Matthew Perry Audience in United States

Matthew Perry logo

Matthew Perry has an estimated audience of 2,302,612 people in United States. 61.1% are female, 38.9% are male, average age 44.6. Top regions: California, Texas, Florida. Top brand affinities: James Marsden, Emma Stone, Rebel Wilson, Katey Sagal, The White Lotus.

The average Matthew Perry fan in United States is 44.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include James Marsden, Emma Stone, Rebel Wilson, with strongest over-indexing on James Marsden (52.05× the country average). Demographically, the Matthew Perry audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Matthew Perry fans

Demographic split for Matthew Perry audience in United States
MetricValue
Female61.1%
Male38.9%
Average age44.6
Estimated audience size2,302,612

Audience persona

The typical Matthew Perry fan in United States is more female, around 44.6 years old, with strong Luxury Orientation tendencies and a notable affinity for James Marsden.

Top regions in United States

Top regions ranked by reach for Matthew Perry in United States
RegionReachAffinity
California270,3021.07×
Texas205,2601.04×
Florida142,2860.91×
New York123,5290.96×
Illinois79,4221.04×
Pennsylvania77,2501×
Ohio75,8561.07×
Georgia70,2800.99×
North Carolina68,4370.99×
New Jersey63,1391.08×
Michigan62,4291.04×
Arizona54,0321.15×
Virginia52,7830.94×
Tennessee48,9671.06×
Washington47,2411.02×
Indiana47,1291.12×
Massachusetts44,6230.98×
Missouri42,7611.15×
Colorado36,7971.01×
Wisconsin36,0041.04×
Maryland35,6250.9×
South Carolina34,8211.01×
Alabama33,3631.04×
Minnesota33,1761.01×
Kentucky33,1261.15×
Oklahoma29,2571.14×
Louisiana28,4660.96×
Oregon26,8981.02×
Connecticut25,0501.08×
Nevada23,1891.04×
Utah21,5641.05×
Iowa19,8011.04×
Arkansas19,6391.04×
Kansas17,9850.99×
Mississippi17,3080.91×
Idaho12,4771.08×
New Mexico11,6171.01×
Nebraska11,4690.99×
West Virginia10,4020.97×
New Hampshire9,5771.06×
Maine8,5071.03×
Hawaii7,7720.79×
Rhode Island6,9450.95×
Montana5,8420.91×
Delaware5,7340.9×
Washington, District of Columbia5,1610.75×
South Dakota4,8890.92×
North Dakota4,4910.95×
Alaska4,4400.9×
Vermont3,5460.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Matthew Perry audience
BrandAffinityCategory
James Marsden52.05×Movies & TV
Emma Stone35.18×Movies & TV
Rebel Wilson41.53×Movies & TV
Katey Sagal37.78×Movies & TV
The White Lotus11.65×Movies & TV
Julia Louis-Dreyfus35.12×Movies & TV
Friends6.79×Movies & TV
Ellie Kemper46.31×Movies & TV
Georgie & Mandy's First Marriage12.84×Movies & TV
Martin Scorsese35.11×Movies & TV
Daddy's Home (film)49.1×Movies & TV
Silicon Valley (TV series)42.03×Movies & TV
Inside Out (2015 film)29.67×Movies & TV
Marlon Wayans26.24×Movies & TV
Steve Nash53.54×Sports
Rick and Morty12.24×Movies & TV
Ryan Seacrest22.92×Movies & TV
Comedy-drama9.79×Movies & TV
South Park14.94×Movies & TV
Lisa Kudrow31.48×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Matthew Perry audience
TraitClusterScore
Luxury OrientationPREMIUM1.78
Risk AppetiteTHRILL1.62
ExtroversionTHRILL1.36
Pet OwnershipJOY1.15
TraditionCONSERVATISM1.15
Price SensitivityPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Matthew Perry
CountryShare
United States32.3%
United Kingdom6.3%
Brazil4.5%

See Matthew Perry audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Matthew Perry have in United States?

Matthew Perry has an estimated audience of 2,302,612 people in United States, concentrated in California and Texas.

What is the gender split and age of Matthew Perry fans?

61.1% of Matthew Perry fans are female, 38.9% are male, with an average age of 44.6 years.

Which brands do Matthew Perry fans like most?

Matthew Perry fans show strongest brand affinity for James Marsden (52.05×), Emma Stone (35.18×), and Rebel Wilson (41.53×) over the country average.

Where do Matthew Perry fans live in United States?

Matthew Perry fans in United States are most concentrated in California (reach 270,302), Texas (reach 205,260), and Florida (reach 142,286). These three regions account for the largest share of the active audience.

What other brands do Matthew Perry fans also like?

Beyond Matthew Perry itself, the audience over-indexes on Emma Stone (35.18×), Rebel Wilson (41.53×), Katey Sagal (37.78×), and The White Lotus (11.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Matthew Perry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.