for Benches
CountryShare
United States23.6%
Germany12.3%
Japan8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Benches audience in United States is strongest.

Fig. 05

Top regions by affinity

Benches fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~20K1.75×
02Vermont~2K1.28×
03California~100K1.24×
04Texas~100K1.22×
05New York~60K1.11×
06Maryland~20K1.11×
07New Jersey~30K1.09×
08Washington~20K1.07×
09Hawaii~4K1.06×
10Utah~9K1.05×
11Illinois~30K1.03×
12North Carolina~30K1.03×
13Connecticut~10K1.03×
14Kansas~8K1.03×
15Georgia~30K1.02×
16Massachusetts~20K1.02×
17Louisiana~10K1.02×
18Florida~60K1.01×
19Ohio~30K1.01×
20Oklahoma~10K1.01×
21Arkansas~8K1.00×
22Nebraska~5K1.00×
23Virginia~20K0.99×
24New Mexico~5K0.99×
25Idaho~5K0.99×
26South Dakota~2K0.99×
27North Dakota~2K0.99×
28Arizona~20K0.98×
29South Carolina~10K0.98×
30Oregon~10K0.97×
31Pennsylvania~30K0.96×
32Michigan~20K0.96×
33Indiana~20K0.96×
34Colorado~10K0.96×
35Kentucky~10K0.96×
36Montana~2K0.95×
37Tennessee~20K0.93×
38Wisconsin~10K0.93×
39Alabama~10K0.93×
40Iowa~7K0.93×
41Missouri~10K0.92×
42Mississippi~7K0.91×
43Rhode Island~3K0.91×
44Delaware~2K0.90×
45Nevada~8K0.89×
46Maine~3K0.89×
47Washington, District of Columbia~3K0.89×
48Alaska~2K0.88×
49New Hampshire~3K0.86×
50West Virginia~4K0.84×
Fig. 06

Affinity by region

Affinity by region — Benches, United States
0.84×1.00×1.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Benches audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Benches audience
#·InterestCategoryAffinity×
01The StrokesMusic & Radio222.18×
02Franz Ferdinand (band)Music & Radio102.96×
03The HivesMusic & Radio79.94×
04Arctic MonkeysMusic & Radio52.28×
05Modest MouseMusic & Radio42.45×
06Queens of the Stone AgeMusic & Radio42.32×
07Julian CasablancasMusic & Radio40.48×
08The KillsMusic & Radio37.92×
09Arcade FireMusic & Radio37.68×
10Daft PunkMusic & Radio34.04×
11Bon IverMusic & Radio32.23×
12LCD SoundsystemMusic & Radio30.11×
13The KillersMusic & Radio29.15×
14RadioheadMusic & Radio25.54×
15Mac DeMarcoMusic & Radio22.56×
16Tame ImpalaMusic & Radio21.93×
17Jack WhiteMovies & TV18.15×
18Muse (band)Music & Radio17.85×
19Night at the MuseumMovies & TV14.82×
20Goo Goo DollsMusic & Radio14.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Benches audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Benches audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.08×
MindfulnessBALANCE1.68×
Urban LifestyleOPEN1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Benches audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.66×
Need for SecurityCONSERVATISM0.73×
Family OrientationCONSERVATISM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Benches have in United States?

Benches has an estimated audience of 945,492 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Benches fans?

48.5% of Benches fans are female, 51.5% are male, with an average age of 29.4 years.

03

Which brands do Benches fans like most?

Benches fans show strongest brand affinity for The Strokes (222.18×), The Hives (79.94×), and Franz Ferdinand (band) (102.96×) over the country average.

04

Where do Benches fans live in United States?

Benches fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Benches fans also like?

Beyond Benches itself, the audience over-indexes on The Hives (79.94×), Franz Ferdinand (band) (102.96×), Arctic Monkeys (52.28×), and Daft Punk (34.04×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Benches audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Benches. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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