A data profile of the people who buy, follow and care about Jon Hamm in Germany — modelled from more than twelve digital signal sources. Jon Hamm has an estimated audience of 1,063,617 people in Germany.
The average Jon Hamm fan in Germany is 44.2 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Jennifer Connelly, Rosamund Pike, Mission: Impossible, with strongest over-indexing on Jennifer Connelly (109.55× the country average).
Demographically, the Jon Hamm audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Luxury Orientation, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Jon Hamm fan in Germany is more female, around 44.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Jennifer Connelly.
The key figures that characterise the Jon Hamm profile in Germany.
58.5% are female, 41.5% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 44.2 |
| Estimated audience size | 1,063,617 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 15% | |
| 30-39 | 26% | |
| 40-49 | 31% | |
| 50+ | 23% |
of the worldwide Jon Hamm audience comes from Germany.
| Country | Share |
|---|---|
| United States | 44.1% |
| United Kingdom | 7.9% |
| Germany | 5.7% |
Where the Jon Hamm audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~70K | 1.60× | |
| 02 | Hamburg | ~30K | 1.21× | |
| 03 | Hessen | ~80K | 1.05× | |
| 04 | Bremen | ~9K | 1.05× | |
| 05 | Schleswig-Holstein | ~40K | 1.04× | |
| 06 | Bayern | ~200K | 1.00× | |
| 07 | Rheinland-Pfalz | ~50K | 1.00× | |
| 08 | Nordrhein-Westfalen | ~200K | 0.98× | |
| 09 | Niedersachsen | ~90K | 0.98× | |
| 10 | Brandenburg | ~30K | 0.95× | |
| 11 | Baden-Württemberg | ~100K | 0.90× | |
| 12 | Saarland | ~10K | 0.90× | |
| 13 | Sachsen | ~40K | 0.87× | |
| 14 | Mecklenburg-Vorpommern | ~20K | 0.87× | |
| 15 | Sachsen-Anhalt | ~20K | 0.86× | |
| 16 | Thüringen | ~20K | 0.82× |
The strongest cross-interests of the Jon Hamm audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jennifer Connelly | Movies & TV | 109.55× | ||
| 02 | Rosamund Pike | Movies & TV | 108.05× | ||
| 03 | Ed Harris | Movies & TV | 98.67× | ||
| 04 | Jack Reacher: Never Go Back | Movies & TV | 74.16× | ||
| 05 | Jessica Chastain | Movies & TV | 65.35× | ||
| 06 | The Prestige (film) | Movies & TV | 56.92× | ||
| 07 | Romeo and Juliet | Arts & Culture | 56.92× | ||
| 08 | Mission: Impossible | Movies & TV | 49.77× | ||
| 09 | Mission: Impossible (film series) | Movies & TV | 46.67× | ||
| 10 | Miles Teller | Movies & TV | 44.16× | ||
| 11 | Jack Reacher (film) | Movies & TV | 41.12× | ||
| 12 | Meg Ryan | Movies & TV | 39.43× | ||
| 13 | Keira Knightley | Movies & TV | 36.83× | ||
| 14 | Lily Allen | Music & Radio | 34.56× | ||
| 15 | Rambo (film series) | Movies & TV | 30.60× | ||
| 16 | Top Gun | Movies & TV | 25.81× | ||
| 17 | Leonardo DiCaprio | Movies & TV | 20.34× | ||
| 18 | Tom Hanks | Movies & TV | 18.68× | ||
| 19 | Jason Statham | Movies & TV | 18.37× | ||
| 20 | Robert Redford | Movies & TV | 12.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.53× | |
| DIY Mentality | THRILL | 1.26× | |
| Creativity | OPEN | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.92× | |
| Convenience Orientation | PREMIUM | 0.92× | |
| Urban Lifestyle | OPEN | 0.93× |
Jon Hamm has an estimated audience of 1,063,617 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
58.5% of Jon Hamm fans are female, 41.5% are male, with an average age of 44.2 years.
Jon Hamm fans show strongest brand affinity for Jennifer Connelly (109.55×), Rosamund Pike (108.05×), and Mission: Impossible (49.77×) over the country average.
Jon Hamm fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Jon Hamm itself, the audience over-indexes on Rosamund Pike (108.05×), Mission: Impossible (49.77×), Mission: Impossible (film series) (46.67×), and Ed Harris (98.67×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Jon Hamm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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