Steve Nash Audience in United States

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Steve Nash has an estimated audience of 991,190 people in United States. 33.5% are female, 66.5% are male, average age 32.3. Top regions: California, Texas, New York. Top brand affinities: Horeca, Primary and secondary antibodies, Elsword, Shea Homes, Graham Greene.

The average Steve Nash fan in United States is 32.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Horeca, Primary and secondary antibodies, Elsword, with strongest over-indexing on Horeca (55.39× the country average). Demographically, the Steve Nash audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Steve Nash fans

Demographic split for Steve Nash audience in United States
MetricValue
Female33.5%
Male66.5%
Average age32.3
Estimated audience size991,190

Audience persona

The typical Steve Nash fan in United States is more male, around 32.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Horeca.

Top regions in United States

Top regions ranked by reach for Steve Nash in United States
RegionReachAffinity
California143,0631.31×
Texas106,3061.25×
New York69,3241.25×
Florida58,9980.88×
Arizona54,1122.67×
Illinois39,5221.2×
Georgia33,6781.1×
Pennsylvania32,1040.96×
Ohio31,9131.05×
North Carolina31,5131.06×
New Jersey27,8261.1×
Michigan26,6151.03×
Massachusetts24,3351.25×
Virginia23,2170.96×
Indiana19,3301.07×
Washington18,7690.94×
Tennessee18,7080.94×
Maryland17,9821.06×
Minnesota15,2671.07×
Missouri14,9520.94×
Colorado14,4290.92×
Wisconsin14,1050.95×
Louisiana13,6341.07×
South Carolina13,5620.91×
Kentucky12,7021.02×
Alabama11,4530.83×
Oklahoma11,3601.03×
Connecticut10,9251.1×
Nevada10,7801.12×
Oregon10,7200.94×
Mississippi8,4531.04×
Iowa7,6460.94×
Arkansas7,5090.92×
Utah7,3210.82×
Kansas6,8450.88×
Nebraska4,4740.9×
Hawaii4,4341.04×
New Mexico3,9060.79×
Washington, District of Columbia3,6601.23×
Idaho3,4560.7×
West Virginia3,3220.72×
New Hampshire3,2870.84×
Rhode Island3,0760.97×
Maine2,7400.77×
Delaware2,4110.88×
Montana2,1810.79×
South Dakota1,9620.86×
North Dakota1,9100.94×
Alaska1,5280.72×
Vermont1,1400.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Steve Nash audience
BrandAffinityCategory
Horeca55.39×Travel & Leisure
Primary and secondary antibodies72.64×Health
Elsword30.58×Games
Shea Homes28.69×Home & Garden
Graham Greene10.39×Literature
Home construction2.2×Home & Garden
Dog breed1.66×Pets & Animals
UncommonGoods25.81×Shopping
Nick Jr. (Australia)10.61×Kids & Family
Surf kayaking17.33×Sports
Chili con carne8.91×Food & Beverages
Alaska1.86×Travel & Leisure
Minnesota1.88×Travel & Leisure
Nebraska2.57×Travel & Leisure
Hog Hunting3×Sports
JDSU2.59×Business & Career
Arnold Palmer5.25×Sports
Hiranandani Estate46.54×Travel & Leisure
Justice2.26×Politics & Society
Finding Your Roots8.73×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Steve Nash audience
TraitClusterScore
Early Adopter MentalityPOWER1.64
Sports ActivityPOWER1.18
Risk AppetiteTHRILL1.17
Convenience OrientationPREMIUM1.14
Social Media UsageJOY1.13
SustainabilityBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for Steve Nash
CountryShare
United States63.1%
Canada10.3%
United Kingdom3.3%

See Steve Nash audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Steve Nash have in United States?

Steve Nash has an estimated audience of 991,190 people in United States, concentrated in California and Texas.

What is the gender split and age of Steve Nash fans?

33.5% of Steve Nash fans are female, 66.5% are male, with an average age of 32.3 years.

Which brands do Steve Nash fans like most?

Steve Nash fans show strongest brand affinity for Horeca (55.39×), Primary and secondary antibodies (72.64×), and Elsword (30.58×) over the country average.

Where do Steve Nash fans live in United States?

Steve Nash fans in United States are most concentrated in California (reach 143,063), Texas (reach 106,306), and New York (reach 69,324). These three regions account for the largest share of the active audience.

What other brands do Steve Nash fans also like?

Beyond Steve Nash itself, the audience over-indexes on Primary and secondary antibodies (72.64×), Elsword (30.58×), Shea Homes (28.69×), and Graham Greene (10.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Steve Nash. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.