Fun Audience in Germany
Fun has an estimated audience of 6,044,686 people in Germany. 55.6% are female, 44.4% are male, average age 37.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Satire, German television comedy, Tagesschau, Pets, Western Union.
The average Fun fan in Germany is 37.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Satire, German television comedy, Tagesschau, with strongest over-indexing on Satire (7.69× the country average). Demographically, the Fun audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Pet Ownership, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic · Subtype: Band
Demographics of Fun fans
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 37.1 |
| Estimated audience size | 6,044,686 |
Audience persona
The typical Fun fan in Germany is more female, around 37.1 years old, with strong Pet Ownership tendencies and a notable affinity for Satire.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,383,614 | 1.05× |
| Bayern | 1,055,842 | 1.09× |
| Baden-Württemberg | 758,361 | 0.92× |
| Hessen | 654,324 | 1.42× |
| Niedersachsen | 546,903 | 0.93× |
| Berlin | 342,462 | 1.27× |
| Rheinland-Pfalz | 293,562 | 0.97× |
| Brandenburg | 244,161 | 1.3× |
| Sachsen | 234,537 | 0.79× |
| Schleswig-Holstein | 209,230 | 0.96× |
| Thüringen | 133,651 | 0.87× |
| Hamburg | 130,797 | 0.96× |
| Sachsen-Anhalt | 127,248 | 0.81× |
| Mecklenburg-Vorpommern | 107,798 | 0.93× |
| Saarland | 62,883 | 0.85× |
| Bremen | 45,643 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Satire | 7.69× | Literature |
| German television comedy | 7.74× | Movies & TV |
| Tagesschau | 2.42× | Movies & TV |
| Pets | 1.72× | Pets & Animals |
| Western Union | 3.78× | Business & Career |
| Allgäu | 5.17× | Travel & Leisure |
| Country rap | 5.03× | Music & Radio |
| Google News | 3.54× | News |
| Transfermarkt | 2.38× | Sports |
| Automobiles | 1.68× | Cars & Mobility |
| Headphones | 4.11× | Technology & Electronics |
| Westdeutscher Rundfunk | 2.72× | Movies & TV |
| Flowering plant | 2.95× | Home & Garden |
| Cat food | 2.18× | Pets & Animals |
| House music | 1.75× | Music & Radio |
| Focus | 2.1× | News |
| Shih Tzu | 2.37× | Pets & Animals |
| Siberian Husky | 2.18× | Pets & Animals |
| Functional training | 3.95× | Sports |
| Labrador Retriever | 2.07× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.29 |
| Indulgence | JOY | 1.19 |
| Sports Activity | POWER | 1.18 |
| DIY Mentality | THRILL | 1.04 |
| Travelling | THRILL | 1.04 |
| Mindfulness | BALANCE | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.7% |
| China | 5.1% |
| Japan | 4.8% |
See Fun audiences in other countries
More Band audiences in Germany
- Kiosk (band) (6,419,600)
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- Halloween (band) (3,079,890)
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- ABBA (2,475,822)
Frequently asked questions
How many fans does Fun have in Germany?
Fun has an estimated audience of 6,044,686 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fun fans?
55.6% of Fun fans are female, 44.4% are male, with an average age of 37.1 years.
Which brands do Fun fans like most?
Fun fans show strongest brand affinity for Satire (7.69×), German television comedy (7.74×), and Tagesschau (2.42×) over the country average.
Where do Fun fans live in Germany?
Fun fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,383,614), Bayern (reach 1,055,842), and Baden-Württemberg (reach 758,361). These three regions account for the largest share of the active audience.
What other brands do Fun fans also like?
Beyond Fun itself, the audience over-indexes on German television comedy (7.74×), Tagesschau (2.42×), Pets (1.72×), and Western Union (3.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.