A data profile of the people who buy, follow and care about Mangalore in United States — modelled from more than twelve digital signal sources. Mangalore has an estimated audience of 290,063 people in United States.
The average Mangalore fan in United States is 40.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Brigitte (magazine), Brenda Song, Joe Manganiello, with strongest over-indexing on Brigitte (magazine) (1105.59× the country average).
Demographically, the Mangalore audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Quality Awareness, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Mangalore fan in United States is more female, around 40.7 years old, with strong Quality Awareness tendencies and a notable affinity for Brigitte (magazine).
The key figures that characterise the Mangalore profile in United States.
58.2% are female, 41.8% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 40.7 |
| Estimated audience size | 290,063 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 25% |
Where the Mangalore audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~10K | 1.98× | |
| 02 | Washington | ~10K | 1.83× | |
| 03 | California | ~60K | 1.75× | |
| 04 | Virginia | ~10K | 1.69× | |
| 05 | Massachusetts | ~10K | 1.68× | |
| 06 | Florida | ~30K | 1.55× | |
| 07 | New York | ~20K | 1.54× | |
| 08 | Illinois | ~10K | 1.54× | |
| 09 | Washington, District of Columbia | ~1K | 1.51× | |
| 10 | Texas | ~40K | 1.44× | |
| 11 | Georgia | ~10K | 1.27× | |
| 12 | Maryland | ~6K | 1.23× | |
| 13 | Pennsylvania | ~10K | 1.21× | |
| 14 | Connecticut | ~3K | 1.12× | |
| 15 | North Carolina | ~10K | 1.11× | |
| 16 | Michigan | ~8K | 1.02× | |
| 17 | Oregon | ~3K | 1.00× | |
| 18 | Delaware | <1K | 1.00× | |
| 19 | Vermont | <1K | 0.99× | |
| 20 | Alaska | <1K | 0.98× | |
| 21 | Arizona | ~6K | 0.95× | |
| 22 | New Hampshire | ~1K | 0.95× | |
| 23 | North Dakota | <1K | 0.95× | |
| 24 | Colorado | ~4K | 0.93× | |
| 25 | South Dakota | <1K | 0.93× | |
| 26 | Indiana | ~5K | 0.92× | |
| 27 | Kansas | ~2K | 0.92× | |
| 28 | Hawaii | ~1K | 0.92× | |
| 29 | Rhode Island | <1K | 0.92× | |
| 30 | Iowa | ~2K | 0.91× | |
| 31 | Maine | <1K | 0.91× | |
| 32 | Montana | <1K | 0.91× | |
| 33 | Minnesota | ~4K | 0.90× | |
| 34 | Utah | ~2K | 0.90× | |
| 35 | West Virginia | ~1K | 0.90× | |
| 36 | Nevada | ~3K | 0.89× | |
| 37 | Arkansas | ~2K | 0.89× | |
| 38 | Missouri | ~4K | 0.88× | |
| 39 | Ohio | ~8K | 0.87× | |
| 40 | Louisiana | ~3K | 0.86× | |
| 41 | Kentucky | ~3K | 0.86× | |
| 42 | Idaho | ~1K | 0.86× | |
| 43 | Nebraska | ~1K | 0.86× | |
| 44 | New Mexico | ~1K | 0.85× | |
| 45 | Mississippi | ~2K | 0.84× | |
| 46 | Wisconsin | ~4K | 0.82× | |
| 47 | Oklahoma | ~3K | 0.82× | |
| 48 | Tennessee | ~5K | 0.81× | |
| 49 | South Carolina | ~3K | 0.78× | |
| 50 | Alabama | ~3K | 0.77× |
The strongest cross-interests of the Mangalore audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Brigitte (magazine) | Fashion & Accessoires | 1105.59× | ||
| 02 | Brenda Song | Fashion & Accessoires | 129.37× | ||
| 03 | Joe Manganiello | Movies & TV | 85.31× | ||
| 04 | Choi Siwon | Music & Radio | 76.32× | ||
| 05 | Avan Jogia | Movies & TV | 63.13× | ||
| 06 | Vagabond (manga) | Literature | 49.81× | ||
| 07 | Blimpie | Food & Beverages | 41.64× | ||
| 08 | Air Canada | Travel & Leisure | 28.22× | ||
| 09 | Indonesian cuisine | Food & Beverages | 27.13× | ||
| 10 | Emirates | Travel & Leisure | 24.42× | ||
| 11 | Rose Leslie | Movies & TV | 23.38× | ||
| 12 | Ariel Winter | Movies & TV | 20.00× | ||
| 13 | Adam DeVine | Movies & TV | 20.00× | ||
| 14 | Joan Baez | Music & Radio | 20.00× | ||
| 15 | Inception | Movies & TV | 19.77× | ||
| 16 | Urban Dictionary | Internet & Social Media | 15.29× | ||
| 17 | Ming-Na Wen | Movies & TV | 15.02× | ||
| 18 | Cleveland Guardians | Sports | 11.72× | ||
| 19 | Badminton | Sports | 11.46× | ||
| 20 | Hinduism | Politics & Society | 10.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.27× | |
| Spirituality | BALANCE | 2.15× | |
| Urban Lifestyle | OPEN | 2.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.68× | |
| Healthy Lifestyle | BALANCE | 0.81× | |
| DIY Mentality | THRILL | 0.82× |
Mangalore has an estimated audience of 290,063 people in United States, concentrated in California and Texas.
58.2% of Mangalore fans are female, 41.8% are male, with an average age of 40.7 years.
Mangalore fans show strongest brand affinity for Brigitte (magazine) (1105.59×), Brenda Song (129.37×), and Joe Manganiello (85.31×) over the country average.
Mangalore fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Mangalore itself, the audience over-indexes on Brenda Song (129.37×), Joe Manganiello (85.31×), Avan Jogia (63.13×), and Air Canada (28.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Mangalore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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