Rascasse Audience Intelligence

Rajasthan Royals Audience in United States

A data profile of the people who buy, follow and care about Rajasthan Royals in United States — modelled from more than twelve digital signal sources. Rajasthan Royals has an estimated audience of 1,043,851 people in United States.

#10among Cricket in United States#347among Team in United States#2115in Sports

The average Rajasthan Royals fan in United States is 32.1 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Top brand affinities include Kolkata Knight Riders, India national cricket team, Indian Premier League, with strongest over-indexing on Kolkata Knight Riders (75.71× the country average).

Demographically, the Rajasthan Royals audience skews more male with an average age of 32.1, and over-indexes on personality traits such as Patriotism, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rajasthan Royals fan in United States is more male, around 32.1 years old, with strong Patriotism tendencies and a notable affinity for Kolkata Knight Riders.

Category: Sports · Type: Team · Subtype: Cricket

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rajasthan Royals profile in United States.

Audience size
1M
in United States
Gender
41.9%♀
58.1% male
Age
32.1
average years
Country rank
#23009
Team in United States
Fig. 01

Search interest · 12-month trend

+352%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rajasthan Royals fans

41.9% are female, 58.1% are male, average age 32.1.

Fig. 02

Gender split

41.9%
Female
58.1%
Male
Demographic split for Rajasthan Royals audience in United States
MetricValue
Female41.9%
Male58.1%
Average age32.1
Estimated audience size1,043,851
Fig. 03

Age distribution

Ø 32.1
average years
Age distribution of the Rajasthan Royals audience in United States
Age bracketShare%
16-1939%
20-2923%
30-3917%
40-4913%
50+9%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Rajasthan Royals audience comes from United States.

Worldwide audience distribution share by country for Rajasthan Royals
CountryShare
India77.2%
United States4.0%
United Arab Emirates2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rajasthan Royals audience in United States is strongest.

Fig. 05

Top regions by affinity

Rajasthan Royals fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~80K3.67×
02Texas~200K2.00×
03New York~100K1.96×
04Washington~30K1.86×
05Virginia~40K1.84×
06Georgia~50K1.80×
07Massachusetts~30K1.71×
08Illinois~50K1.66×
09North Carolina~40K1.61×
10California~200K1.56×
11Maryland~20K1.54×
12Delaware~4K1.49×
13Connecticut~10K1.44×
14Pennsylvania~40K1.29×
15Michigan~30K1.19×
16Indiana~20K1.16×
17Ohio~30K1.13×
18Arkansas~7K0.98×
19Vermont~2K0.95×
20New Hampshire~3K0.94×
21Washington, District of Columbia~3K0.94×
22Arizona~20K0.93×
23Missouri~10K0.89×
24Kansas~6K0.87×
25Alaska~2K0.85×
26Nebraska~4K0.84×
27South Dakota~2K0.84×
28Florida~50K0.83×
29North Dakota~2K0.83×
30Rhode Island~2K0.81×
31Tennessee~10K0.80×
32Montana~2K0.80×
33Kentucky~9K0.79×
34Oregon~8K0.78×
35Minnesota~10K0.77×
36Iowa~6K0.76×
37Colorado~10K0.75×
38West Virginia~3K0.75×
39Maine~2K0.74×
40Wisconsin~10K0.73×
41Hawaii~3K0.72×
42South Carolina~10K0.71×
43Idaho~3K0.70×
44New Mexico~3K0.69×
45Mississippi~5K0.68×
46Oklahoma~7K0.65×
47Alabama~8K0.64×
48Nevada~6K0.64×
49Utah~5K0.63×
50Louisiana~7K0.59×
Fig. 06

Affinity by region

Affinity by region — Rajasthan Royals, United States
0.59×1.00×3.67×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rajasthan Royals audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rajasthan Royals audience
#·InterestCategoryAffinity×
01Kolkata Knight RidersSports75.71×
02Alia BhattMovies & TV67.10×
03Joan CollinsFashion & Accessoires57.96×
04Rohit SharmaSports53.84×
05Axis BankBusiness & Career46.69×
06India national cricket teamSports42.08×
07Indian Premier LeagueSports33.40×
08Pakistan national cricket teamSports29.20×
09United States national football teamSports23.38×
10FlipkartShopping22.15×
11Swing tradingBusiness & Career18.66×
12BadmintonSports17.97×
13Toyota SupraCars & Mobility17.93×
14E-TradeBusiness & Career15.63×
15Dungeons & DragonsGames13.73×
16Guardians of the Galaxy (film)Movies & TV13.15×
17Cleveland GuardiansSports11.29×
18Rick and MortyMovies & TV9.76×
19ClothingFashion & Accessoires3.29×
20Consumer electronicsTechnology & Electronics2.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rajasthan Royals audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rajasthan Royals audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.12×
Price SensitivityPREMIUM2.27×
TravellingTHRILL2.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rajasthan Royals audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.57×
DIY MentalityTHRILL0.74×
CreativityOPEN0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rajasthan Royals have in United States?

Rajasthan Royals has an estimated audience of 1,043,851 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Rajasthan Royals fans?

41.9% of Rajasthan Royals fans are female, 58.1% are male, with an average age of 32.1 years.

03

Which brands do Rajasthan Royals fans like most?

Rajasthan Royals fans show strongest brand affinity for Kolkata Knight Riders (75.71×), India national cricket team (42.08×), and Indian Premier League (33.4×) over the country average.

04

Where do Rajasthan Royals fans live in United States?

Rajasthan Royals fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Rajasthan Royals fans also like?

Beyond Rajasthan Royals itself, the audience over-indexes on India national cricket team (42.08×), Indian Premier League (33.4×), Alia Bhatt (67.1×), and Joan Collins (57.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cricket audiences in United States

See Rajasthan Royals audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rajasthan Royals. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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