Rascasse Audience Intelligence

Matthew Perry Audience in United States

A data profile of the people who buy, follow and care about Matthew Perry in United States — modelled from more than twelve digital signal sources. Matthew Perry has an estimated audience of 2,404,930 people in United States.

#738among Actor Actress or TV Star in United States#2107among Person in United States#1792in Movies & TV

The average Matthew Perry fan in United States is 44.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include James Marsden, Emma Stone, Rebel Wilson, with strongest over-indexing on James Marsden (52.05× the country average).

Demographically, the Matthew Perry audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Matthew Perry fan in United States is more female, around 44.6 years old, with strong Community Orientation tendencies and a notable affinity for James Marsden.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Matthew Perry profile in United States.

Audience size
2.4M
in United States
Gender
61.1%♀
38.9% male
Age
44.6
average years
Country rank
#12263
Person in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Matthew Perry fans

61.1% are female, 38.9% are male, average age 44.6.

Fig. 02

Gender split

61.1%
Female
38.9%
Male
Demographic split for Matthew Perry audience in United States
MetricValue
Female61.1%
Male38.9%
Average age44.6
Estimated audience size2,404,930
Fig. 03

Age distribution

Ø 44.6
average years
Age distribution of the Matthew Perry audience in United States
Age bracketShare%
16-1911%
20-2913%
30-3918%
40-4924%
50+34%
Fig. 04

Worldwide distribution

32.3%

of the worldwide Matthew Perry audience comes from United States.

Worldwide audience distribution share by country for Matthew Perry
CountryShare
United States32.3%
United Kingdom6.2%
Brazil4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Matthew Perry audience in United States is strongest.

Fig. 05

Top regions by affinity

Matthew Perry fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~30K1.14×
02Missouri~40K1.13×
03Arizona~50K1.12×
04Kentucky~30K1.12×
05Indiana~50K1.09×
06Idaho~10K1.09×
07Connecticut~20K1.07×
08Tennessee~50K1.06×
09Arkansas~20K1.05×
10Iowa~20K1.05×
11New Mexico~10K1.05×
12New Hampshire~10K1.05×
13Ohio~70K1.04×
14New Jersey~60K1.04×
15Nevada~20K1.04×
16Utah~20K1.04×
17Nebraska~10K1.04×
18California~300K1.03×
19Alabama~30K1.03×
20Maine~9K1.03×
21North Dakota~5K1.03×
22West Virginia~10K1.02×
23Texas~200K1.01×
24Michigan~60K1.01×
25Wisconsin~40K1.01×
26Kansas~20K1.01×
27Pennsylvania~80K1.00×
28Minnesota~30K1.00×
29Oregon~30K1.00×
30South Dakota~5K1.00×
31Illinois~80K0.99×
32Washington~50K0.99×
33Colorado~40K0.98×
34South Carolina~30K0.98×
35Montana~6K0.98×
36North Carolina~70K0.97×
37Massachusetts~40K0.97×
38Alaska~5K0.97×
39Rhode Island~7K0.96×
40Georgia~70K0.95×
41Louisiana~30K0.94×
42Mississippi~20K0.94×
43Florida~100K0.92×
44New York~100K0.92×
45Virginia~50K0.92×
46Delaware~6K0.92×
47Vermont~4K0.91×
48Maryland~40K0.90×
49Hawaii~8K0.83×
50Washington, District of Columbia~5K0.74×
Fig. 06

Affinity by region

Affinity by region — Matthew Perry, United States
0.74×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Matthew Perry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Matthew Perry audience
#·InterestCategoryAffinity×
01Steve NashSports53.54×
02James MarsdenMovies & TV52.05×
03Daddy's Home (film)Movies & TV49.10×
04Ellie KemperMovies & TV46.31×
05Silicon Valley (TV series)Movies & TV42.03×
06Rebel WilsonMovies & TV41.53×
07Katey SagalMovies & TV37.78×
08Emma StoneMovies & TV35.18×
09Julia Louis-DreyfusMovies & TV35.12×
10Martin ScorseseMovies & TV35.11×
11Lisa KudrowMovies & TV31.48×
12Inside Out (2015 film)Movies & TV29.67×
13Marlon WayansMovies & TV26.24×
14Ryan SeacrestMovies & TV22.92×
15Will FerrellMovies & TV20.60×
16South ParkMovies & TV14.94×
17Georgie & Mandy's First MarriageMovies & TV12.84×
18Rick and MortyMovies & TV12.24×
19The White LotusMovies & TV11.65×
20Comedy-dramaMovies & TV9.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Matthew Perry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Matthew Perry audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.21×
Convenience OrientationPREMIUM1.21×
Family OrientationCONSERVATISM1.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Matthew Perry audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.81×
MindfulnessBALANCE0.88×
SustainabilityBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Matthew Perry have in United States?

Matthew Perry has an estimated audience of 2,404,930 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Matthew Perry fans?

61.1% of Matthew Perry fans are female, 38.9% are male, with an average age of 44.6 years.

03

Which brands do Matthew Perry fans like most?

Matthew Perry fans show strongest brand affinity for James Marsden (52.05×), Emma Stone (35.18×), and Rebel Wilson (41.53×) over the country average.

04

Where do Matthew Perry fans live in United States?

Matthew Perry fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Matthew Perry fans also like?

Beyond Matthew Perry itself, the audience over-indexes on Emma Stone (35.18×), Rebel Wilson (41.53×), Katey Sagal (37.78×), and Julia Louis-Dreyfus (35.12×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Matthew Perry audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Matthew Perry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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