Dustin Hoffman Audience in United States

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Dustin Hoffman has an estimated audience of 2,059,594 people in United States. 54.2% are female, 45.8% are male, average age 37.4. Top regions: California, Texas, Florida. Top brand affinities: Ian McShane, Christopher Plummer, Toy train, Yao Ming, aau basketball.

The average Dustin Hoffman fan in United States is 37.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ian McShane, Christopher Plummer, Toy train, with strongest over-indexing on Ian McShane (301.01× the country average). Demographically, the Dustin Hoffman audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Dustin Hoffman fans

Demographic split for Dustin Hoffman audience in United States
MetricValue
Female54.2%
Male45.8%
Average age37.4
Estimated audience size2,059,594

Audience persona

The typical Dustin Hoffman fan in United States is balanced, around 37.4 years old, with strong Risk Appetite tendencies and a notable affinity for Ian McShane.

Top regions in United States

Top regions ranked by reach for Dustin Hoffman in United States
RegionReachAffinity
California245,6571.08×
Texas158,9000.9×
Florida137,0720.98×
New York129,8121.13×
Pennsylvania75,3691.09×
Illinois72,7021.06×
Ohio68,4271.08×
North Carolina58,8790.95×
Michigan57,1271.06×
New Jersey56,6961.08×
Georgia55,0690.87×
Virginia47,3590.94×
Washington47,1201.14×
Massachusetts46,2191.14×
Arizona41,4800.99×
Tennessee40,8060.99×
Indiana40,1071.07×
Missouri37,5301.13×
Wisconsin34,9551.13×
Colorado34,9381.08×
Minnesota31,6011.07×
Maryland30,7310.87×
South Carolina28,2760.91×
Oregon28,1081.19×
Kentucky27,2391.05×
Oklahoma24,1801.06×
Connecticut23,3931.13×
Alabama22,2500.77×
Louisiana21,4810.81×
Utah21,2621.15×
Nevada18,6160.93×
Kansas16,8871.04×
Iowa16,8030.99×
Arkansas15,5920.92×
Idaho12,2611.19×
Mississippi12,1750.72×
New Mexico10,1230.98×
Nebraska10,0500.97×
New Hampshire9,2321.14×
West Virginia8,4370.88×
Maine8,3031.13×
Hawaii7,9090.89×
Rhode Island7,0011.07×
Montana6,0391.06×
Washington, District of Columbia5,1100.83×
Delaware4,7790.84×
South Dakota4,1470.87×
Alaska3,8640.88×
North Dakota3,7270.88×
Vermont3,5580.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dustin Hoffman audience
BrandAffinityCategory
Ian McShane301.01×Movies & TV
Christopher Plummer75.19×Movies & TV
Toy train123.54×Kids & Family
Yao Ming41.72×Sports
aau basketball80.07×Sports
Bill Skarsgård20×Movies & TV
Wuxia51.03×Literature
Christopher Walken27.78×Movies & TV
Wolfgang Petersen183.29×Movies & TV
Luka Dončić17.99×Sports
Robert Duvall16.64×Movies & TV
Kings (U.S. TV series)20×Movies & TV
Tim Duncan36.92×Sports
FIBA EuroBasket61.03×Sports
Tommy Lee Jones17.97×Movies & TV
Draymond Green19.27×Sports
Jack Black13.91×Movies & TV
Dirk Nowitzki29.33×Sports
Gene Hackman55.72×Movies & TV
John Lithgow20×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dustin Hoffman audience
TraitClusterScore
Risk AppetiteTHRILL1.8
Early Adopter MentalityPOWER1.41
Convenience OrientationPREMIUM1.37
Luxury OrientationPREMIUM1.36
Urban LifestyleOPEN1.19
IndividualismJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Dustin Hoffman
CountryShare
United States25.5%
Italy12.4%
Spain7.1%

See Dustin Hoffman audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Dustin Hoffman have in United States?

Dustin Hoffman has an estimated audience of 2,059,594 people in United States, concentrated in California and Texas.

What is the gender split and age of Dustin Hoffman fans?

54.2% of Dustin Hoffman fans are female, 45.8% are male, with an average age of 37.4 years.

Which brands do Dustin Hoffman fans like most?

Dustin Hoffman fans show strongest brand affinity for Ian McShane (301.01×), Christopher Plummer (75.19×), and Toy train (123.54×) over the country average.

Where do Dustin Hoffman fans live in United States?

Dustin Hoffman fans in United States are most concentrated in California (reach 245,657), Texas (reach 158,900), and Florida (reach 137,072). These three regions account for the largest share of the active audience.

What other brands do Dustin Hoffman fans also like?

Beyond Dustin Hoffman itself, the audience over-indexes on Christopher Plummer (75.19×), Toy train (123.54×), Yao Ming (41.72×), and aau basketball (80.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dustin Hoffman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.