Rascasse Audience Intelligence

Me Before You Audience in Germany

A data profile of the people who buy, follow and care about Me Before You in Germany — modelled from more than twelve digital signal sources. Me Before You has an estimated audience of 730,804 people in Germany.

The average Me Before You fan in Germany is 29.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Teleman, Sarah Dessen, The Perks of Being a Wallflower (film), with strongest over-indexing on Teleman (249.34× the country average).

Demographically, the Me Before You audience skews more male with an average age of 29.4, and over-indexes on personality traits such as Risk Appetite, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Me Before You fan in Germany is more male, around 29.4 years old, with strong Risk Appetite tendencies and a notable affinity for Teleman.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Me Before You profile in Germany.

Audience size
731K
in Germany
Gender
35.7%
64.3% male
Age
29.4
average years
Country rank
#8543
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Me Before You viewers

35.7% are female, 64.3% are male, average age 29.4.

Fig. 02

Gender split

35.7%
Female
64.3%
Male
Demographic split for Me Before You audience in Germany
MetricValue
Female35.7%
Male64.3%
Average age29.4
Estimated audience size730,804
Fig. 03

Age distribution

Ø 29.4
average years
Age distribution of the Me Before You audience in Germany
Age bracketShare%
16-1954%
20-2910%
30-3918%
40-4911%
50+6%
Fig. 04

Worldwide distribution

6.3%

of the worldwide Me Before You audience comes from Germany.

Worldwide audience distribution share by country for Me Before You
CountryShare
United States23.9%
India10.9%
Germany6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Me Before You audience in Germany is strongest.

Fig. 05

Top regions by affinity

Me Before You fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~20K1.17×
02Thüringen~20K1.16×
03Sachsen~40K1.12×
04Mecklenburg-Vorpommern~20K1.12×
05Brandenburg~20K1.08×
06Niedersachsen~70K1.06×
07Nordrhein-Westfalen~200K1.02×
08Schleswig-Holstein~30K1.00×
09Bayern~100K0.99×
10Rheinland-Pfalz~40K0.99×
11Baden-Württemberg~100K0.97×
12Saarland~8K0.93×
13Hessen~50K0.92×
14Hamburg~10K0.88×
15Bremen~5K0.88×
16Berlin~30K0.85×
Fig. 06

Affinity by region

Affinity by region — Me Before You, Germany
0.85×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Me Before You audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Me Before You audience
#·InterestCategoryAffinity×
01Sarah DessenLiterature1086.31×
02TelemanMusic & Radio249.34×
03Everything EverythingMusic & Radio249.34×
04Jean-Paul SartreLiterature164.56×
05The Perks of Being a Wallflower (film)Movies & TV163.96×
06EsriTechnology & Electronics146.70×
07ThredupFashion & Accessoires132.14×
08Oscar NiemeyerArts & Culture113.22×
09Issey Miyake ParfumsBeauty & Wellness103.93×
10EraserMovies & TV86.50×
11SnapfishInternet & Social Media75.58×
12Geographic information systemTechnology & Electronics58.85×
13HandwritingKids & Family54.33×
14Vestiaire CollectiveFashion & Accessoires49.67×
15PencilHome & Garden44.26×
16colleen hooverLiterature32.09×
17CalligraphyArts & Culture22.95×
18Sarah ConnorMusic & Radio15.57×
19The Masked SingerMovies & TV15.57×
20Thomas GottschalkMovies & TV9.19×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Me Before You audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Me Before You audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.81×
Sports ActivityPOWER2.30×
Career OrientationPOWER2.23×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Me Before You audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.53×
Price SensitivityPREMIUM0.70×
Family OrientationCONSERVATISM0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Me Before You have in Germany?

Me Before You has an estimated audience of 730,804 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Me Before You viewers?

35.7% of Me Before You fans are female, 64.3% are male, with an average age of 29.4 years.

03

Which brands do Me Before You fans like most?

Me Before You fans show strongest brand affinity for Teleman (249.34×), Sarah Dessen (1086.31×), and The Perks of Being a Wallflower (film) (163.96×) over the country average.

04

Where do Me Before You fans live in Germany?

Me Before You fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Me Before You fans also like?

Beyond Me Before You itself, the audience over-indexes on Sarah Dessen (1086.31×), The Perks of Being a Wallflower (film) (163.96×), Everything Everything (249.34×), and Jean-Paul Sartre (164.56×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Me Before You. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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