Helen Mirren Audience in Germany
Helen Mirren has an estimated audience of 1,460,782 people in Germany. 48.4% are female, 51.6% are male, average age 37.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The One (2001 film), Upgrade, Mission: Impossible (film series), Nathalie Emmanuel, Wonder Woman (2017 film).
The average Helen Mirren fan in Germany is 37.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The One (2001 film), Upgrade, Mission: Impossible (film series), with strongest over-indexing on The One (2001 film) (118.72× the country average). Demographically, the Helen Mirren audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Spirituality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Helen Mirren fans
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 37.7 |
| Estimated audience size | 1,460,782 |
Audience persona
The typical Helen Mirren fan in Germany is balanced, around 37.7 years old, with strong Spirituality tendencies and a notable affinity for The One (2001 film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 317,447 | 0.99× |
| Bayern | 227,990 | 0.97× |
| Baden-Württemberg | 182,094 | 0.91× |
| Niedersachsen | 144,269 | 1.02× |
| Hessen | 108,883 | 0.98× |
| Rheinland-Pfalz | 77,550 | 1.06× |
| Berlin | 77,422 | 1.19× |
| Sachsen | 68,268 | 0.95× |
| Schleswig-Holstein | 55,960 | 1.07× |
| Brandenburg | 45,744 | 1.01× |
| Sachsen-Anhalt | 37,423 | 0.99× |
| Thüringen | 35,764 | 0.96× |
| Hamburg | 31,759 | 0.96× |
| Mecklenburg-Vorpommern | 27,384 | 0.98× |
| Saarland | 17,883 | 1× |
| Bremen | 12,025 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The One (2001 film) | 118.72× | Movies & TV |
| Upgrade | 64.83× | Travel & Leisure |
| Mission: Impossible (film series) | 50.94× | Movies & TV |
| Nathalie Emmanuel | 121.27× | Movies & TV |
| Wonder Woman (2017 film) | 112.82× | Movies & TV |
| Die Hard | 88.53× | Movies & TV |
| Charlize Theron | 48.94× | Movies & TV |
| Jason Statham | 32.48× | Movies & TV |
| Skyfall | 87.24× | Movies & TV |
| Cellular (film) | 125.97× | Movies & TV |
| Mission: Impossible | 27.7× | Movies & TV |
| Tyrese Gibson | 116.51× | Music & Radio |
| The Matrix | 38.51× | Movies & TV |
| The Fast and the Furious | 58.24× | Movies & TV |
| 2 Fast 2 Furious | 95.73× | Movies & TV |
| Michelle Rodriguez | 93.7× | Movies & TV |
| Takers | 131.91× | Movies & TV |
| Fast Five | 62.92× | Movies & TV |
| Snitch (film) | 78.97× | Movies & TV |
| Pacific Rim (film) | 60.21× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.61 |
| Community Orientation | OPEN | 1.45 |
| Sports Activity | POWER | 1.23 |
| Sustainability | BALANCE | 1.16 |
| Early Adopter Mentality | POWER | 1.14 |
| Extroversion | THRILL | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.3% |
| United Kingdom | 12.9% |
| Germany | 8.6% |
See Helen Mirren audiences in other countries
More Actor Actress or TV Star audiences in Germany
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- Christian Ulmen (5,607,065)
- Jenna Ortega (5,358,598)
Frequently asked questions
How many fans does Helen Mirren have in Germany?
Helen Mirren has an estimated audience of 1,460,782 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Helen Mirren fans?
48.4% of Helen Mirren fans are female, 51.6% are male, with an average age of 37.7 years.
Which brands do Helen Mirren fans like most?
Helen Mirren fans show strongest brand affinity for The One (2001 film) (118.72×), Upgrade (64.83×), and Mission: Impossible (film series) (50.94×) over the country average.
Where do Helen Mirren fans live in Germany?
Helen Mirren fans in Germany are most concentrated in Nordrhein-Westfalen (reach 317,447), Bayern (reach 227,990), and Baden-Württemberg (reach 182,094). These three regions account for the largest share of the active audience.
What other brands do Helen Mirren fans also like?
Beyond Helen Mirren itself, the audience over-indexes on Upgrade (64.83×), Mission: Impossible (film series) (50.94×), Nathalie Emmanuel (121.27×), and Wonder Woman (2017 film) (112.82×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Helen Mirren. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.