Rascasse Audience Intelligence

Dune Audience in Germany

A data profile of the people who buy, follow and care about Dune in Germany — modelled from more than twelve digital signal sources. Dune has an estimated audience of 3,962,084 people in Germany.

The average Dune fan in Germany is 41.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Zoe Saldana, Kate Winslet, Jürgen Klopp, with strongest over-indexing on Zoe Saldana (11.21× the country average).

Demographically, the Dune audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Extroversion, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Dune fan in Germany is balanced, around 41.0 years old, with strong Extroversion tendencies and a notable affinity for Zoe Saldana.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dune profile in Germany.

Audience size
4M
in Germany
Gender
49.8%
50.2% male
Age
41.0
average years
Country rank
#1493
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dune viewers

49.8% are female, 50.2% are male, average age 41.0.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for Dune audience in Germany
MetricValue
Female49.8%
Male50.2%
Average age41.0
Estimated audience size3,962,084
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Dune audience in Germany
Age bracketShare%
16-1918%
20-2913%
30-3921%
40-4928%
50+20%
Fig. 04

Worldwide distribution

8.7%

of the worldwide Dune audience comes from Germany.

Worldwide audience distribution share by country for Dune
CountryShare
United States22.5%
United Kingdom15.1%
Germany8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dune audience in Germany is strongest.

Fig. 05

Top regions by affinity

Dune fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~400K1.15×
02Nordrhein-Westfalen~1M1.14×
03Berlin~200K1.12×
04Bayern~700K1.06×
05Hamburg~100K1.05×
06Baden-Württemberg~600K1.04×
07Niedersachsen~400K1.04×
08Sachsen~200K1.01×
09Rheinland-Pfalz~200K0.98×
10Schleswig-Holstein~100K0.97×
11Bremen~30K0.94×
12Brandenburg~100K0.93×
13Sachsen-Anhalt~100K0.93×
14Thüringen~90K0.90×
15Mecklenburg-Vorpommern~70K0.90×
16Saarland~40K0.85×
Fig. 06

Affinity by region

Affinity by region — Dune, Germany
0.85×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dune audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dune audience
#·InterestCategoryAffinity×
01TF1Movies & TV17.85×
02I, Robot (film)Movies & TV16.08×
03Apocalyptic and post-apocalyptic fictionLiterature15.94×
04InceptionMovies & TV14.76×
05Blade RunnerMovies & TV13.40×
06Sigourney WeaverMovies & TV11.30×
07Zoe SaldanaMovies & TV11.21×
08Kate WinsletMovies & TV11.06×
09AlpacaPets & Animals8.45×
10Jürgen KloppSports7.44×
11PizzaFood & Beverages2.91×
12TattoosFashion & Accessoires2.58×
13AutomobilesCars & Mobility2.07×
14Home improvementHome & Garden1.85×
15Fitness and wellnessSports1.82×
16BeautyBeauty & Wellness1.79×
17Online shoppingShopping1.65×
18CookingFood & Beverages1.63×
19ShoppingShopping1.62×
20InstagramInternet & Social Media1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dune audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Dune audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.83×
Family OrientationCONSERVATISM1.70×
Price SensitivityPREMIUM1.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Dune audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.93×
Risk AppetiteTHRILL0.97×
Career OrientationPOWER0.98×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Dune have in Germany?

Dune has an estimated audience of 3,962,084 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Dune viewers?

49.8% of Dune fans are female, 50.2% are male, with an average age of 41.0 years.

03

Which brands do Dune fans like most?

Dune fans show strongest brand affinity for Zoe Saldana (11.21×), Kate Winslet (11.06×), and Jürgen Klopp (7.44×) over the country average.

04

Where do Dune fans live in Germany?

Dune fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1M), Bayern (reach ~700K), and Baden-Württemberg (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Dune fans also like?

Beyond Dune itself, the audience over-indexes on Kate Winslet (11.06×), Jürgen Klopp (7.44×), Apocalyptic and post-apocalyptic fiction (15.94×), and Inception (14.76×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dune. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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