Rascasse Audience Intelligence

Ash (band) Audience in United States

A data profile of the people who buy, follow and care about Ash (band) in United States — modelled from more than twelve digital signal sources. Ash (band) has an estimated audience of 1,665,173 people in United States.

#3188among Person in United States#1935in Music & Radio

Ash (band) fans in United States are concentrated in California, with strong brand affinity for Flight Club.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Flight Club, Natalie Imbruglia, Onitsuka Tiger, with strongest over-indexing on Flight Club (71.99× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ash (band) fan in United States shows strong Indulgence tendencies and a notable affinity for Flight Club.

Category: Music & Radio · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ash (band) profile in United States.

Audience size
1.7M
in United States
Country rank
#16403
Person in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ash (band) fans

Fig. 02

Gender split

Demographic split for Ash (band) audience in United States
MetricValue
Estimated audience size1,665,173
Fig. 04

Worldwide distribution

12.7%

of the worldwide Ash (band) audience comes from United States.

Worldwide audience distribution share by country for Ash (band)
CountryShare
Australia46.5%
United Kingdom16.3%
United States12.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ash (band) audience in United States is strongest.

Fig. 05

Top regions by affinity

Ash (band) fans by region: top regions in United States
#RegionReachAffinity×
01Florida~200K1.44×
02California~200K1.27×
03North Carolina~60K1.22×
04Hawaii~9K1.22×
05New York~100K1.19×
06Texas~200K1.18×
07New Jersey~50K1.17×
08Washington~40K1.17×
09Massachusetts~40K1.15×
10Arizona~40K1.10×
11Virginia~50K1.09×
12Louisiana~20K1.09×
13Illinois~60K1.08×
14Georgia~60K1.08×
15Maryland~30K1.08×
16Pennsylvania~60K1.04×
17Arkansas~10K1.04×
18Oregon~20K1.02×
19Washington, District of Columbia~5K1.02×
20Tennessee~30K1.00×
21South Carolina~30K0.99×
22Oklahoma~20K0.99×
23Connecticut~20K0.99×
24Alabama~20K0.98×
25Kentucky~20K0.98×
26West Virginia~8K0.98×
27Delaware~5K0.98×
28Michigan~40K0.97×
29Indiana~30K0.97×
30Missouri~30K0.97×
31Nevada~20K0.97×
32Wisconsin~30K0.96×
33Mississippi~10K0.96×
34Kansas~10K0.96×
35Ohio~50K0.95×
36Utah~10K0.94×
37Alaska~3K0.93×
38Nebraska~8K0.92×
39Idaho~8K0.92×
40Colorado~20K0.91×
41New Mexico~8K0.91×
42Rhode Island~5K0.90×
43New Hampshire~6K0.88×
44North Dakota~3K0.88×
45Minnesota~20K0.87×
46Iowa~10K0.87×
47Maine~5K0.87×
48Vermont~3K0.86×
49South Dakota~3K0.84×
50Montana~4K0.79×
Fig. 06

Affinity by region

Affinity by region — Ash (band), United States
0.79×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ash (band) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ash (band) audience
#·InterestCategoryAffinity×
01Natalie ImbrugliaFashion & Accessoires116.34×
02Flight ClubMovies & TV71.99×
03Modest MouseMusic & Radio56.61×
04Placebo (band)Music & Radio54.85×
05Liam GallagherMusic & Radio46.42×
06Noel GallagherMusic & Radio39.02×
07PixiesMusic & Radio36.27×
08LCD SoundsystemMusic & Radio33.11×
09Onitsuka TigerFashion & Accessoires31.99×
10BeckMusic & Radio31.67×
11FantaFood & Beverages31.32×
12Ryan AdamsMusic & Radio31.03×
13Armageddon (1998 film)Movies & TV26.00×
14SoundgardenMusic & Radio25.91×
15The HivesMusic & Radio20.00×
16Club MedTravel & Leisure20.00×
17Stone Temple PilotsMusic & Radio19.09×
18Daft PunkMusic & Radio16.92×
19Goo Goo DollsMusic & Radio16.66×
20CookingFood & Beverages1.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ash (band) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ash (band) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.80×
Price SensitivityPREMIUM1.80×
Family OrientationCONSERVATISM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ash (band) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.79×
Risk AppetiteTHRILL0.84×
Early Adopter MentalityPOWER0.88×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ash (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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