pronoun Audience in United States
pronoun has an estimated audience of 2,145,411 people in United States. 51.0% are female, 49.0% are male, average age 37.4. Top brand affinities: The Kills, Car2Go, Harry Styles, Master P, Pixies.
Top brand affinities include The Kills, Car2Go, Harry Styles, with strongest over-indexing on The Kills (107.32× the country average). Demographically, the pronoun audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of pronoun fans
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 37.4 |
| Estimated audience size | 2,145,411 |
Audience persona
The typical pronoun fan in United States is balanced, around 37.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for The Kills.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Kills | 107.32× | Music & Radio |
| Car2Go | 206.51× | Cars & Mobility |
| Harry Styles | 21.06× | Music & Radio |
| Master P | 49.64× | Music & Radio |
| Pixies | 58.07× | Music & Radio |
| Neutral Milk Hotel | 96.38× | Music & Radio |
| Debbie Gibson | 39.52× | Music & Radio |
| Smart Communications | 35.39× | Technology & Electronics |
| Vehicle tracking system | 70.4× | Cars & Mobility |
| TikTok | 4.31× | Internet & Social Media |
| Goo Goo Dolls | 28.78× | Music & Radio |
| International education | 22.67× | Business & Career |
| One Direction | 22.98× | Music & Radio |
| Comedy club | 11.03× | Movies & TV |
| Jennifer Lawrence | 11.67× | Movies & TV |
| Joe Walsh | 23.88× | Music & Radio |
| Julian Casablancas | 41.44× | Music & Radio |
| Christina Aguilera | 16.92× | Music & Radio |
| Madonna | 12.9× | Music & Radio |
| David Gilmour | 29.5× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 6.2 |
| Luxury Orientation | PREMIUM | 4.22 |
| Risk Appetite | THRILL | 2.26 |
| Community Orientation | OPEN | 2.25 |
| Travelling | THRILL | 2.07 |
| Urban Lifestyle | OPEN | 1.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.8% |
| India | 18.9% |
| Indonesia | 8.3% |
See pronoun audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for pronoun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.