Brenda Song Audience in United States

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Brenda Song has an estimated audience of 3,527,261 people in United States. 59.2% are female, 40.8% are male, average age 33.9. Top regions: California, Texas, Florida. Top brand affinities: Beelzebub (manga), Kyle Chandler, Kate Beckinsale, Joe Manganiello, Miss Vickie's.

The average Brenda Song fan in United States is 33.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Beelzebub (manga), Kyle Chandler, Kate Beckinsale, with strongest over-indexing on Beelzebub (manga) (404.17× the country average). Demographically, the Brenda Song audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Early Adopter Mentality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Brenda Song fans

Demographic split for Brenda Song audience in United States
MetricValue
Female59.2%
Male40.8%
Average age33.9
Estimated audience size3,527,261

Audience persona

The typical Brenda Song fan in United States is more female, around 33.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Beelzebub (manga).

Top regions in United States

Top regions ranked by reach for Brenda Song in United States
RegionReachAffinity
California549,6361.42×
Texas337,4741.11×
Florida224,7230.94×
New York223,5331.13×
Illinois144,0011.23×
Pennsylvania129,0471.09×
Georgia117,5811.08×
Ohio116,8961.08×
North Carolina110,1191.04×
New Jersey97,8361.09×
Michigan95,4921.04×
Virginia93,5401.09×
Washington89,3611.26×
Massachusetts78,5531.13×
Tennessee71,3561.01×
Indiana68,3561.06×
Missouri62,0581.09×
Colorado59,0551.06×
Wisconsin56,6831.07×
Minnesota55,6601.1×
Arizona52,9570.74×
South Carolina49,7550.94×
Oregon45,3861.12×
Kentucky44,2841×
Maryland43,8930.72×
Louisiana43,8010.96×
Oklahoma42,1311.08×
Nevada40,3801.18×
Connecticut38,7611.1×
Utah32,9981.04×
Alabama31,3980.64×
Iowa29,1341×
Arkansas28,6230.98×
Kansas28,1731.01×
Hawaii24,1041.59×
Mississippi23,7080.82×
Idaho17,1430.97×
Nebraska17,0510.96×
New Mexico17,0060.96×
West Virginia14,4790.88×
New Hampshire13,2540.95×
Rhode Island11,1010.99×
Maine10,7990.85×
Washington, District of Columbia10,0600.95×
Delaware8,0980.83×
Montana8,0470.82×
South Dakota6,7580.83×
North Dakota6,3370.87×
Alaska4,7290.63×
Vermont4,6180.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Brenda Song audience
BrandAffinityCategory
Beelzebub (manga)404.17×Literature
Kyle Chandler168.64×Movies & TV
Kate Beckinsale48.49×Movies & TV
Joe Manganiello54.51×Movies & TV
Miss Vickie's262.53×Food & Beverages
Kung Fu Hustle107.69×Movies & TV
Lucy Liu48.88×Movies & TV
Mangalore129.37×Travel & Leisure
Ken Jeong37.06×Movies & TV
Manga Studio205.14×Technology & Electronics
Capital (radio network)28.4×Music & Radio
X-Factor (comics)96.57×Literature
Phineas and Ferb24.92×Movies & TV
The Blind Side (film)34.76×Movies & TV
Wonderbra82.94×Fashion & Accessoires
Björk27.62×Music & Radio
Maggie Gyllenhaal24.15×Movies & TV
Ryan Higa73.79×Internet & Social Media
Jamie Chung31.63×Movies & TV
Steven Yeun24.32×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Brenda Song audience
TraitClusterScore
Early Adopter MentalityPOWER1.48
IndulgenceJOY1.37
ExtroversionTHRILL1.3
Convenience OrientationPREMIUM1.25
Urban LifestyleOPEN1.23
Price SensitivityPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Brenda Song
CountryShare
United States41.3%
United Kingdom6.1%
Canada5.0%

See Brenda Song audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Brenda Song have in United States?

Brenda Song has an estimated audience of 3,527,261 people in United States, concentrated in California and Texas.

What is the gender split and age of Brenda Song fans?

59.2% of Brenda Song fans are female, 40.8% are male, with an average age of 33.9 years.

Which brands do Brenda Song fans like most?

Brenda Song fans show strongest brand affinity for Beelzebub (manga) (404.17×), Kyle Chandler (168.64×), and Kate Beckinsale (48.49×) over the country average.

Where do Brenda Song fans live in United States?

Brenda Song fans in United States are most concentrated in California (reach 549,636), Texas (reach 337,474), and Florida (reach 224,723). These three regions account for the largest share of the active audience.

What other brands do Brenda Song fans also like?

Beyond Brenda Song itself, the audience over-indexes on Kyle Chandler (168.64×), Kate Beckinsale (48.49×), Joe Manganiello (54.51×), and Miss Vickie's (262.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brenda Song. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.