Caveman Audience in United States

Caveman logo

Caveman has an estimated audience of 1,276,315 people in United States. 47.6% are female, 52.4% are male, average age 41.8. Top brand affinities: Staycation, Hirokazu Koreeda, Dog breed, Home construction, Nipsey Hussle.

Top brand affinities include Staycation, Hirokazu Koreeda, Dog breed, with strongest over-indexing on Staycation (18.41× the country average). Demographically, the Caveman audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Indulgence, Tradition.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Caveman fans

Demographic split for Caveman audience in United States
MetricValue
Female47.6%
Male52.4%
Average age41.8
Estimated audience size1,276,315

Audience persona

The typical Caveman fan in United States is balanced, around 41.8 years old, with strong Indulgence tendencies and a notable affinity for Staycation.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Caveman audience
BrandAffinityCategory
Staycation18.41×Home & Garden
Hirokazu Koreeda158.33×Movies & TV
Dog breed2.13×Pets & Animals
Home construction2.5×Home & Garden
Nipsey Hussle9.19×Music & Radio
Yahoo Sports Fantasy8.76×
Elsword19.83×Games
Product design2.38×Business & Career
Steampunk5.81×Fashion & Accessoires
Goop6.26×Internet & Social Media
Vickie Guerrero17.32×Business & Career
Israel2.26×Travel & Leisure
Gungor42.42×Music & Radio
Grinch4.03×Movies & TV
JibJab5.79×Internet & Social Media
UK garage5.22×Music & Radio
Historic site4.03×Arts & Culture
Wok6.18×Food & Beverages
Vocal harmony4.26×Music & Radio
Gift registry12.27×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Caveman audience
TraitClusterScore
IndulgenceJOY3
TraditionCONSERVATISM1.88
SustainabilityBALANCE1.54
Risk AppetiteTHRILL1.52
Design AffinityPREMIUM1.52
LGBTQ+ IdentityOPEN1.48

Worldwide distribution

Worldwide audience distribution share by country for Caveman
CountryShare
United States51.3%
United Kingdom8.5%
Germany7.5%

See Caveman audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Caveman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.