Wuxia Audience in United States

Wuxia logo

Wuxia has an estimated audience of 1,090,726 people in United States. 52.0% are female, 48.0% are male, average age 38.7. Top regions: California, Texas, New York. Top brand affinities: Diablo (series), Firefox, Autism Awareness, Diabetes mellitus awareness, Kung Fu Panda.

The average Wuxia fan in United States is 38.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Diablo (series), Firefox, Autism Awareness, with strongest over-indexing on Diablo (series) (35.44× the country average). Demographically, the Wuxia audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Fictional Character

Demographics of Wuxia fans

Demographic split for Wuxia audience in United States
MetricValue
Female52.0%
Male48.0%
Average age38.7
Estimated audience size1,090,726

Audience persona

The typical Wuxia fan in United States is balanced, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Diablo (series).

Top regions in United States

Top regions ranked by reach for Wuxia in United States
RegionReachAffinity
California178,7591.49×
Texas96,3151.03×
New York80,2161.32×
Florida64,8410.88×
Washington40,0371.83×
Illinois39,7001.09×
Georgia36,6541.09×
Pennsylvania36,2910.99×
Virginia32,5611.23×
North Carolina30,7390.94×
Ohio30,6980.91×
Massachusetts29,0031.35×
Michigan26,1460.92×
New Jersey25,2040.91×
Maryland23,8241.27×
Oregon20,2301.62×
Arizona20,1800.91×
Indiana19,0580.96×
Minnesota18,9441.21×
Tennessee18,0200.82×
Missouri17,2320.98×
Colorado16,6830.97×
Wisconsin16,2330.99×
Oklahoma13,1691.09×
Alabama12,4470.82×
Kentucky12,0490.88×
South Carolina11,4020.69×
Louisiana11,3710.81×
Nevada11,0281.05×
Connecticut11,0261.01×
Utah10,3611.06×
Kansas8,4880.99×
Hawaii7,5891.62×
Arkansas7,5740.84×
Iowa7,3720.82×
Mississippi6,6310.74×
Nebraska4,8900.89×
Idaho4,8750.89×
New Mexico4,3160.79×
Maine4,2751.09×
Washington, District of Columbia3,9231.2×
New Hampshire3,6250.84×
West Virginia3,6170.71×
Rhode Island3,1110.9×
Alaska2,8291.21×
Delaware2,2990.76×
Vermont1,913
Montana1,8710.62×
South Dakota1,5110.6×
North Dakota1,4710.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wuxia audience
BrandAffinityCategory
Diablo (series)35.44×Games
Firefox39.42×Internet & Social Media
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Kung Fu Panda34.18×Movies & TV
MapleStory55.41×Games
Dustin Hoffman31.91×Movies & TV
Microblogging12.67×Technology & Electronics
Kung Fu Hustle49.47×Movies & TV
Singer-songwriter5.51×Music & Radio
Da Nang30.5×Travel & Leisure
Chrono Trigger41.21×Games
Income tax13.19×Business & Career
Bank for International Settlements70.56×Politics & Society
Fire Emblem34.21×Games
Brenda Song16.45×Fashion & Accessoires
Hyrule Warriors65.48×Games
Final Fantasy10.22×Games
Hanoi18.47×Travel & Leisure
Age of Empires23.72×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wuxia audience
TraitClusterScore
PatriotismCONSERVATISM2.36
Convenience OrientationPREMIUM1.6
TraditionCONSERVATISM1.59
SpiritualityBALANCE1.53
IndividualismJOY1.53
Community OrientationOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for Wuxia
CountryShare
United States38.7%
India8.4%
Malaysia7.5%

See Wuxia audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Wuxia have in United States?

Wuxia has an estimated audience of 1,090,726 people in United States, concentrated in California and Texas.

What is the gender split and age of Wuxia fans?

52.0% of Wuxia fans are female, 48.0% are male, with an average age of 38.7 years.

Which brands do Wuxia fans like most?

Wuxia fans show strongest brand affinity for Diablo (series) (35.44×), Firefox (39.42×), and Autism Awareness (19.03×) over the country average.

Where do Wuxia fans live in United States?

Wuxia fans in United States are most concentrated in California (reach 178,759), Texas (reach 96,315), and New York (reach 80,216). These three regions account for the largest share of the active audience.

What other brands do Wuxia fans also like?

Beyond Wuxia itself, the audience over-indexes on Firefox (39.42×), Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Kung Fu Panda (34.18×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wuxia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.