A data profile of the people who buy, follow and care about Modest Mouse in United States — modelled from more than twelve digital signal sources. Modest Mouse has an estimated audience of 612,890 people in United States.
The average Modest Mouse fan in United States is 35.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Cardinals, Lake, Julian Casablancas, with strongest over-indexing on Cardinals (61.65× the country average).
Demographically, the Modest Mouse audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Extroversion, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Modest Mouse fan in United States is balanced, around 35.8 years old, with strong Extroversion tendencies and a notable affinity for Cardinals.
The key figures that characterise the Modest Mouse profile in United States.
48.5% are female, 51.5% are male, average age 35.8.
| Metric | Value |
|---|---|
| Female | 48.5% |
| Male | 51.5% |
| Average age | 35.8 |
| Estimated audience size | 612,890 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 14% |
of the worldwide Modest Mouse audience comes from United States.
| Country | Share |
|---|---|
| United States | 67.2% |
| United Kingdom | 7.5% |
| Canada | 5.7% |
Where the Modest Mouse audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~20K | 2.41× | |
| 02 | Montana | ~4K | 2.30× | |
| 03 | Alaska | ~2K | 1.81× | |
| 04 | Washington | ~20K | 1.77× | |
| 05 | Vermont | ~2K | 1.67× | |
| 06 | Colorado | ~10K | 1.62× | |
| 07 | Maine | ~3K | 1.40× | |
| 08 | Hawaii | ~3K | 1.37× | |
| 09 | New Hampshire | ~3K | 1.27× | |
| 10 | Wyoming | ~1K | 1.27× | |
| 11 | New Mexico | ~4K | 1.24× | |
| 12 | Nebraska | ~3K | 1.14× | |
| 13 | Idaho | ~3K | 1.13× | |
| 14 | Pennsylvania | ~20K | 1.11× | |
| 15 | Massachusetts | ~10K | 1.10× | |
| 16 | Arkansas | ~5K | 1.10× | |
| 17 | Connecticut | ~6K | 1.07× | |
| 18 | Washington, District of Columbia | ~2K | 1.06× | |
| 19 | Wisconsin | ~9K | 1.05× | |
| 20 | Iowa | ~5K | 1.01× | |
| 21 | Minnesota | ~8K | 0.98× | |
| 22 | Utah | ~5K | 0.98× | |
| 23 | Oklahoma | ~6K | 0.93× | |
| 24 | Rhode Island | ~2K | 0.92× | |
| 25 | North Carolina | ~20K | 0.91× | |
| 26 | Michigan | ~10K | 0.91× | |
| 27 | Tennessee | ~10K | 0.91× | |
| 28 | Missouri | ~9K | 0.91× | |
| 29 | Indiana | ~10K | 0.90× | |
| 30 | Illinois | ~20K | 0.89× | |
| 31 | New York | ~30K | 0.87× | |
| 32 | Virginia | ~10K | 0.87× | |
| 33 | Kentucky | ~6K | 0.87× | |
| 34 | Ohio | ~20K | 0.86× | |
| 35 | Maryland | ~8K | 0.84× | |
| 36 | Kansas | ~4K | 0.84× | |
| 37 | South Dakota | ~1K | 0.84× | |
| 38 | California | ~50K | 0.82× | |
| 39 | Arizona | ~10K | 0.81× | |
| 40 | Nevada | ~4K | 0.80× | |
| 41 | West Virginia | ~2K | 0.80× | |
| 42 | Delaware | ~1K | 0.76× | |
| 43 | South Carolina | ~6K | 0.75× | |
| 44 | Texas | ~30K | 0.64× | |
| 45 | Georgia | ~10K | 0.63× | |
| 46 | New Jersey | ~9K | 0.63× | |
| 47 | Louisiana | ~5K | 0.62× | |
| 48 | Mississippi | ~3K | 0.56× | |
| 49 | Alabama | ~4K | 0.54× | |
| 50 | Florida | ~20K | 0.52× |
The strongest cross-interests of the Modest Mouse audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Julian Casablancas | Music & Radio | 129.39× | ||
| 02 | Death Cab for Cutie | Music & Radio | 95.92× | ||
| 03 | Caveman | Music & Radio | 90.26× | ||
| 04 | Lake | Music & Radio | 85.75× | ||
| 05 | Pixies | Music & Radio | 76.35× | ||
| 06 | Pavement | Music & Radio | 72.47× | ||
| 07 | Franz Ferdinand (band) | Music & Radio | 71.89× | ||
| 08 | CSS | Music & Radio | 65.18× | ||
| 09 | The National | Music & Radio | 63.68× | ||
| 10 | Automatic | Music & Radio | 62.84× | ||
| 11 | Louis XIV | Music & Radio | 62.64× | ||
| 12 | Cardinals | Music & Radio | 61.65× | ||
| 13 | Ash (band) | Music & Radio | 56.61× | ||
| 14 | Grizzly Bear (band) | Music & Radio | 49.91× | ||
| 15 | Editors (band) | Music & Radio | 47.99× | ||
| 16 | The Hives | Music & Radio | 46.88× | ||
| 17 | pronoun | Music & Radio | 46.87× | ||
| 18 | Stars | Music & Radio | 42.65× | ||
| 19 | Therapy? | Music & Radio | 28.88× | ||
| 20 | HighSchool | Music & Radio | 22.03× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.83× | |
| Tradition | CONSERVATISM | 1.52× | |
| Pet Ownership | JOY | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.94× | |
| Individualism | JOY | 0.97× | |
| DIY Mentality | THRILL | 0.97× |
Modest Mouse has an estimated audience of 612,890 people in United States, concentrated in California and Texas.
48.5% of Modest Mouse fans are female, 51.5% are male, with an average age of 35.8 years.
Modest Mouse fans show strongest brand affinity for Cardinals (61.65×), Lake (85.75×), and Julian Casablancas (129.39×) over the country average.
Modest Mouse fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Modest Mouse itself, the audience over-indexes on Lake (85.75×), Julian Casablancas (129.39×), Stars (42.65×), and Caveman (90.26×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Modest Mouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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