NeNe Leakes Audience in United States

NeNe Leakes has an estimated audience of 1,351,382 people in United States. 69.9% are female, 30.1% are male, average age 42.5. Top regions: Texas, Georgia, California. Top brand affinities: Thandie Newton, Autism Awareness, Diabetes mellitus awareness, Diana Ross, Microblogging.

The average NeNe Leakes fan in United States is 42.5 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Georgia, California. Top brand affinities include Thandie Newton, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Thandie Newton (52.93× the country average). Demographically, the NeNe Leakes audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Social Media Usage, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of NeNe Leakes fans

Demographic split for NeNe Leakes audience in United States
MetricValue
Female69.9%
Male30.1%
Average age42.5
Estimated audience size1,351,382

Audience persona

The typical NeNe Leakes fan in United States is more female, around 42.5 years old, with strong Social Media Usage tendencies and a notable affinity for Thandie Newton.

Top regions in United States

Top regions ranked by reach for NeNe Leakes in United States
RegionReachAffinity
Texas150,9851.3×
Georgia126,4873.04×
California124,7170.84×
Florida110,8381.21×
New York99,1311.31×
North Carolina67,4301.66×
Illinois59,0291.31×
Maryland52,6002.26×
Ohio48,8191.17×
Pennsylvania47,5251.04×
Virginia46,9911.43×
Michigan43,1711.22×
New Jersey40,0271.16×
Alabama39,6352.1×
Louisiana37,9002.17×
Tennessee37,7591.39×
South Carolina37,0771.82×
Missouri23,1941.06×
Mississippi23,1202.08×
Indiana22,9600.93×
Arizona20,6770.75×
Massachusetts20,6140.77×
Washington16,2040.6×
Kentucky16,1540.95×
Wisconsin13,6800.67×
Arkansas13,3711.2×
Oklahoma13,2900.89×
Nevada12,9990.99×
Connecticut12,8450.95×
Minnesota12,6720.65×
Colorado11,7650.55×
Washington, District of Columbia7,8901.94×
Oregon7,8690.51×
Kansas7,3030.69×
Iowa5,8290.52×
Delaware5,3351.43×
Utah4,2070.35×
Nebraska3,8910.57×
Rhode Island3,5950.84×
West Virginia3,5050.56×
New Mexico3,1620.47×
Hawaii3,0660.53×
New Hampshire2,2550.42×
Idaho2,2330.33×
Maine2,1420.44×
North Dakota1,0650.38×
Montana1,0330.28×
South Dakota9820.31×
Alaska9680.33×
Vermont7930.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for NeNe Leakes audience
BrandAffinityCategory
Thandie Newton52.93×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Diana Ross24.91×Music & Radio
Microblogging12.67×Technology & Electronics
Kim Zolciak39.09×Movies & TV
Singer-songwriter5.51×Music & Radio
Kia Sportage23.91×Cars & Mobility
Income tax13.19×Business & Career
Facebook Messenger5.37×Internet & Social Media
Teyana Taylor9.38×Movies & TV
TMZ3.95×Internet & Social Media
Tatyana Ali23.83×Movies & TV
Katey Sagal12×Movies & TV
Erin Andrews17.41×Sports
Charles, Prince of Wales18.87×Politics & Society
Matthew Perry14.27×Movies & TV
Christina Applegate8.74×Movies & TV
Stacey Dash13.55×Fashion & Accessoires
TikTok1.97×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by NeNe Leakes audience
TraitClusterScore
Social Media UsageJOY1.45
Family OrientationCONSERVATISM1.23
IndulgenceJOY1.19
Price SensitivityPREMIUM1.19
Community OrientationOPEN1.18
Healthy LifestyleBALANCE1.13

Worldwide distribution

Worldwide audience distribution share by country for NeNe Leakes
CountryShare
United States82.5%
United Kingdom6.0%
Canada3.1%

See NeNe Leakes audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does NeNe Leakes have in United States?

NeNe Leakes has an estimated audience of 1,351,382 people in United States, concentrated in Texas and Georgia.

What is the gender split and age of NeNe Leakes fans?

69.9% of NeNe Leakes fans are female, 30.1% are male, with an average age of 42.5 years.

Which brands do NeNe Leakes fans like most?

NeNe Leakes fans show strongest brand affinity for Thandie Newton (52.93×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do NeNe Leakes fans live in United States?

NeNe Leakes fans in United States are most concentrated in Texas (reach 150,985), Georgia (reach 126,487), and California (reach 124,717). These three regions account for the largest share of the active audience.

What other brands do NeNe Leakes fans also like?

Beyond NeNe Leakes itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Diana Ross (24.91×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for NeNe Leakes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.