Rascasse Audience Intelligence

Stevie Wonder Audience in United States

A data profile of the people who buy, follow and care about Stevie Wonder in United States — modelled from more than twelve digital signal sources. Stevie Wonder has an estimated audience of 4,309,012 people in United States.

#3among Soul in United States#903among Person in United States#690in Music & Radio

The average Stevie Wonder fan in United States is 40.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Quinceañera (telenovela), Rock music, Culture, with strongest over-indexing on Quinceañera (telenovela) (5.07× the country average).

Demographically, the Stevie Wonder audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Tradition, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stevie Wonder fan in United States is more female, around 40.6 years old, with strong Tradition tendencies and a notable affinity for Quinceañera (telenovela).

Category: Music & Radio · Type: Person · Subtype: Soul

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stevie Wonder profile in United States.

Audience size
4.3M
in United States
Gender
62.6%♀
37.4% male
Age
40.6
average years
Country rank
#7552
Person in United States
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stevie Wonder fans

62.6% are female, 37.4% are male, average age 40.6.

Fig. 02

Gender split

62.6%
Female
37.4%
Male
Demographic split for Stevie Wonder audience in United States
MetricValue
Female62.6%
Male37.4%
Average age40.6
Estimated audience size4,309,012
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Stevie Wonder audience in United States
Age bracketShare%
16-1918%
20-2917%
30-3919%
40-4922%
50+24%
Fig. 04

Worldwide distribution

34.7%

of the worldwide Stevie Wonder audience comes from United States.

Worldwide audience distribution share by country for Stevie Wonder
CountryShare
United States34.7%
United Kingdom11.0%
Brazil9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stevie Wonder audience in United States is strongest.

Fig. 05

Top regions by affinity

Stevie Wonder fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~100K1.56×
02Michigan~200K1.46×
03Washington, District of Columbia~20K1.41×
04Georgia~200K1.37×
05Louisiana~70K1.29×
06Mississippi~40K1.29×
07Illinois~200K1.24×
08Alabama~70K1.23×
09North Carolina~100K1.22×
10Delaware~10K1.22×
11Pennsylvania~200K1.21×
12South Carolina~70K1.17×
13Virginia~100K1.15×
14New Jersey~100K1.14×
15New York~200K1.11×
16Massachusetts~90K1.10×
17Ohio~100K1.09×
18Tennessee~90K1.09×
19Connecticut~40K1.08×
20Missouri~70K1.07×
21Arkansas~30K1.05×
22Indiana~70K1.03×
23California~400K1.02×
24Florida~300K1.00×
25Wisconsin~60K0.99×
26Minnesota~60K0.98×
27Kentucky~50K0.98×
28Texas~300K0.95×
29Nevada~40K0.95×
30Rhode Island~10K0.94×
31Washington~70K0.90×
32Oklahoma~40K0.90×
33Oregon~40K0.88×
34Arizona~70K0.87×
35Kansas~30K0.87×
36New Hampshire~10K0.86×
37Maine~10K0.86×
38Vermont~6K0.86×
39West Virginia~20K0.84×
40Colorado~50K0.83×
41Nebraska~20K0.83×
42Iowa~30K0.82×
43Hawaii~10K0.82×
44New Mexico~20K0.77×
45Alaska~6K0.75×
46North Dakota~6K0.75×
47Idaho~10K0.73×
48South Dakota~7K0.72×
49Montana~8K0.70×
50Utah~20K0.69×
Fig. 06

Affinity by region

Affinity by region — Stevie Wonder, United States
0.69×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stevie Wonder audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stevie Wonder audience
#·InterestCategoryAffinity×
01Etta JamesMusic & Radio14.49×
02Anita BakerMusic & Radio12.91×
03GinuwineMusic & Radio11.88×
04Quinceañera (telenovela)Movies & TV5.07×
05D'AngeloMusic & Radio4.45×
06D’AngeloMusic & Radio4.23×
07Cynthia ErivoMovies & TV3.47×
08DieselMusic & Radio3.23×
09Sabrina CarpenterMusic & Radio2.24×
10Rock musicMusic & Radio1.87×
11Michael JacksonMusic & Radio1.87×
12Madea's Class ReunionMovies & TV1.80×
13CultureLiterature1.77×
14Dick Van DykeMovies & TV1.77×
15CaseyMusic & Radio1.77×
16Pop musicMusic & Radio1.75×
17Comedy moviesMovies & TV1.68×
18Personal financeBusiness & Career1.54×
19United StatesTravel & Leisure1.51×
20Taylor SwiftMusic & Radio1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stevie Wonder audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stevie Wonder audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.26×
SpiritualityBALANCE1.23×
Social Media UsageJOY1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stevie Wonder audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
Luxury OrientationPREMIUM0.76×
Sports ActivityPOWER0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stevie Wonder have in United States?

Stevie Wonder has an estimated audience of 4,309,012 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Stevie Wonder fans?

62.6% of Stevie Wonder fans are female, 37.4% are male, with an average age of 40.6 years.

03

Which brands do Stevie Wonder fans like most?

Stevie Wonder fans show strongest brand affinity for Quinceañera (telenovela) (5.07×), Rock music (1.87×), and Culture (1.77×) over the country average.

04

Where do Stevie Wonder fans live in United States?

Stevie Wonder fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Stevie Wonder fans also like?

Beyond Stevie Wonder itself, the audience over-indexes on Rock music (1.87×), Culture (1.77×), Comedy movies (1.68×), and United States (1.51×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Stevie Wonder. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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