Caveman Audience in United States

Caveman has an estimated audience of 1,276,315 people in United States. 47.6% are female, 52.4% are male, average age 41.8. Top brand affinities: Staycation, Hirokazu Koreeda, Dog breed, Home construction, Nipsey Hussle.
Top brand affinities include Staycation, Hirokazu Koreeda, Dog breed, with strongest over-indexing on Staycation (18.41× the country average). Demographically, the Caveman audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Indulgence, Tradition.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Caveman fans
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 41.8 |
| Estimated audience size | 1,276,315 |
Audience persona
The typical Caveman fan in United States is balanced, around 41.8 years old, with strong Indulgence tendencies and a notable affinity for Staycation.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Staycation | 18.41× | Home & Garden |
| Hirokazu Koreeda | 158.33× | Movies & TV |
| Dog breed | 2.13× | Pets & Animals |
| Home construction | 2.5× | Home & Garden |
| Nipsey Hussle | 9.19× | Music & Radio |
| Yahoo Sports Fantasy | 8.76× | |
| Elsword | 19.83× | Games |
| Product design | 2.38× | Business & Career |
| Steampunk | 5.81× | Fashion & Accessoires |
| Goop | 6.26× | Internet & Social Media |
| Vickie Guerrero | 17.32× | Business & Career |
| Israel | 2.26× | Travel & Leisure |
| Gungor | 42.42× | Music & Radio |
| Grinch | 4.03× | Movies & TV |
| JibJab | 5.79× | Internet & Social Media |
| UK garage | 5.22× | Music & Radio |
| Historic site | 4.03× | Arts & Culture |
| Wok | 6.18× | Food & Beverages |
| Vocal harmony | 4.26× | Music & Radio |
| Gift registry | 12.27× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 3 |
| Tradition | CONSERVATISM | 1.88 |
| Sustainability | BALANCE | 1.54 |
| Risk Appetite | THRILL | 1.52 |
| Design Affinity | PREMIUM | 1.52 |
| LGBTQ+ Identity | OPEN | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.3% |
| United Kingdom | 8.5% |
| Germany | 7.5% |
See Caveman audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Caveman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.