Mission: Impossible (film series) Audience in Germany
Mission: Impossible (film series) has an estimated audience of 703,954 people in Germany. 34.9% are female, 65.1% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Inside Man, Mission: Impossible, Helen Mirren, Jon Hamm, Daniel Craig.
The average Mission: Impossible (film series) fan in Germany is 39.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Inside Man, Mission: Impossible, Helen Mirren, with strongest over-indexing on Inside Man (148.99× the country average). Demographically, the Mission: Impossible (film series) audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of Mission: Impossible (film series) fans
| Metric | Value |
|---|---|
| Female | 34.9% |
| Male | 65.1% |
| Average age | 39.0 |
| Estimated audience size | 703,954 |
Audience persona
The typical Mission: Impossible (film series) fan in Germany is more male, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for Inside Man.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 618,322 | 1.1× |
| Bayern | 458,009 | 1.11× |
| Baden-Württemberg | 360,674 | 1.03× |
| Niedersachsen | 263,929 | 1.06× |
| Hessen | 205,030 | 1.05× |
| Berlin | 137,667 | 1.2× |
| Sachsen | 126,281 | 1.01× |
| Rheinland-Pfalz | 121,631 | 0.95× |
| Schleswig-Holstein | 96,695 | 1.05× |
| Brandenburg | 87,619 | 1.1× |
| Hamburg | 61,019 | 1.05× |
| Sachsen-Anhalt | 57,132 | 0.86× |
| Thüringen | 56,237 | 0.86× |
| Mecklenburg-Vorpommern | 40,350 | 0.83× |
| Saarland | 26,604 | 0.85× |
| Bremen | 19,582 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Inside Man | 148.99× | Movies & TV |
| Mission: Impossible | 36.59× | Movies & TV |
| Helen Mirren | 47.85× | Movies & TV |
| Jon Hamm | 49.92× | Movies & TV |
| Daniel Craig | 36.16× | Movies & TV |
| Pacific Rim (film) | 76.92× | Movies & TV |
| The Expendables (film series) | 98.06× | Movies & TV |
| Rambo (film series) | 51.38× | Movies & TV |
| Tom Cruise | 19.13× | Movies & TV |
| Bourne (film series) | 97.89× | Movies & TV |
| Skyfall | 48.57× | Movies & TV |
| Michelle Rodriguez | 62.91× | Movies & TV |
| John Wick 2 | 37.58× | Movies & TV |
| Jeff Goldblum | 33.69× | Movies & TV |
| RocknRolla | 80.18× | Movies & TV |
| Matt Damon | 20× | Movies & TV |
| Person of Interest (TV series) | 24.26× | Movies & TV |
| Sandra Oh | 39.89× | Movies & TV |
| True Detective | 9.16× | Movies & TV |
| Paul Walker | 16.95× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.46 |
| Tradition | CONSERVATISM | 1.27 |
| Price Sensitivity | PREMIUM | 1.19 |
| Spirituality | BALANCE | 1.13 |
| Early Adopter Mentality | POWER | 1.13 |
| Convenience Orientation | PREMIUM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.7% |
| United Kingdom | 10.4% |
| India | 10.3% |
See Mission: Impossible (film series) audiences in other countries
- Mission: Impossible (film series) — United States
- Mission: Impossible (film series) — United Kingdom
- Mission: Impossible (film series) — France
- Mission: Impossible (film series) — Italy
- Mission: Impossible (film series) — Spain
- Mission: Impossible (film series) — Brazil
- Mission: Impossible (film series) — Japan
- Mission: Impossible (film series) — South Korea
- Mission: Impossible (film series) — India
More Action audiences in Germany
- Harry Potter (28,862,674)
- Godzilla (6,606,346)
- Oblivion (2013 film) (2,489,804)
- James Bond (2,073,433)
- Hercules (2014 film) (1,541,380)
Frequently asked questions
How many fans does Mission: Impossible (film series) have in Germany?
Mission: Impossible (film series) has an estimated audience of 703,954 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mission: Impossible (film series) fans?
34.9% of Mission: Impossible (film series) fans are female, 65.1% are male, with an average age of 39.0 years.
Which brands do Mission: Impossible (film series) fans like most?
Mission: Impossible (film series) fans show strongest brand affinity for Inside Man (148.99×), Mission: Impossible (36.59×), and Helen Mirren (47.85×) over the country average.
Where do Mission: Impossible (film series) fans live in Germany?
Mission: Impossible (film series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 618,322), Bayern (reach 458,009), and Baden-Württemberg (reach 360,674). These three regions account for the largest share of the active audience.
What other brands do Mission: Impossible (film series) fans also like?
Beyond Mission: Impossible (film series) itself, the audience over-indexes on Mission: Impossible (36.59×), Helen Mirren (47.85×), Jon Hamm (49.92×), and Daniel Craig (36.16×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mission: Impossible (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.