Mission: Impossible Audience in Germany
Mission: Impossible has an estimated audience of 2,790,595 people in Germany. 41.2% are female, 58.8% are male, average age 42.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The One (2001 film), Mission: Impossible (film series), Upgrade, Interstellar (film), Dune.
The average Mission: Impossible fan in Germany is 42.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The One (2001 film), Mission: Impossible (film series), Upgrade, with strongest over-indexing on The One (2001 film) (79.12× the country average). Demographically, the Mission: Impossible audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Tradition, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Mission: Impossible fans
| Metric | Value |
|---|---|
| Female | 41.2% |
| Male | 58.8% |
| Average age | 42.7 |
| Estimated audience size | 2,790,595 |
Audience persona
The typical Mission: Impossible fan in Germany is more male, around 42.7 years old, with strong Tradition tendencies and a notable affinity for The One (2001 film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 653,373 | 1.07× |
| Bayern | 490,617 | 1.09× |
| Baden-Württemberg | 388,772 | 1.02× |
| Niedersachsen | 289,644 | 1.07× |
| Hessen | 221,531 | 1.04× |
| Rheinland-Pfalz | 139,224 | 1× |
| Sachsen | 139,057 | 1.02× |
| Berlin | 136,235 | 1.09× |
| Schleswig-Holstein | 108,666 | 1.08× |
| Brandenburg | 89,253 | 1.03× |
| Sachsen-Anhalt | 68,106 | 0.94× |
| Thüringen | 67,422 | 0.95× |
| Hamburg | 64,212 | 1.02× |
| Mecklenburg-Vorpommern | 46,839 | 0.88× |
| Saarland | 28,973 | 0.85× |
| Bremen | 20,911 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The One (2001 film) | 79.12× | Movies & TV |
| Mission: Impossible (film series) | 43.01× | Movies & TV |
| Upgrade | 43.28× | Travel & Leisure |
| Interstellar (film) | 41.28× | Movies & TV |
| Dune | 24.14× | Movies & TV |
| Alexander Skarsgård | 52.05× | Movies & TV |
| Wonder Woman (2017 film) | 75.19× | Movies & TV |
| Julia Roberts | 32.55× | Movies & TV |
| Oblivion (2013 film) | 28.26× | Movies & TV |
| James Marsden | 60.78× | Movies & TV |
| Die Hard | 59.3× | Movies & TV |
| Mr. Mercedes | 47.54× | Movies & TV |
| Robert De Niro | 27.83× | Movies & TV |
| Nathalie Emmanuel | 57.64× | Movies & TV |
| Jason Statham | 23.11× | Movies & TV |
| Skyfall | 64.45× | Movies & TV |
| Me Before You | 43.9× | Movies & TV |
| Helen Mirren | 30.66× | Movies & TV |
| Tom Hardy | 27.61× | Movies & TV |
| Donald Sutherland | 49.54× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.42 |
| Convenience Orientation | PREMIUM | 1.4 |
| Price Sensitivity | PREMIUM | 1.29 |
| Patriotism | CONSERVATISM | 1.2 |
| Early Adopter Mentality | POWER | 1.19 |
| Sustainability | BALANCE | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.7% |
| India | 9.4% |
| United Kingdom | 9.1% |
See Mission: Impossible audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does Mission: Impossible have in Germany?
Mission: Impossible has an estimated audience of 2,790,595 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mission: Impossible fans?
41.2% of Mission: Impossible fans are female, 58.8% are male, with an average age of 42.7 years.
Which brands do Mission: Impossible fans like most?
Mission: Impossible fans show strongest brand affinity for The One (2001 film) (79.12×), Mission: Impossible (film series) (43.01×), and Upgrade (43.28×) over the country average.
Where do Mission: Impossible fans live in Germany?
Mission: Impossible fans in Germany are most concentrated in Nordrhein-Westfalen (reach 653,373), Bayern (reach 490,617), and Baden-Württemberg (reach 388,772). These three regions account for the largest share of the active audience.
What other brands do Mission: Impossible fans also like?
Beyond Mission: Impossible itself, the audience over-indexes on Mission: Impossible (film series) (43.01×), Upgrade (43.28×), Interstellar (film) (41.28×), and Dune (24.14×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mission: Impossible. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.