A data profile of the people who buy, follow and care about The Prestige (film) in United States — modelled from more than twelve digital signal sources. The Prestige (film) has an estimated audience of 2,320,439 people in United States.
The average The Prestige (film) fan in United States is 37.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Bill Murray, Jessica Chastain, Kate Beckinsale, with strongest over-indexing on Bill Murray (106.69× the country average).
Demographically, the The Prestige (film) audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Career Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Prestige (film) fan in United States is balanced, around 37.7 years old, with strong Career Orientation tendencies and a notable affinity for Bill Murray.
The key figures that characterise the The Prestige (film) profile in United States.
50.0% are female, 50.0% are male, average age 37.7.
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 37.7 |
| Estimated audience size | 2,320,439 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 22% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 19% |
of the worldwide The Prestige (film) audience comes from United States.
| Country | Share |
|---|---|
| United States | 25.0% |
| India | 10.0% |
| United Kingdom | 6.2% |
Where the The Prestige (film) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~40K | 1.77× | |
| 02 | Idaho | ~10K | 1.27× | |
| 03 | Massachusetts | ~60K | 1.26× | |
| 04 | Colorado | ~40K | 1.19× | |
| 05 | Illinois | ~80K | 1.12× | |
| 06 | Washington | ~50K | 1.11× | |
| 07 | California | ~300K | 1.10× | |
| 08 | New York | ~100K | 1.10× | |
| 09 | Oregon | ~30K | 1.10× | |
| 10 | Connecticut | ~20K | 1.10× | |
| 11 | Minnesota | ~40K | 1.09× | |
| 12 | Washington, District of Columbia | ~7K | 1.08× | |
| 13 | Missouri | ~40K | 1.07× | |
| 14 | Rhode Island | ~8K | 1.07× | |
| 15 | New Jersey | ~60K | 1.05× | |
| 16 | Michigan | ~60K | 1.04× | |
| 17 | Wisconsin | ~40K | 1.04× | |
| 18 | Pennsylvania | ~80K | 1.03× | |
| 19 | Virginia | ~60K | 1.03× | |
| 20 | Indiana | ~40K | 1.03× | |
| 21 | Montana | ~6K | 1.03× | |
| 22 | North Dakota | ~5K | 1.03× | |
| 23 | Kansas | ~20K | 1.02× | |
| 24 | Tennessee | ~50K | 1.01× | |
| 25 | New Hampshire | ~9K | 1.01× | |
| 26 | Louisiana | ~30K | 1.00× | |
| 27 | Vermont | ~4K | 0.99× | |
| 28 | Texas | ~200K | 0.98× | |
| 29 | Ohio | ~70K | 0.98× | |
| 30 | Iowa | ~20K | 0.98× | |
| 31 | Nebraska | ~10K | 0.98× | |
| 32 | Alaska | ~5K | 0.97× | |
| 33 | North Carolina | ~70K | 0.96× | |
| 34 | Arizona | ~40K | 0.96× | |
| 35 | Kentucky | ~30K | 0.95× | |
| 36 | Georgia | ~70K | 0.94× | |
| 37 | Oklahoma | ~20K | 0.94× | |
| 38 | Maine | ~8K | 0.93× | |
| 39 | Maryland | ~40K | 0.92× | |
| 40 | Arkansas | ~20K | 0.92× | |
| 41 | Florida | ~100K | 0.90× | |
| 42 | South Dakota | ~5K | 0.90× | |
| 43 | South Carolina | ~30K | 0.87× | |
| 44 | Delaware | ~5K | 0.83× | |
| 45 | Alabama | ~30K | 0.82× | |
| 46 | Nevada | ~20K | 0.82× | |
| 47 | Hawaii | ~8K | 0.80× | |
| 48 | West Virginia | ~8K | 0.76× | |
| 49 | New Mexico | ~8K | 0.74× | |
| 50 | Mississippi | ~10K | 0.72× |
The strongest cross-interests of the The Prestige (film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Butterfly Effect | Movies & TV | 162.91× | ||
| 02 | Jessica Chastain | Movies & TV | 154.19× | ||
| 03 | Bill Murray | Movies & TV | 106.69× | ||
| 04 | Suki Waterhouse | Fashion & Accessoires | 105.89× | ||
| 05 | James Blake (musician) | Music & Radio | 103.06× | ||
| 06 | Kate Beckinsale | Movies & TV | 96.62× | ||
| 07 | Lily Allen | Music & Radio | 81.12× | ||
| 08 | Will Poulter | Movies & TV | 46.83× | ||
| 09 | Christopher Nolan | Movies & TV | 42.24× | ||
| 10 | Michael Sheen | Movies & TV | 35.30× | ||
| 11 | Keira Knightley | Movies & TV | 34.78× | ||
| 12 | Bahrain | Travel & Leisure | 30.93× | ||
| 13 | Jon Hamm | Movies & TV | 26.09× | ||
| 14 | Woody Allen | Movies & TV | 24.86× | ||
| 15 | Karl Lagerfeld | Fashion & Accessoires | 24.39× | ||
| 16 | Kelly Osbourne | Music & Radio | 20.00× | ||
| 17 | Michael Fassbender | Movies & TV | 20.00× | ||
| 18 | Hugh Jackman | Movies & TV | 18.64× | ||
| 19 | Javier Bardem | Movies & TV | 14.23× | ||
| 20 | Israel | Travel & Leisure | 8.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.46× | |
| Quality Awareness | PREMIUM | 1.39× | |
| Community Orientation | OPEN | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.74× | |
| Extroversion | THRILL | 0.75× | |
| Mindfulness | BALANCE | 0.76× |
The Prestige (film) has an estimated audience of 2,320,439 people in United States, concentrated in California and Texas.
50.0% of The Prestige (film) fans are female, 50.0% are male, with an average age of 37.7 years.
The Prestige (film) fans show strongest brand affinity for Bill Murray (106.69×), Jessica Chastain (154.19×), and Kate Beckinsale (96.62×) over the country average.
The Prestige (film) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond The Prestige (film) itself, the audience over-indexes on Jessica Chastain (154.19×), Kate Beckinsale (96.62×), Suki Waterhouse (105.89×), and Lily Allen (81.12×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Prestige (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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