Adam DeVine Audience in United States

Adam DeVine logo

Adam DeVine has an estimated audience of 2,552,517 people in United States. 48.5% are female, 51.5% are male, average age 37.4. Top regions: California, Texas, Florida. Top brand affinities: Julie Bowen, Joe Manganiello, Christopher Lloyd, Ariel Winter, Anna Camp.

The average Adam DeVine fan in United States is 37.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Julie Bowen, Joe Manganiello, Christopher Lloyd, with strongest over-indexing on Julie Bowen (123.9× the country average). Demographically, the Adam DeVine audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Adam DeVine fans

Demographic split for Adam DeVine audience in United States
MetricValue
Female48.5%
Male51.5%
Average age37.4
Estimated audience size2,552,517

Audience persona

The typical Adam DeVine fan in United States is balanced, around 37.4 years old, with strong Risk Appetite tendencies and a notable affinity for Julie Bowen.

Top regions in United States

Top regions ranked by reach for Adam DeVine in United States
RegionReachAffinity
California278,4640.99×
Texas214,4120.98×
Florida146,9340.85×
New York117,5410.82×
Illinois90,1181.06×
Ohio83,8271.07×
Pennsylvania83,7090.97×
North Carolina75,3270.98×
Michigan71,1771.07×
Georgia64,6610.82×
Tennessee53,3391.04×
Virginia53,1950.86×
New Jersey53,0130.82×
Washington52,0821.02×
Indiana51,9781.11×
Arizona49,4840.95×
Missouri49,3571.2×
Colorado45,7331.14×
South Carolina44,5001.16×
Massachusetts44,4100.88×
Wisconsin40,9211.07×
Minnesota38,1191.04×
Kentucky34,3931.07×
Oklahoma34,2241.21×
Iowa33,8111.61×
Maryland33,5460.76×
Oregon32,8381.12×
Louisiana32,5130.99×
Nebraska26,7922.09×
Alabama26,0000.73×
Utah25,8551.13×
Kansas23,3211.16×
Nevada22,1750.9×
Connecticut21,8880.85×
Arkansas21,0271×
Mississippi15,7070.75×
Idaho15,5101.21×
New Mexico11,6740.91×
West Virginia10,9640.92×
New Hampshire9,9040.98×
Maine9,0340.99×
Hawaii8,2800.75×
Montana7,9621.12×
Rhode Island6,6490.82×
South Dakota5,7380.97×
Washington, District of Columbia5,6400.74×
Delaware5,3090.75×
North Dakota5,0710.97×
Alaska4,5190.83×
Vermont3,8760.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Adam DeVine audience
BrandAffinityCategory
Julie Bowen123.9×Movies & TV
Joe Manganiello94.65×Movies & TV
Christopher Lloyd80.81×Movies & TV
Ariel Winter67.35×Movies & TV
Anna Camp72.61×Movies & TV
Rico Rodriguez (actor)137.62×Movies & TV
Eric Stonestreet89.32×Movies & TV
Dazed and Confused58.18×Movies & TV
Nolan Gould90.95×Movies & TV
John Cusack38.62×Movies & TV
Craig Ferguson61.21×Movies & TV
Happy-Go-Lucky132.27×Movies & TV
Sarah Hyland25.89×Movies & TV
Ty Pennington63.2×Fashion & Accessoires
American Musical and Dramatic Academy47.91×Business & Career
MSNBC11.3×Movies & TV
Viggo Mortensen25.89×Movies & TV
Cole Hauser20.25×Movies & TV
John Goodman18.66×Movies & TV
Sofía Vergara13.16×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Adam DeVine audience
TraitClusterScore
Risk AppetiteTHRILL2.64
ExtroversionTHRILL1.55
TraditionCONSERVATISM1.41
Early Adopter MentalityPOWER1.38
LGBTQ+ IdentityOPEN1.36
Luxury OrientationPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for Adam DeVine
CountryShare
United States60.2%
Canada5.2%
United Kingdom4.9%

See Adam DeVine audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Adam DeVine have in United States?

Adam DeVine has an estimated audience of 2,552,517 people in United States, concentrated in California and Texas.

What is the gender split and age of Adam DeVine fans?

48.5% of Adam DeVine fans are female, 51.5% are male, with an average age of 37.4 years.

Which brands do Adam DeVine fans like most?

Adam DeVine fans show strongest brand affinity for Julie Bowen (123.9×), Joe Manganiello (94.65×), and Christopher Lloyd (80.81×) over the country average.

Where do Adam DeVine fans live in United States?

Adam DeVine fans in United States are most concentrated in California (reach 278,464), Texas (reach 214,412), and Florida (reach 146,934). These three regions account for the largest share of the active audience.

What other brands do Adam DeVine fans also like?

Beyond Adam DeVine itself, the audience over-indexes on Joe Manganiello (94.65×), Christopher Lloyd (80.81×), Ariel Winter (67.35×), and Anna Camp (72.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Adam DeVine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.