Rascasse Audience Intelligence

Mission: Impossible (film series) Audience in Germany

A data profile of the people who buy, follow and care about Mission: Impossible (film series) in Germany — modelled from more than twelve digital signal sources. Mission: Impossible (film series) has an estimated audience of 1,473,320 people in Germany.

The average Mission: Impossible (film series) fan in Germany is 39.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Mission: Impossible, Helen Mirren, Tom Cruise, with strongest over-indexing on Mission: Impossible (43.01× the country average).

Demographically, the Mission: Impossible (film series) audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Mission: Impossible (film series) fan in Germany is more male, around 39.0 years old, with strong Need for Security tendencies and a notable affinity for Mission: Impossible.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mission: Impossible (film series) profile in Germany.

Audience size
1.5M
in Germany
Gender
34.9%
65.1% male
Age
39.0
average years
Country rank
#4527
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-84%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mission: Impossible (film series) viewers

34.9% are female, 65.1% are male, average age 39.0.

Fig. 02

Gender split

34.9%
Female
65.1%
Male
Demographic split for Mission: Impossible (film series) audience in Germany
MetricValue
Female34.9%
Male65.1%
Average age39.0
Estimated audience size1,473,320
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Mission: Impossible (film series) audience in Germany
Age bracketShare%
16-1914%
20-2917%
30-3931%
40-4928%
50+9%
Fig. 04

Worldwide distribution

7.8%

of the worldwide Mission: Impossible (film series) audience comes from Germany.

Worldwide audience distribution share by country for Mission: Impossible (film series)
CountryShare
United States22.0%
India8.2%
Germany7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mission: Impossible (film series) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Mission: Impossible (film series) fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~600K1.10×
02Brandenburg~90K1.09×
03Schleswig-Holstein~100K1.07×
04Niedersachsen~300K1.05×
05Berlin~100K1.04×
06Hessen~200K1.02×
07Bayern~400K1.00×
08Sachsen~100K1.00×
09Sachsen-Anhalt~70K1.00×
10Baden-Württemberg~300K0.99×
11Rheinland-Pfalz~100K0.99×
12Saarland~30K0.99×
13Thüringen~60K0.97×
14Hamburg~60K0.96×
15Mecklenburg-Vorpommern~40K0.92×
16Bremen~20K0.90×
Fig. 06

Affinity by region

Affinity by region — Mission: Impossible (film series), Germany
0.90×1.00×1.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mission: Impossible (film series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mission: Impossible (film series) audience
#·InterestCategoryAffinity×
01Bourne (film series)Movies & TV117.34×
02SkyfallMovies & TV63.51×
03John Wick 2Movies & TV61.94×
04Inside ManMovies & TV59.92×
05Rambo (film series)Movies & TV56.78×
06Helen MirrenMovies & TV50.94×
07Pacific Rim (film)Movies & TV47.23×
08Jon HammMovies & TV46.67×
09Mission: ImpossibleMovies & TV43.01×
10Ed HarrisMovies & TV40.93×
11Starship Troopers (film)Movies & TV39.67×
12Christoph WaltzMovies & TV39.45×
13Jennifer ConnellyMovies & TV34.15×
14Ethan HawkeMovies & TV31.51×
15Meg RyanMovies & TV31.27×
16Daniel CraigMovies & TV29.86×
17Tom CruiseMovies & TV29.46×
18Paul WalkerMovies & TV23.64×
19Matt DamonMovies & TV20.00×
20Christian UlmenMovies & TV12.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mission: Impossible (film series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mission: Impossible (film series) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.43×
PatriotismCONSERVATISM1.39×
SpiritualityBALANCE1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mission: Impossible (film series) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.54×
CreativityOPEN0.59×
DIY MentalityTHRILL0.63×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mission: Impossible (film series) have in Germany?

Mission: Impossible (film series) has an estimated audience of 1,473,320 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Mission: Impossible (film series) viewers?

34.9% of Mission: Impossible (film series) fans are female, 65.1% are male, with an average age of 39.0 years.

03

Which brands do Mission: Impossible (film series) fans like most?

Mission: Impossible (film series) fans show strongest brand affinity for Mission: Impossible (43.01×), Helen Mirren (50.94×), and Tom Cruise (29.46×) over the country average.

04

Where do Mission: Impossible (film series) fans live in Germany?

Mission: Impossible (film series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Mission: Impossible (film series) fans also like?

Beyond Mission: Impossible (film series) itself, the audience over-indexes on Helen Mirren (50.94×), Tom Cruise (29.46×), Christoph Waltz (39.45×), and Jon Hamm (46.67×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mission: Impossible (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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